Deal.gov.uk - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
66% 
Page structure
71% 
Link structure
75% 
Server
70% 
External factors
41% 
SEO Score
Response time
1.16 s
File size
61.10 kB
Words
432
Media files
16
Number of links
97 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home Page - Deal Town Council
The length of the page title is perfect. (291 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
langen
og:titleHome Page - Deal Town Council
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
There are only 432 words on this page. Good pages should have about 800 words of useful content.
The average number of words per sentence of 27.2 words is high.
23.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/Sites/2605/_Layout/Header.jpgHeader Image for Deal Town Council
/Sites/2605/_Layout/Facebook.pngFacebook
/_Layout/Carousel/Carousel1.jpgBootstrap Touch Slider
/_Layout/Carousel/Carousel2.jpg bootstrap=
/_Layout/Carousel/Carousel3.jpg bootstrap=
... and Events/120525 Braderie web page.pngAnnual Town Meeting 2025
...UserFiles/Images/_News/ToS home page.pngDeal Town Council awarded Town of Sanctuary status
.../Images/climate/020425 web page HFD .pngHedgehog Friendly Deal
.../Home Page Bricks/mayorsoftheborough.jpgCouncil
...Images/Home Page Bricks/Timeballnews.jpgTimeball News
...rFiles/Images/Home Page Bricks/Signs.jpgSignpost
...Images/Home Page Bricks/DSenterprise.jpgServices
...ges/Home Page Bricks/Chamber Wedding.jpgTown Hall
.../Images/Home Page Bricks/dogbiscuits.jpgMarket Dog Biscuits
.../Footer/SSE_Green_Electricity_Logo-1.pngSSE Green Elecrticity Logo
...ges/Footer/SSE_Green_Gas_Plus_Logo-1.pngSSE Green Gas Logo

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 ‘A thriving town in which to live, work and visit’
H2 ‘A thriving town in which to live, work and visit’ Duplicate text
H2 ‘A thriving town in which to live, work and visit’ Duplicate text
H2 Welcome
H2 Latest News
H4 Full Council Tuesday 29 July
H4 Vote for Deal Pier
H4 Finance & General Purposes Committee Tuesday 22 July
H5 Braderie Annual Town Meeting 2025
H5 Council of Sanctuary Deal Town Council awarded Town of Sanctuary status
H5 Sign up to Hedgehog Friendly Deal Hedgehog Friendly Deal
H5 COUNCIL
H5 NEWS
H5 LOCAL & VISITOR INFORMATION
H5 SERVICES
H5 WEDDINGS & VENUE HIRE
H5 MARKETS
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 5 external links on this page.

