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Discovercentralma.org - SEO Checker

Overview of the SEO Check

Meta information

57%

Page quality

86%

Page structure

58%

Link structure

60%

Server

54%

External factors

100%

SEO Score

SEO Score Widget

Response time

0.24 s

File size

336.10 kB

Words

596

Media files

Number of links

98 internal / 5 external

Task list of SEO Improvements 8 Tasks

Remove unnecessary words like welcome greetings from the page title.Very important!
Add a meta description.Very important!
Try to reduce the number of used CSS files.Very important!
Try to reduce the number of used JavaScript files.Very important!
Review and improve the page title.Important!
Use good alternative descriptions (alt attributes) for your images.Important!
Remove duplicate heading texts.Important!
Add a favicon markup to the HTML code.Tip!

View all

Meta specifications 57% achieved

Title

(Critically important)

Home

The title contains the word Home! More content should be covered in the title.

The page title is too short. (52 pixels of 580 max pixel length) Optimize title

The page title is only one word.

There are no duplicate words in the title

Meta Title

Meta description

(Critically important)

The meta description is missing.

Meta Description

Crawlability

(Critically important)

There are no problems in accessing the website.

Search Engine Crawlers

Canonical URL

(Important)

https://www.discovercentralma.org/

There is a valid canonical link specified.

Canonical Tag

Language

(Somewhat important)

Language detected in text: en

Language defined in HTML: en-us

Server location: United States of America

The following language is defined by HTML: en-us

Declaring language in HTML

Alternate/Hreflang Links

(Somewhat important)

There are no alternate links specified on this page.

Hreflang

Other meta tags

(Somewhat important)

There is no rel next meta tag on this page.

There is no rel prev meta tag on this page.

Meta Tags

Domain

(Somewhat important)

The domain name is very long.

The domain is no subdomain.

The domain does not contain non-latin characters.

Domain for SEO

Page URL

(Somewhat important)

No parameters were found in the URL.

No session ID was found in the URL.

The URL does not have too many subdirectories.

SEO-friendly URLs

Charset encoding

(Somewhat important)

The charset encoding (UTF-8) is set correctly.

Character Encoding

Doctype

(Nice to have)

The doctype HTML 5 is set correctly.

The doctype is placed at first in the HTML code.

HTML Doctype

Favicon

(Nice to have)

No favicon is linked in the HTML code.

Favicon

Meta tags

Name	Value
viewport	width=device-width, initial-scale=1.0, minimum-scale=1
sv-nav-properties	{"title":"Home","id":"6419f7a0a3dc5640bc68e55a","site_name":"primary","section":"main","folderHref":"/home/"}
referrer	always
lang	en-us
twitter:card	summary_large_image
og:title	Home
og:url	https://www.discovercentralma.org/
og:locale	en_us
og:type	website
X-UA-Compatible	IE=Edge
charset	utf-8

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Easy troubleshooting with optimization suggestions
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Page quality 86% achieved

Content

(Critically important)

This page contains 596 words. That's ok.

29.2% of the text are stop words.

The page contains a listing, which indicates a good text layout.

12 paragraphs were found on this page.

The text content is perfect.

No placeholders texts or images were found.

There are no duplicates on the site.

The average number of words per sentence of 16.26 words is good.

Content is King

Frames

(Critically important)

This page does not use a frameset.

Frames and framesets

Mobile optimization

(Somewhat important)

No Apple touch icon is specified.

This page loads 13 JavaScript files. This may affect the load time negatively.

A viewport "width=device-width, initial-scale=1.0, minimum-scale=1" is provided.

Mobile Optimization

Bold and strong tags

(Somewhat important)

The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.

Strong and Bold Tags

Image SEO

(Somewhat important)

8 images have no alt attribute. The content of alt attributes is used by search engines.

Image SEO

This page is optimized perfectly for social networks.

Social Sharing

Additional markup

(Nice to have)

No additional page markup was found.

HTTPS

(Somewhat important)

This website uses HTTPS to protect privacy and integrity of the exchanged data.

All included files are also transferred via HTTPS.

