Crowncork.com - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
81% 
Page structure
52% 
Link structure
62% 
Server
73% 
External factors
100% 
SEO Score
Response time
0.98 s
File size
127.80 kB
Words
1017
Media files
34
Number of links
165 internal / 1 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Brand-Building Packaging | Crown
The length of the page title is perfect. (304 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Crown Holdings, Inc. is a leading supplier of beverage packaging, food packaging, aerosol packaging, metal closures, promotional packaging and transit packaging products to companies around the world.
The meta description is too long: 1257 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://crowncork.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionCrown Holdings, Inc. is a leading supplier of beverage packaging, food packaging, aerosol packaging, metal closures, promotional packaging and transit packaging products to companies around the world.
robotsindex, follow
GeneratorDrupal 10 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
msapplication-TileColor#00843d
msapplication-config/themes/_custom/sd/favicons/browserconfig.xml
theme-color#ffffff
google-site-verificationWDFqd8TWjiPoIzVxdfTQbbttxjmPnoUx6_vz98xczFk
langen
og:site_nameCrown
og:typeBasic Page
og:urlhttps://crowncork.com/home
og:titleHome | Crown
og:descriptionCrown Holdings, Inc. is a leading supplier of beverage packaging, food packaging, aerosol packaging, metal closures, and specialty packaging products to consumer marketing companies around the world.
og:imagehttps://www.crowncork.com/sites/files/2022-10/crown-logo.jpg
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 1017 words. That's ok.
22% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 23.36 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 20 tags for this page.
Image SEO
(Somewhat important)
6 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/themes/_custom/sd/empty-pixel.gifgreen beverage can with recycling symbol
/themes/_custom/sd/empty-pixel.gifrecycling bin back
/themes/_custom/sd/empty-pixel.gifrecycling bin front
...default/files/2022-02/twntyby30-logo.svgNo alt attribute provided
...default/files/2022-02/climate action.svgNo alt attribute provided
...lt/files/2022-02/resource efficiency.svgNo alt attribute provided
...lt/files/2022-02/optimum circularity.svgNo alt attribute provided
...fault/files/2022-02/working together.svgNo alt attribute provided
...fault/files/2022-02/never compromise.svgNo alt attribute provided
/themes/_custom/sd/empty-pixel.gifkitchen
/themes/_custom/sd/empty-pixel.gifoutdoors
/themes/_custom/sd/empty-pixel.gifbar
/themes/_custom/sd/empty-pixel.gifSleek-222ml
/themes/_custom/sd/empty-pixel.gifSleek-269ml
/themes/_custom/sd/empty-pixel.gifSleek-330ml
/themes/_custom/sd/empty-pixel.gifSleek-350ml
/themes/_custom/sd/empty-pixel.gifSleek-350ml
/themes/_custom/sd/empty-pixel.gifSlim-150ml
/themes/_custom/sd/empty-pixel.gifSlim-240ml
/themes/_custom/sd/empty-pixel.gifSlim-250ml
/themes/_custom/sd/empty-pixel.gifStandard-12oz
/themes/_custom/sd/empty-pixel.gifStandard-16oz
/themes/_custom/sd/empty-pixel.gifStandard-330ml
/themes/_custom/sd/empty-pixel.gifStandard-440ml
/themes/_custom/sd/empty-pixel.gifStandard-500ml
/themes/_custom/sd/empty-pixel.gifThe page features the title "BUILT TO LAST" in bold lettering with "BUILT TO" in green and "LAST" in metallic silver. A large overhead image of a desert landscape with green bodies of water and rectangular water basins is shown in the background, with distant mountains on the horizon.
/themes/_custom/sd/empty-pixel.gifSolution Matrix
/themes/_custom/sd/empty-pixel.gifA pallet full of aluminum cans being moved in a warehouse.
/themes/_custom/sd/empty-pixel.gifAn infographic of 60 days can-to-can
/themes/_custom/sd/empty-pixel.gifA female-presenting person drinks an energy drink outdoors.