Found links on this page

LinkAttributesAnchor text
/Home_Page_26776.aspxIMG-ALT Header Image for Deal Town Council
/Home_Page_26776.aspxHome Page
/Council_26778.aspxCouncil
/Council_26778.aspxText duplicate Council
/Councillors_26786.aspxCouncillors
/Elections_38045.aspxElections
/Mayor_of_Deal_28443.aspxMayor of Deal
/Meetings_Agendas__and__Minute...Meetings, Agendas & Minutes
/Meetings_Agendas__and__Minute...Text duplicate Meetings, Agendas & Minutes
/Full_Council_26780.aspxFull Council
/Annual_Town_Meeting_26781.aspxAnnual Town Meeting
/Finance__and__General_Purpose...Finance & General Purposes Committee
/Planning_Committee_26783.aspxPlanning Committee
/Transport__and__Infrastructur...Transport & Infrastructure Committee
/Environment_Committee_28458.aspxEnvironment Committee
/Outside_Bodies_28444.aspxOutside Bodies
/Climate_Emergency_35122.aspxClimate Emergency
/Climate_Emergency_35122.aspxText duplicate Climate Emergency
/Declaration_of_Climate_Emerge...Declaration of Climate Emergency
/Our_Action_Plan_44932.aspxOur Action Plan
/Committee_climate_action_4493...Committee climate action
/Look_after_what_you_love_4895...Look after what you love
/Best_Foot_Forward_47672.aspxBest Foot Forward
/Climate_Action_Day_48511.aspxClimate Action Day
/Deal_Home_Kitchen_48271.aspxDeal Home Kitchen
/Deal_Climate_Action_44936.aspxDeal Climate Action
/Climate__and__Ecology_Bill_47...Climate & Ecology Bill
/Green_Grants_44935.aspxGreen Grants
/Deal_Town_Plan_46043.aspxDeal Town Plan
/Welcome_the_Stranger_47576.aspxWelcome the Stranger
/Projects_27241.aspxProjects
/Projects_27241.aspxText duplicate Projects
/Deal_Warm_Welcome_43629.aspxDeal Warm Welcome
/Sculpture_for_the_Town_of_Dea...Sculpture for the Town of Deal
/Annual_Return_28451.aspxAnnual Return
/Annual_Report_28450.aspxAnnual Report
/Grant_Information_28449.aspxGrant Information
/Grant_Information_28449.aspxText duplicate Grant Information
/Annual_Grants_49511.aspxAnnual Grants
/Community_Contributions_49512...Community Contributions
/Deal_Twinning_Fund_49513.aspxDeal Twinning Fund
/Vacancies_41309.aspxVacancies
/Publication_Scheme_28445.aspxPublication Scheme
/Armed_Forces_Covenant_Bronze_...Armed Forces Covenant Bronze Award
/UK_GDPR_28446.aspxUK GDPR
/News_35449.aspxNews
/Report_It__and__Services_2724...Report It & Services
/Report_It__and__Services_2724...Text duplicate Report It & Services
/Allotments_28581.aspxAllotments
/Local__and__Visitor_Informati...Local & Visitor Information
/Local__and__Visitor_Informati...Text duplicate Local & Visitor Information
/Town_Guide_28555.aspxTown Guide
https://www.whitecliffscountry...New window External Subdomain What's on
/Discover_More_in_Deal_36738.aspxDiscover More in Deal
/Cycling__and__Walking_Map_351...Cycling & Walking Map
/Local_Walking_28560.aspxLocal Walking
/Cycle_Friendly_Deal_34792.aspxCycle Friendly Deal
/The_History_of_Deal_Town_Hall...The History of Deal Town Hall
/The_History_of_Deal_Town_Hall...Text duplicate The History of Deal Town Hall
/Town_Hall_Gallery_35234.aspxTown Hall Gallery
/Clubs__and__Societies_35145.aspxClubs & Societies
/Community_Groups_38006.aspxCommunity Groups
/Support_Groups_38005.aspxSupport Groups
/Parks_Playgrounds__and__Open_...Parks, Playgrounds & Open Spaces
/COVID-19_34953.aspxCOVID-19
/Weddings__and__Venue_Hire_272...Weddings & Venue Hire
/Weddings__and__Venue_Hire_272...Text duplicate Weddings & Venue Hire
/WeddingsCeremonies_28469.aspxWeddings/Ceremonies
/Venue_hire_34888.aspxVenue hire
/Markets_27245.aspxMarkets
/Markets_27245.aspxText duplicate Markets
/Market_Traders_40518.aspxMarket Traders
/Braderie_35133.aspxBraderie
/Charity__and__Local_Organisat...Charity & Local Organisation Pitch
/Contact_27247.aspxContact
https://www.facebook.com/dealt...New window External Subdomain IMG-ALT Facebook
/Sites/2364/default.aspx?Actio...Previous
/Sites/2364/default.aspx?Actio...Next
/Braderie_35133.aspxNew window Text duplicate Braderie
/_VirDir/CoreContents/News/Dis...New window Council of Sanctuary
/_VirDir/CoreContents/News/Dis...New window Sign up to Hedgehog Friendly Deal
/_UserFiles/Files/_Agendas/194...Full Council Tuesday 29 July
/_UserFiles/Files/_Agendas/194...Read More...
https://forms.office.com/Pages...External Subdomain Vote for Deal Pier
https://forms.office.com/Pages...External Subdomain Text duplicate Read More...
/_UserFiles/Files/_Agendas/194...Finance & General Purposes Committee Tuesday 22 July
/_UserFiles/Files/_Agendas/194...Text duplicate Read More...
/Council_26778.aspxText duplicate IMG-ALT Council
/Council_26778.aspxCOUNCIL
/News_35449.aspxIMG-ALT Timeball News
/News_35449.aspxNEWS
/Visitor_Info_27242.aspxIMG-ALT Signpost
/Local__and__Visitor_Informati...LOCAL & VISITOR INFORMATION
/Services_27243.aspxIMG-ALT Services
/Services_27243.aspxSERVICES
/Weddings__and__Venue_Hire_272...IMG-ALT Town Hall
/Weddings__and__Venue_Hire_272...WEDDINGS & VENUE HIRE
/Markets__and__Events_27245.aspxIMG-ALT Market Dog Biscuits
/Markets__and__Events_27245.aspxMARKETS
/UK_GDPR_28446.aspxGDPR
http://www.visionict.com/New window External Subdomain Vision ICT Ltd
A-TITLE Vision ICT
/Accessibility_Statement_32479...Accessibility Statement

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.deal.gov.uk/Home_Page_26776.aspx"
HTTP header
(Important)
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is slow (1.16 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (61 kB).

HTTP Response Header

NameValue
cache-controlprivate
content-typetext/html; charset=utf-8
content-encodinggzip
varyAccept-Encoding
serverMicrosoft-IIS/10.0
x-aspnet-version4.0.30319
x-powered-byASP.NET
dateSat, 26 Jul 2025 03:09:44 GMT
content-length24371
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 12 referring domains.
This page only has 24 backlinks.
This page only has few backlinks from 11 different ip addresses.
This page is referenced by wikipedia.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

No valid Robots.txt file was found.

Similar sites

Search preview

www.deal.gov.uk › Home_Page_26776.aspx
Home Page - Deal Town Council

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Deal62%Check
Deal Town59%Check
Deal Town Council58%Check
Town56%Check
Council56%Check
Town Council56%Check
Page54%Check
Deal Town Hall54%Check
Friendly Deal53%Check
Full Council49%Check
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