HTTPS

Media list

URL	Alt attribute	Title
/includes/public/assets/shared/logo.svg	MA RTC 11 Discover Central Massachusetts
...shared/logos/centralmass-logo-header.svg	MA RTC 11 Discover Central Massachusetts
...assets/shared/icons/enews-icon-white.svg	E-Newsletter
...c/assets/shared/icons/enews-icon-red.svg	E-Newsletter
...public/assets/shared/nav/search-icon.svg	Search
...public/assets/shared/nav/search-icon.svg	Search
.../assets/shared/nav/search-close-icon.svg	Close
...c/assets/shared/nav/menu-mobile-open.svg	No alt attribute provided
.../assets/shared/nav/menu-mobile-close.svg	No alt attribute provided
...assets/shared/icons/enews-icon-white.svg	E-Newsletter
...c/assets/shared/icons/enews-icon-red.svg	E-Newsletter
...e7de015c-b718-482e-9c78-47e2f7d8c4e9.jpg	A Group of Friends
...d988c179-c78a-475e-b7ed-df60b7d2a41d.jpg	Imported Image
...c3b0327b-c208-46f6-b957-255319b7a933.jpg	FamilyKids
...7a24dd01-edf3-431e-aca2-6fb77651a72c.jpg	Food
...f715238a-d4a7-450c-866c-c06b69750e03.jpg	Places To Stay
...d8d42883-8796-4714-81a4-f338b3fc6bab.jpg	Bravehearts
...f12fc760-841d-4b40-b8ed-c0ab69f16965.jpg	Red Coats and Rebels Reenactment at Old Sturbridge Village
...163ea594-9521-4998-b484-f5cefaf98308.jpg	Bedlam Book Cafe
...ublic/assets/shared/icons/enews-icon.svg	enews-icon
...assets/shared/icons/enews-icon-hover.png	enews-icon
...blic/assets/shared/icons/vguide-icon.svg	vguide-icon
...ssets/shared/icons/vguide-icon-hover.svg	vguide-icon
...f12fc760-841d-4b40-b8ed-c0ab69f16965.jpg	A Revolutionary 24-Hours in Central MA
...35daee75-45fe-42df-a7b2-d55f2fdd858e.jpg	Top Places to Experience Spring Bloom
...2a0c96d6-6b3a-472c-9469-1de1a27a7d11.jpg	91 Things To Do With Kids
...5b532f96-e4ad-45fc-bf01-822c929e0808.jpg	You Won't Believe These Hikes Exist in Central Mass.
...udes/public/assets/shared/arrow-left.svg	No alt attribute provided
...blic/assets/shared/arrow-left-mobile.svg	No alt attribute provided
...des/public/assets/shared/arrow-right.svg	No alt attribute provided
...lic/assets/shared/arrow-right-mobile.svg	No alt attribute provided
..._7eddd135-e9c4-b624-9bdac7d921dc62f8.jpg	Art in Motion: 25 Years of Sculpture by George Sherwood
..._e8c9e041-db4d-87d5-18d7c986c1627982.jpg	Chinese Empresses by Xiang Li at New England Botanic Garden
..._abaf0d42-b486-a8b4-ce5f42b18894bf88.jpg	FlamencoWoo Dance Summer Program
..._f4015d4c-9619-d3d5-43cd5d6ab46c0bbe.png	FlamencoWoo Winter Dance Program 2025
..._1cac35d6-c32c-7715-83cd2fc09b9771a1.jpg	SNAP Ed: Kids in the Kitchen
...9c16d408-cc95-4346-9352-10c8ae09c59a.jpg	DCU Center
...b3b4ee4e-2b95-4d86-af65-d8882b1ec13a.jpg	Worcester Union Station
...8973fa7a-35a7-49c5-af07-ab9ae424ce6a.jpg	No alt attribute provided
...8973fa7a-35a7-49c5-af07-ab9ae424ce6a.jpg	No alt attribute provided
...ublic/assets/shared/icons/enews-icon.svg	enews-icon
...assets/shared/icons/enews-icon-hover.png	enews-icon
...ublic/assets/shared/icons/phone-icon.svg	Phone
...assets/shared/icons/phone-icon-hover.svg	Phone
...blic/assets/shared/icons/vguide-icon.svg	vguide-icon
...ssets/shared/icons/vguide-icon-hover.svg	vguide-icon
...shared/logos/centralmass-logo-footer.svg	MA RTC 11 Discover Central Massachusetts
...ublic/assets/shared/made-by-sv-white.svg	Made by Simpleview
...ic/assets/shared/logos/visit-ma-logo.svg	Visit MA

Video URL	Width	Height
...sinline=1&showinfo=0&rel=0&enablejsapi=1	768	432

Page structure 58% achieved

H1 heading

(Critically important)

(Important)

Some headings occur twice on the page.