Page structure

H1 heading
(Critically important)
Make an Impact
Too many H1 headings
The H1 heading is too short (14 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
There are 28 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Make an Impact
H1 Make an Impact Duplicate text
H2 Main Utility Navigation
H2 Main Navigation
H2 Impossible to Ignore
H2 with the world's most powerful packaging
H2 Impossible to Ignore Duplicate text
H2 Recent Crown Announcements
H2 Make an Impact That helps preserve our future
H2 Accelerating Progress
H2 Climate Action
H2 Resource Efficiency
H2 Optimum Circularity
H2 Working Together
H2 Never Compromise
H2 Inspiration Everywhere
H2 Latest Stories
H2 Transit Packaging
H2 Aerosol & Food Packaging
H2 Can Essentials
H2 Questions for Crown?
H2 Main navigation (Footer)
H2 Footer Utility Navigation
H2 Legal Footer
H3 CROWN HOLDINGS, INC. DECLARES QUARTERLY DIVIDEND
H3 Crown Holdings, Inc. Reports Second Quarter 2025 Results
H3 Crown Holdings Recognized by Forbes As the Top Packaging Company on Track To Achieve Net-Zero Carbon Emissions
H3 Crown Holdings Announces “Built To Last” 2024 Sustainability Report, Underscoring Commitment to Future-Forward Progress
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 1 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://crowncork.com/Anchor Skip to main content
https://crowncork.com/investorsFor Investors
https://crowncork.com/careersCareers
https://crowncork.com/contact-usContact Us
https://crowncork.com/newsNews
https://crowncork.com/IMG-ALT Home
/beverage-packagingBeverage Packaging
/beverage-packagingText duplicate Beverage Packaging
/beverage-packaging/productsProducts
/beverage-packaging/productsText duplicate Products
/beverage-packaging/products/b...Beverage Cans
/beverage-packaging/products/b...Beverage Ends
/beverage-packaging/products/tabsTabs
/beverage-packaging/products/c...Caps and Other Offerings
/beverage-packaging/trendsTrends
/beverage-packaging/trendsText duplicate Trends
/beverage-packaging/trends/coc...Cocktails and Mocktails
/beverage-packaging/trends/cra...Craft Beverages
/beverage-packaging/trends/eme...Emerging Categories
/beverage-packaging/trends/ene...Energy Drinks
/beverage-packaging/trends/glo...Global Growth
/beverage-packaging/trends/wel...Wellness Drinks
/beverage-packaging/decorationsDecorations
/beverage-packaging/decorationsText duplicate Decorations
/beverage-packaging/decoration...Finishes
/beverage-packaging/decoration...Printing Options
/beverage-packaging/essentialsCan Essentials
/beverage-packaging/essentialsText duplicate Can Essentials
/beverage-packaging/essentials...Benefits of Beverage Cans
/beverage-packaging/essentials...How Cans Are Made
/beverage-packaging/essentials...Metal Recycling
/beverage-packaging/design-sup...Design & Support
/beverage-packaging/design-sup...Text duplicate Design & Support
/beverage-packaging/design-sup...Artwork Templates
/beverage-can-servicesBeverage Can Services
/reprographics-studioReprographics Studio
/beverage-packaging/design-sup...Why Use Our Studios?
/aerosol-food-packagingAerosol & Food Packaging
/aerosol-food-packagingText duplicate Aerosol & Food Packaging
/aerosol-food-packaging/productsText duplicate Products
/aerosol-food-packaging/productsText duplicate Products
/aerosol-food-packaging/produc...Aerosol Cans
/aerosol-food-packaging/produc...Closures
/aerosol-food-packaging/produc...Food Cans
/aerosol-food-packaging/produc...Promotional Tins
/aerosol-food-packaging/decora...Decoration
/aerosol-food-packaging/decora...Text duplicate Decoration
/aerosol-food-packaging/decora...Text duplicate Finishes
/aerosol-food-packaging/decora...Optional Enhancements
/aerosol-food-packaging/decora...Text duplicate Printing Options
/aerosol-food-packaging/trendsText duplicate Trends
/aerosol-food-packaging/trendsText duplicate Trends
/aerosol-food-packaging/trends...Beauty Products
/aerosol-food-packaging/trends...Food Safety
/aerosol-food-packaging/trends...Food Waste Prevention
/aerosol-food-packaging/trends...Pet Food
/aerosol-food-packaging/trends...Sustainability
/aerosol-food-packaging/essent...Text duplicate Can Essentials
/aerosol-food-packaging/essent...Text duplicate Can Essentials
