Dm.gov.ae - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
81% 
Page structure
68% 
Link structure
43% 
Server
40% 
External factors
100% 
SEO Score
Response time
3.04 s
File size
90.80 kB
Words
630
Media files
30
Number of links
97 internal / 29 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Dubai Municipality - Home
The length of the page title is perfect. (235 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The home of the Government of Dubai, you will find information about the Dubai Municipality and municipal body with jurisdiction over city services and the upkeep of facilities in the Emirate of Dubai.
The meta description is too long: 1219 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.dm.gov.ae/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionThe home of the Government of Dubai, you will find information about the Dubai Municipality and municipal body with jurisdiction over city services and the upkeep of facilities in the Emirate of Dubai.
generatorPowered by WPBakery Page Builder - drag and drop page builder for WordPress.
msapplication-TileImagehttps://www.dm.gov.ae/wp-content/uploads/2023/06/cropped-dm-favicon-2023-270x270.png
addsearch-custom-fieldisContent=1
article:modified_time2025-07-08T11:19:15+00:00
langen-us
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titleDubai Municipality - Home
og:descriptionThe home of the Government of Dubai, you will find information about the Dubai Municipality and municipal body with jurisdiction over city services and the upkeep of facilities in the Emirate of Dubai.
og:urlhttps://www.dm.gov.ae/
og:site_name Dubai Municipality
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 630 words. That's ok.
20.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
8 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 17.33 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The amount of tags is very high (14). We recommend using a maximum of 13 tags for this page.
Some tags are too long. With 86 characters this one is longer than 70 characters:
"there is currently no translation available for this content. please check again later"
The following tag is repeated too often: there is currently no translation available for this content. please check again later
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...nicipality/assets/images/dmLogo.png.webpDubai Municipality logo
...municipality/assets/images/dubai-gov.svgGovernment of Dubai Logo
...nicipality/assets/images/dmLogo.png.webpDubai Municipality logo for mobile
...-Sheikh-Mohammed-bin-Zayed-Road.jpg.webpEmpowering Dubai
...Braille-handrail-in-Dubai-Frame.jpg.webpEmpowering Dubai
...-Pioneering-Construction-Robots.jpg.webpEmpowering Dubai
...ore-beautiful-and-sustainable-4.jpg.webpEmpowering Dubai
...ity/assets/images/home/iconbeautiful.svgSmart City
...sets/images/home/iconbeautiful-hover.svgSmart City
...lity/assets/images/home/iconliveable.svgSmart City
...ssets/images/home/iconliveable-hover.svgSmart City
...ty/assets/images/home/iconpioneering.svgSmart City
...ets/images/home/iconpioneering-hover.svgSmart City
...y/assets/images/home/iconsustainable.svgSmart City
...ts/images/home/iconsustainable-hover.svgSmart City
...mer-Camp-to-empower-young-minds.jpg.webpFifth Children’s City Summer Camp launched to nurture young talent
...05/DM-News-Default-Front-Image.jpeg.webp10 global and local awards for excellence won in Q2 2025
...frastructure-across-the-Emirate.jpg.webpMoU signed with Parkin to enhance public parking infrastructure
...content/uploads/2025/03/dm-apps.png.webpDownload Dubai Municipality Applicationdm-apps
...ty/assets/images/home/googleplay-btn.svgAndroid App
...lity/assets/images/home/appstore-btn.svgiOS App
...icipality/assets/images/icon-android.svgAndroid App
...imunicipality/assets/images/icon-ios.svgiOS App
...cipality/assets/images/icon-facebook.svgFacebook
...icipality/assets/images/icon-twitter.svgTwitter
...icipality/assets/images/icon-youtube.svgYoutube
...cipality/assets/images/icon-instagam.svgInstagram
...cipality/assets/images/icon-linkedin.svgLinkedIn
...s/dubaimunicipality/assets/images/04.svgThe Unified interactive platform between Dubai Government and its Customers - Icon
...baimunicipality/assets/images/iconAI.svgAI Icon