There are 39 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Some headings do not have any content.

H1-H6 headings

Heading structure

Heading level	Content
H1	You May Also Like...
H2	Things to do
H2	Arts + Culture
H2	Family Friendly
H2	Restaurants
H2	Hotels
H2	Sports
H2	250th
H2	student guide
H2	Welcome to
H2	What's Happening
H2	Upcoming Events
H2	FEATURED VENUE
H2	Our Mission at Discover Central Massachusetts
H2	Empty heading
H2	Empty heading
H3	Central Massachusetts
H3	events, announcements & guides
H3	A Revolutionary 24-Hours in Central MA
H3	Top Places to Experience Spring Bloom
H3	91 Things To Do With Kids
H3	You Won't Believe These Hikes Exist in Central Mass.
H3	Art in Motion: 25 Years of Sculpture by George Sherwood
H3	Chinese Empresses by Xiang Li at New England Botanic Garden
H3	FlamencoWoo Dance Summer Program
H3	FlamencoWoo Winter Dance Program 2025
H3	SNAP Ed: Kids in the Kitchen
H3	DCU Center - Arena & Convention Center
H3	FOLLOW ALONG AT @DISCOVERCENTRALMA
H4	E-Newsletter
H4	Visitor's Guide
H4	E-Newsletter Duplicate text
H4	Mobile App
H4	Visitor's Guide Duplicate text
H5	E-Newsletter Sign-Up
H5	E-Newsletter Sign-Up Duplicate text
H5	sign up for our
H5	request our
H5	sign up for our Duplicate text
H5	Download Our
H5	request our Duplicate text

Link structure 60% achieved

Internal links

(Important)

Some anchor texts are used more than once.

5 links don't have an anchor text.

The number of internal links is ok.

None of the anchor texts is too long.

All internal links are not using dynamic parameters.

Internal Linking

External links

(Nice to have)

There are 5 external links on this page.