/aerosol-food-packaging/essent...Nutrition
/aerosol-food-packaging/essent...Seaming
/aerosol-food-packaging/essent...Text duplicate Sustainability
/aerosol-food-packaging/custom...Customer Technical Services
/aerosol-food-packaging/custom...Text duplicate Customer Technical Services
/aerosol-food-packaging/custom...Compound Development
/aerosol-food-packaging/custom...Pilot Facilities & Seaming Training
/aerosol-food-packaging/custom...Graphic Design & Consultative Services
/aerosol-food-packaging/custom...Additional Services for Aerosol Cans
/aerosol-food-packaging/custom...Additional Services for Closures & Capping
/transit-packagingTransit Packaging
/sustainabilityText duplicate Sustainability
/sustainabilityText duplicate Sustainability
/sustainability/twentyby30-goalsTwentyby30 Goals
/sustainability/twentyby30-goalsText duplicate Twentyby30 Goals
/sustainability/twentyby30-goa...Climate Action
/sustainability/twentyby30-goa...Resource Efficiency
/sustainability/twentyby30-goa...Optimum Circularity
/sustainability/twentyby30-goa...Working Together
/sustainability/twentyby30-goa...Never Compromise
/sustainability/environmentEnvironment
/sustainability/environmentText duplicate Environment
/sustainability/environment/wa...Water Replenishment
/sustainability/environment/bi...Biodiversity
/sustainability/environment/re...Reducing Waste
/sustainability/environment/re...Renewable Energy
/sustainability/environment/su...Sustainable Packaging
/sustainability/environment/pr...Product Comparison
/sustainability/environment/pr...Product Life Cycle
/sustainability/environment/pr...Product Recovery
/sustainability/socialSocial
/sustainability/socialText duplicate Social
/sustainability/social/employe...Employee Safety
/sustainability/social/diversi...Diversity & Inclusion
/sustainability/social/workfor...Workforce Development
/sustainability/governanceGovernance
/sustainability/governanceText duplicate Governance
/sustainability/governance/sta...Stakeholder Engagement
A-TITLE Stakeholder Engagement
/sustainability/governance/our...Our Value Chain
/sustainability/governance/lea...Leadership
/sustainability/governance/pol...Policies
/sustainability/governance/un-...UN SDGs
/sustainability/governance/pro...Product Safety & Quality
/sustainability/reportingReporting
/sustainability/reportingText duplicate Reporting
/sustainability/reporting/all-...All Reports
/sustainability/reporting/fram...Frameworks and Standards
https://crowncork.com/aboutAbout
https://crowncork.com/aboutText duplicate About
/about/our-valuesOur Values
/about/facts-and-figuresFacts and Figures
/about/global-locationsGlobal Locations
/about/historyHistory
/about/innovationInnovation
/about/innovationText duplicate Innovation
/about/innovation/why-collabor...Why Collaborate With Crown
/about/innovation/submitting-ideaSubmitting an Idea
/about/innovation/corporate-in...Corporate Innovation Center
/about/leadershipText duplicate Leadership
/about/leadershipText duplicate Leadership
/about/leadership/associationsAssociations
/beverage-packaging/products/b...Create superior customer experiences
/beverage-packaging/decorationsDelight the Senses
/beverage-packaging/products/b...Text duplicate Create superior customer experiences
/beverage-packaging/decorationsText duplicate Delight the Senses
/sites/default/files/2025-06/C...Subdomain Crown Launches 2024 Sustainability Report
/sites/default/files/2025-05/C...Subdomain Crown 2025 Shareholders Meeting
/sites/default/files/2025-03/2...View the 2024 Annual Report
/news/crown-holdings-inc-repor...Crown Reports Second Quarter 2025 Results
/sustainability/environment/re...See how we're reducing waste
/sustainability/environment/pr...Compare cans to other beverage packaging options
/news/recyclability-beverage-cansLearn about the recyclability of cans
/sustainability/twentyby30-goalsSee All Goals
/sustainability/twentyby30-goalsText duplicate See All Goals
/sustainability/twentyby30-goalsText duplicate See All Goals
/sustainability/twentyby30-goalsText duplicate See All Goals
/sustainability/twentyby30-goalsText duplicate See All Goals
/news/resultsView All News