Page structure

H1 heading
(Critically important)
Making Dubai more Beautiful Sustainable Liveable Pioneering every day
The H1 heading is perfect.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 28 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Making Dubai more Beautiful Sustainable Liveable Pioneering every day
H2 Which service category are you looking for?
H2 Check and Pay
H2 Dubai Municipality Pillars
H2 A beautiful welcome visible from the sky
H2 Committed to an inclusive, liveable city
H2 Transforming the Future of Construction through Robotics
H2 A greener Dubai every day
H2 Beautiful
H2 Liveable
H2 Pioneering
H2 Sustainable
H2 Dubai Municipality In Numbers
H2 #0
H2 0K
H2 0+
H2 0M
H2 Empty heading
H2 0K+
H2 Investment opportunities
H2 Media Center
H2 Download Dubai Municipality Application
H4 MAIN MENU
H4 More About Us
H4 Investment & Leasing
H4 Applications & Platforms
H4 Quick Pay
H4 Track Requests
H4 Verify Documents
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
There are 3 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are too many external links (29) on this page.

Found links on this page

LinkAttributesAnchor text
https://www.dm.gov.ae/Anchor Press Enter to jump to Navigation menu
https://www.dm.gov.ae/Anchor Press Enter to jump to main content
https://www.smartdubai.ae/External Subdomain No Text
https://www.dm.gov.ae/Subdomain IMG-ALT Dubai Municipality logo
https://www.dm.gov.ae/Subdomain Home
/about-dubai-municipality/resp...Subdomain Responsibilities
/about-dubai-municipality/miss...Subdomain Vision, Mission, and Values
/about-dubai-municipality/impa...Subdomain Impact Pillars
/about-dubai-municipality/dire...Subdomain Director General
/about-dubai-municipality/orga...Subdomain Organizational Structure
/about-dubai-municipality/stra...Subdomain Strategic Plan
/about-dubai-municipality/hist...Subdomain History of Dubai Municipality
/projects-and-programmes/Subdomain Projects and Programmes
/race-to-zero/Subdomain Race to Zero
/sustainability-framework/Subdomain Sustainability Framework
/sustainability-reports/Subdomain Sustainability Reports
/corporate-social-responsibility/Subdomain Corporate Social Responsibility
/about-dubai-municipality/awar...Subdomain Pioneering Awards
/about-dubai-municipality/awar...Subdomain International Standards Certifications
/people-of-determination/Subdomain People of Determination
/about-dubai-municipality/publ...Subdomain Public Utility Services
/about-dubai-municipality/gove...Subdomain Governance and Policy
/governance-questionnaire/Subdomain Governance Questionnaire
/governance-report/Subdomain Governance Report
https://www.dm.gov.ae/policies/Subdomain Policies
/report-and-statistics/Subdomain Report and Statistics
https://hub.dm.gov.ae/link/ser...External Subdomain Services
/easy-payments/Easy Payment
https://www.dm.gov.ae/open-data2/Subdomain Open Data
/contact/service-centers/Subdomain Service Centers
https://www.dm.gov.ae/contact/Subdomain Help and Support
/contact/discover-dubai-public...Subdomain Discover Dubai
/municipality-business/Legislation & Information
/discover-dubai/Text duplicate Discover Dubai
/media-center/spotlight/Media Center
/media-center/projects/Projects & Initiatives
https://investmentopportunitie...New window Nofollow External Subdomain Investment Opportunities
A-TITLE Investment Opportunities - Opens in new tab/window
https://investmentservices.dm....New window Nofollow External Subdomain Leasing Properties & Renewing Contracts
A-TITLE Leasing Properties & Renewing Contracts - Opens in new tab/window
/dubai-municipality-app/Dubai Municipality App
https://www.makani.ae/New window Nofollow External Subdomain Makani
A-TITLE Makani - Opens in new tab/window
https://www.dm.gov.ae/?lang=arSubdomain عربي
A-TITLE Click to go to Arabic page
https://www.dm.gov.ae/?lang=arText duplicate Home
https://hub.dm.gov.ae/openid/l...External Subdomain Login
https://www.dm.gov.ae/Subdomain Text duplicate Home
A-TITLE Home Page Icon
/about-dubai-municipality/Subdomain About Us
/about-dubai-municipality/resp...Subdomain Text duplicate Responsibilities
/about-dubai-municipality/miss...Subdomain Text duplicate Vision, Mission, and Values
/about-dubai-municipality/impa...Subdomain Text duplicate Impact Pillars
/about-dubai-municipality/dire...Subdomain Text duplicate Director General
/about-dubai-municipality/orga...Subdomain Text duplicate Organizational Structure
/about-dubai-municipality/stra...Subdomain Text duplicate Strategic Plan
/about-dubai-municipality/hist...Subdomain Text duplicate History of Dubai Municipality
/projects-and-programmes/Subdomain Text duplicate Projects and Programmes
/race-to-zero/Subdomain Text duplicate Race to Zero
/sustainability-framework/Subdomain Text duplicate Sustainability Framework
/sustainability-reports/Subdomain Text duplicate Sustainability Reports
/corporate-social-responsibility/Subdomain Text duplicate Corporate Social Responsibility
/about-dubai-municipality/awar...Subdomain Text duplicate Pioneering Awards
/about-dubai-municipality/awar...Subdomain Text duplicate International Standards Certifications
/people-of-determination/Subdomain Text duplicate People of Determination
/about-dubai-municipality/publ...Subdomain Text duplicate Public Utility Services
/about-dubai-municipality/gove...Subdomain Text duplicate Governance and Policy
/governance-questionnaire/Subdomain Text duplicate Governance Questionnaire
/governance-report/Subdomain Text duplicate Governance Report
https://www.dm.gov.ae/policies/Subdomain Text duplicate Policies
/report-and-statistics/Subdomain Text duplicate Report and Statistics