External Links

Found links on this page

Link	Attributes	Anchor text
/	Anchor	Skip to main content
/	Subdomain	IMG-ALT MA RTC 11 Discover Central Massachusetts
/meetings/		Meetings
/weddings/		Weddings
/sports/		Sports
/groups/		Groups
/articles/	Subdomain	Articles
/films/		Films
/250th/		250th
/meetings/	Text duplicate	Meetings
/weddings/	Text duplicate	Weddings
/sports/	Text duplicate	Sports
/groups/	Text duplicate	Groups
/articles/	Subdomain Text duplicate	Articles
/films/	Text duplicate	Films
/250th/	Text duplicate	250th
/plan-your-visit/newsletter/	Subdomain	E-Newsletter Sign-Up IMG-ALT E-Newsletter
/		Home
/towns-cities/		Towns & Cities
/events/		Events
/things-to-do/		Things To Do
/food-drink/		Food & Drink
/places-to-stay/		Places To Stay
/plan-your-visit/		Plan Your Visit
/	Text duplicate	Home
/towns-cities/	Text duplicate	Towns & Cities
/events/	Text duplicate	Events
/things-to-do/	Text duplicate	Things To Do
/food-drink/	Text duplicate	Food & Drink
/places-to-stay/	Text duplicate	Places To Stay
/plan-your-visit/	Text duplicate	Plan Your Visit
/plan-your-visit/newsletter/	Subdomain Text duplicate	E-Newsletter Sign-Up IMG-ALT E-Newsletter
/about-us/		About Us A-TITLE About Us
/contact/		Contact A-TITLE Contact
/media/		Media A-TITLE Media
/membership/		Membership A-TITLE Membership
/sitemap/	Subdomain	Sitemap A-TITLE Sitemap
/privacy-policy/		Privacy Policy A-TITLE Privacy Policy
/things-to-do/	Subdomain	IMG-ALT A Group of Friends
/things-to-do/	Subdomain	Things to do
/things-to-do/arts-culture/	Subdomain	IMG-ALT Imported Image
/things-to-do/arts-culture/	Subdomain	Arts + Culture
/plan-your-visit/trip-ideas-it...	Subdomain	IMG-ALT FamilyKids
/plan-your-visit/trip-ideas-it...	Subdomain	Family Friendly
/food-drink/	Subdomain	IMG-ALT Food
/food-drink/	Subdomain	Restaurants
/places-to-stay/	Subdomain Text duplicate	IMG-ALT Places To Stay
/places-to-stay/	Subdomain	Hotels
/things-to-do/sports-recreation/	Subdomain	IMG-ALT Bravehearts
/things-to-do/sports-recreation/	Subdomain Text duplicate	Sports
/250th/	Subdomain	IMG-ALT Red Coats and Rebels Reenactment at Old Sturbridge Village
/250th/	Subdomain Text duplicate	250th
/articles/post/91/	Subdomain	IMG-ALT Bedlam Book Cafe
/articles/post/91/	Subdomain	student guide
/events/	Subdomain	Learn More
/plan-your-visit/newsletter/	Subdomain	sign up for our E-Newsletter IMG-ALT enews-icon
/plan-your-visit/visitor-guide/	Subdomain	request our Visitor's Guide IMG-ALT vguide-icon
/articles/post/a-revolutionary...	Subdomain	IMG-ALT A Revolutionary 24-Hours in Central MA
/articles/post/a-revolutionary...	Subdomain Text duplicate	A Revolutionary 24-Hours in Central MA
/articles/post/a-revolutionary...	Subdomain	No Text
/articles/post/spring-bloom/	Subdomain	IMG-ALT Top Places to Experience Spring Bloom
/articles/post/spring-bloom/	Subdomain Text duplicate	Top Places to Experience Spring Bloom
/articles/post/spring-bloom/	Subdomain	No Text
/articles/post/91-things-to-do...	Subdomain	IMG-ALT 91 Things To Do With Kids
/articles/post/91-things-to-do...	Subdomain Text duplicate	91 Things To Do With Kids
/articles/post/91-things-to-do...	Subdomain	No Text
/articles/post/hiking-central-...	Subdomain	IMG-ALT You Won't Believe These Hikes Exist in Central Mass.
/articles/post/hiking-central-...	Subdomain Text duplicate	You Won't Believe These Hikes Exist in Central Mass.
/articles/post/hiking-central-...	Subdomain	No Text
/events/	Subdomain	View All Events
/event/art-in-motion:-25-years...		IMG-ALT Art in Motion: 25 Years of Sculpture by George Sherwood
/event/art-in-motion:-25-years...	Text duplicate	Art in Motion: 25 Years of Sculpture by George Sherwood
/listing/new-england-botanic-g...		New England Botanic Garden at Tower Hill
/event/chinese-empresses-by-xi...		IMG-ALT Chinese Empresses by Xiang Li at New England Botanic Garden
/event/chinese-empresses-by-xi...	Text duplicate	Chinese Empresses by Xiang Li at New England Botanic Garden
/listing/new-england-botanic-g...	Text duplicate	New England Botanic Garden at Tower Hill
/event/flamencowoo-dance-summe...		IMG-ALT FlamencoWoo Dance Summer Program
/event/flamencowoo-dance-summe...	Text duplicate	FlamencoWoo Dance Summer Program
/event/flamencowoo-winter-danc...		IMG-ALT FlamencoWoo Winter Dance Program 2025
/event/flamencowoo-winter-danc...	Text duplicate	FlamencoWoo Winter Dance Program 2025
/event/snap-ed:-kids-in-the-ki...		IMG-ALT SNAP Ed: Kids in the Kitchen
/event/snap-ed:-kids-in-the-ki...	Text duplicate	SNAP Ed: Kids in the Kitchen
/listing/worcester-public-libr...		Worcester Public Library - Salem Square
/events/	Subdomain Text duplicate	View All Events
/listing/dcu-center-arena-and-...	Subdomain	IMG-ALT DCU Center
/listing/dcu-center-arena-and-...	Subdomain	DCU Center - Arena & Convention Center
/listing/dcu-center-arena-and-...	Subdomain	No Text
/about-us/	Subdomain	IMG-ALT Worcester Union Station
/about-us/	Subdomain	Our Mission at Discover Central Massachusetts
/about-us/	Subdomain	Learn more about us
/plan-your-visit/newsletter/	Subdomain Text duplicate	sign up for our E-Newsletter IMG-ALT enews-icon
/plan-your-visit/visitor-guide/	Subdomain Text duplicate	request our Visitor's Guide IMG-ALT vguide-icon
https://www.youtube.com/channe...	New window External Subdomain	A-TITLE Visit our youtube page
https://twitter.com/visitcentr...	New window External	A-TITLE Visit our twitter page
https://www.instagram.com/disc...	New window External Subdomain	A-TITLE Visit our instagram page
https://www.facebook.com/Disco...	New window External Subdomain	A-TITLE Visit our facebook page
/about-us/	Text duplicate	About Us A-TITLE About Us
/contact/	Text duplicate	Contact A-TITLE Contact
/media/	Text duplicate	Media A-TITLE Media
/membership/	Text duplicate	Membership A-TITLE Membership
/sitemap/	Subdomain Text duplicate	Sitemap A-TITLE Sitemap
/privacy-policy/	Text duplicate	Privacy Policy A-TITLE Privacy Policy
https://www.simpleviewinc.com/...	New window External Subdomain	IMG-ALT Made by Simpleview

Server configuration 54% achieved

HTTP redirects

(Critically important)

This page redirects to "https://www.discovercentralma.org/"

WWW Redirect

HTTP header

(Important)

No X-Powered HTTP header is sent.

The web server transmits the web page (HTML) in compressed form.

HTTP headers

Performance

(Somewhat important)

This page loads 47 CSS files. This may affect the page load time negatively.

This page loads 13 JavaScript files. This may affect the load time negatively.

The page response time is excellent with 0.24 seconds.

The file size of the HTML document is fine (336 kB).

Page Speed

HTTP Response Header

Name	Value
content-type	text/html; charset=utf-8
x-sv-createdat	Mon, 23 Jun 2025 04:46:05 GMT
x-sv-cacheable	true
x-sv-fromdbcache	1
x-content-type-options	nosniff
x-sv-pid	388819
strict-transport-security	max-age=86400;
x-sv-expires	Tue, 24 Jun 2025 04:46:04 GMT
x-sv-duration	12
x-xss-protection	1; mode=block
x-sv-nginx-duration	0.017
content-encoding	gzip
content-length	55557
cache-control	must-revalidate, max-age=900, s-maxage=85849
date	Mon, 23 Jun 2025 05:32:56 GMT
connection	keep-alive
vary	Accept-Encoding
x-sv-edge	true
akamai-grn	0.9e641102.1750656776.2e8e2745
statuscode	200
http_version	HTTP/1.1

External factors 100% achieved

Backlinks

(Critically important)

This page is referenced by wikipedia.

This website has excellent links from other websites.

This page has backlinks from 104 referring domains.

This page has 86,448 backlinks.

This page has backlinks from 82 different ip addresses.

Backlinks

Links from Wikipedia

Shrewsbury, Massachusetts

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Allow: /
Crawl-delay: 2

Sitemap: https://www.discovercentralma.org/sitemap.xml

Similar sites

Search preview

www.discovercentralma.org

Home

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

Keyword	Result	Recheck
Central	58%	Check
Discover	56%	Check
Discover Central Massachusetts	53%	Check
Central Massachusetts	51%	Check
Xiang Li	51%	Check
DISCOVERCENTRALMA	47%	Check
New	46%	Check
Flamenco	46%	Check
Things	46%	Check
guide	46%	Check
Visit	46%	Check
Kids	46%	Check
Art	46%	Check
New England	45%	Check
25 Years	45%	Check
E-Newsletter	44%	Check
FlamencoWoo	44%	Check
Dance	44%	Check
Program	44%	Check
New England Botanic Garden	44%	Check
Flamenco Worcester	44%	Check
Events	43%	Check
Sign-Up	43%	Check
sign	43%	Check
request	43%	Check

Show more keywords and terms

Automatically check discovercentralma.org including all subpages at once!

Check 300+ SEO parameters on every page of your website
Easy troubleshooting with optimization suggestions
Automated check for keyword optimization

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Guaranteed free of charge during trial period.

Discovercentralma.org - SEO Checker

Task list of SEO Improvements 8 Tasks

Meta specifications 57% achieved

(Critically important)

(Critically important)

(Critically important)

(Important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Nice to have)

(Nice to have)

Meta tags

Automatically check discovercentralma.org including all subpages at once!

Page quality 86% achieved

(Critically important)

(Critically important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Nice to have)

(Nice to have)

(Somewhat important)

Media list

Page structure 58% achieved

(Critically important)

(Important)

Heading structure

Link structure 60% achieved

(Important)

(Nice to have)

Found links on this page

Server configuration 54% achieved

(Critically important)

(Important)

(Somewhat important)

HTTP Response Header

External factors 100% achieved

(Critically important)

Links from Wikipedia

Robots.txt

Similar sites

Search preview

Most important keywords

Automatically check discovercentralma.org including all subpages at once!

Cookie Policy