https://hub.dm.gov.ae/link/ser...External Subdomain Text duplicate Services
/easy-payments/Text duplicate Easy Payment
A-TITLE Easy Payment
https://www.dm.gov.ae/open-data2/Subdomain Text duplicate Open Data
A-TITLE Open Data
/contact/service-centers/Subdomain Text duplicate Service Centers
A-TITLE Contact Dubai Municipality
https://www.dm.gov.ae/contact/Subdomain Text duplicate Help and Support
/contact/discover-dubai-public...Subdomain Text duplicate Discover Dubai
https://www.dm.gov.ae/Subdomain IMG-ALT Dubai Municipality logo for mobile
A-TITLE Dubai Municipality Homepage
https://www.dm.gov.ae/?lang=arSubdomain Text duplicate عربي
A-TITLE Click to go to Arabic page
https://www.dm.gov.ae/?lang=arText duplicate Home
https://hub.dm.gov.ae/openid/l...External Subdomain Text duplicate Login
https://www.dm.gov.ae/search/Search
A-TITLE Search
https://hub.dm.gov.ae/link/ser...External Subdomain View All
https://hub.dm.gov.ae/link/mai...External Subdomain Building, Construction & Land Plan, develop, and oversee urban infrastructure projects while ensuring sustainable land management and regulatory compliance.
https://hub.dm.gov.ae/link/mai...External Subdomain Food and Consumer Products Maintain high-quality standards for food and consumer goods, safeguarding public health and safety through rigorous inspections an...
https://hub.dm.gov.ae/link/sub...External Subdomain Training & Accreditation for Professionals Enroll in industry-recognized training and certification programs to enhance professional competency and ensure re...
https://hub.dm.gov.ae/link/mai...External Subdomain Waste and Pest Control Implement effective waste management, pest control, and water treatment solutions to promote environmental sustainability and public h...
https://hub.dm.gov.ae/link/ser...External Subdomain No Text
https://www.dm.gov.ae/Anchor Quick Pay
https://www.dm.gov.ae/Anchor Track Requests
https://www.dm.gov.ae/Anchor Verify Documents
https://www.dm.gov.ae/Anchor Text duplicate Quick Pay
https://www.dm.gov.ae/Anchor Text duplicate Track Requests
https://www.dm.gov.ae/Anchor Text duplicate Verify Documents
/making-dubai-more/Subdomain Text duplicate View All
/dubai_more/a-beautiful-welcom...Subdomain Learn More
/dubai_more/committed-to-an-in...Subdomain Text duplicate Learn More
/dubai_more/transforming-the-f...Subdomain Text duplicate Learn More
/dubai_more/a-greener-dubai-ev...Subdomain Text duplicate Learn More
https://investmentopportunitie...New window Nofollow External Subdomain Investment opportunities Collaborate with Dubai Municipality to transform ideas into rewarding investments.
/media-center/spotlight/Subdomain Text duplicate View All
/2025/07/14/fifth-childrens-ci...Subdomain Fifth Children’s City Summer Camp launched to nurture young talent
/2025/07/14/fifth-childrens-ci...Subdomain Trivial anchor text
Read More
/2025/07/11/10-global-and-loca...Subdomain 10 global and local awards for excellence won in Q2 2025
/2025/07/11/10-global-and-loca...Subdomain Text duplicate Trivial anchor text
Read More
/2025/07/09/mou-signed-with-pa...Subdomain MoU signed with Parkin to enhance public parking infrastructure
/2025/07/09/mou-signed-with-pa...Subdomain Text duplicate Trivial anchor text
Read More
https://play.google.com/store/...New window Nofollow External Subdomain IMG-ALT Android App
A-TITLE Download our Android App
https://apps.apple.com/ae/app/...New window Nofollow External Subdomain IMG-ALT iOS App
A-TITLE Download our iOS App
https://www.dm.gov.ae/faq/FAQ
https://jobs.dubaicareers.ae/c...New window Nofollow External Subdomain Careers
A-TITLE Careers - Opens in new tab/window
/contact/service-centers/Contact Us
https://www.dm.gov.ae/site-map/Sitemap
/website-policies/accessibilit...Accessibility
/website-policies/terms-and-co...Terms & Conditions
/website-policies/security-pri...Security & Privacy
/website-policies/information-...Information Security Awareness
https://play.google.com/store/...New window Nofollow External Subdomain Text duplicate IMG-ALT Android App
A-TITLE Download our Android App - Opens in new tab/window
https://apps.apple.com/ae/app/...New window Nofollow External Subdomain Text duplicate IMG-ALT iOS App
A-TITLE Download our iOS App - Opens in new tab/window
https://www.facebook.com/Dubai...New window Nofollow External Subdomain IMG-ALT Facebook
A-TITLE Go to our Facebook page - Opens in new tab/window
https://twitter.com/DMunicipalityNew window Nofollow External IMG-ALT Twitter
A-TITLE Go to our Twitter - Opens in new tab/window
https://www.youtube.com/user/D...New window Nofollow External Subdomain IMG-ALT Youtube
A-TITLE Go to our Youtube channel - Opens in new tab/window
http://instagram.com/dubaimuni...New window Nofollow External IMG-ALT Instagram
A-TITLE Go to our Instagram page - Opens in new tab/window
https://ae.linkedin.com/compan...New window Nofollow External Subdomain IMG-ALT LinkedIn
A-TITLE Go to our LinkedIn page
https://portal.dm.gov.ae/Happi...External Subdomain A-TITLE Happiness Meter - مؤشر السعادة
https://04.gov.ae/case-generat...External IMG-ALT The Unified interactive platform between Dubai Government and its Customers - Icon
A-TITLE The Unified interactive platform between Dubai Government and its Customers - المنصة التفاعلية الموحدة
https://hub.dm.gov.ae/link/ser...External Subdomain Text duplicate Services
/contact/service-centers/Locations
/media-center/spotlight/Text duplicate Media Center
https://www.dm.gov.ae/feedback/Get In Touch
https://chat.dubai.ae/?lang=en...New window Nofollow External Subdomain IMG-ALT AI Icon

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.dm.gov.ae/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time is very slow (3.04 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
A Content Delivery Network like Google Hosted Libraries can save bandwidth for the JQuery files.
The file size of the HTML document is fine (91 kB).

HTTP Response Header

NameValue
dateFri, 25 Jul 2025 10:33:25 GMT
content-typetext/html; charset=UTF-8
link<https://www.dm.gov.ae/wp-json/>; rel="https://api.w.org/"
x-frame-optionsSAMEORIGIN
strict-transport-securitymax-age=31536000; includeSubDomains; preload
x-xss-protection1; mode=block
referrer-policystrict-origin-when-cross-origin
x-content-type-optionsnosniff
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 1,052 referring domains.
This page has 72,372 backlinks.
This page has backlinks from 683 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

No valid Robots.txt file was found.

Similar sites

Search preview

www.dm.gov.ae
Dubai Municipality - Home
The home of the Government of Dubai, you will find information about the Dubai Municipality and municipal body with jurisdiction over city services and the upkeep of facilities in the Emirate of Dubai.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Dubai81%Check
Dubai Municipality75%Check
Municipality70%Check
liveable city59%Check
city58%Check
Beautiful56%Check
Sustainable56%Check
Pioneering56%Check
Liveable56%Check
day54%Check
Show more keywords and terms

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