/news/crown-holdings-inc-decla...CROWN HOLDINGS, INC. DECLARES QUARTERLY DIVIDEND
/news/crown-holdings-inc-repor...Crown Holdings, Inc. Reports Second Quarter 2025 Results
/news/crown-holdings-recognize...Crown Holdings Recognized by Forbes As the Top Packaging Company on Track To Achieve Net-Zero Carbon Emissions
/news/crown-holdings-announces...Crown Holdings Announces “Built To Last” 2024 Sustainability Report, Underscoring Commitment to Future-Forward Progress
/transit-packagingLearn More About Transit Packaging
https://crowncork.com/node/2039Text duplicate Aerosol Cans
/aerosol-food-packaging/produc...Text duplicate Closures
A-TITLE Closures
/aerosol-food-packaging/produc...Text duplicate Food Cans
A-TITLE Food Cans
/aerosol-food-packaging/produc...Text duplicate Promotional Tins
A-TITLE Promotional Tins
https://crowncork.com/node/2039Learn More About Aerosol & Food Packaging
/beverage-packaging/essentials...Learn More about how cans are made
A-TITLE How Cans Are Made
/beverage-packaging/essentials...Learn More about metal recycling
A-TITLE Metal Recycling
/beverage-packaging/essentials...Learn More about the benefits of beverage cans
A-TITLE Benefits of Beverage Cans
https://crowncork.com/Text duplicate IMG-ALT Home
/beverage-packagingText duplicate Beverage Packaging
/aerosol-food-packagingText duplicate Aerosol & Food Packaging
/transit-packagingText duplicate Transit Packaging
/sustainabilityText duplicate Sustainability
https://crowncork.com/aboutText duplicate About
https://crowncork.com/investorsText duplicate For Investors
https://crowncork.com/careersText duplicate Careers
https://crowncork.com/contact-usText duplicate Contact Us
https://crowncork.com/newsText duplicate News
https://crowncork.com/crowncork.com
https://www.linkedin.com/compa...External Subdomain A-TITLE Follow us on linkedin
/legal-noticeLegal Notice
/privacy-policyPrivacy Policy
/regulatory-disclosuresRegulatory Disclosures
https://crowncork.com/sitemapSitemap

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://crowncork.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.98 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (128 kB).

HTTP Response Header

NameValue
cache-controlmax-age=3600, public
content-encodinggzip
content-languageen
content-security-policyscript-src 'self' 'unsafe-inline' https://*.vimeo.com https://*.youtube.com https://*.googletagmanager.com https://*.google-analytics.com https://www.google.com/recaptcha/api.js https://www.gstatic.com https://maps.googleapis.com https://cdn.jsdelivr.net; object-src 'self'; frame-src https://www.googletagmanager.com/ https://*.google.com/ https://www.youtube.com https://www.youtube.com/embed https://vimeo.com https://player.vimeo.com https://api.nasdaqomx.wallst.com https://crowncork.gcs-web.com; child-src https://www.youtube.com https://www.youtube.com/embed https://vimeo.com https://player.vimeo.com https://api.nasdaqomx.wallst.com https://crowncork.gcs-web.com; report-uri /report-csp-violation
content-typetext/html; charset=UTF-8
etagW/"1753425202"
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedFri, 25 Jul 2025 06:33:22 GMT
servernginx
strict-transport-securitymax-age=1000; includeSubDomains; preload
x-content-type-optionsnosniff
x-drupal-cacheMISS
x-drupal-dynamic-cacheMISS
x-frame-optionsSAMEORIGIN
x-generatorDrupal 10 (https://www.drupal.org)
x-pantheon-styx-hostnamestyx-fe4-a-889c95989-bvlh8
x-styx-req-id42d450b5-6921-11f0-821b-9e38a2ce1f30
x-xss-protection1
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accept-rangesbytes
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x-served-bycache-chi-kigq8000070-CHI, cache-fra-etou8220096-FRA, cache-fra-eddf8230134-FRA, cache-fra-eddf8230134-FRA
x-cacheHIT, MISS, MISS, MISS
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x-timerS1753426191.492410,VS0,VE121
varyAccept-Encoding, Cookie, Cookie, Cookie
content-length22992
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 137 referring domains.
This page has 539 backlinks.
This page has backlinks from 116 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.md
Disallow: /composer/Metapackage/README.txt
Disallow: /composer/Plugin/ProjectMessage/README.md
Disallow: /composer/Plugin/Scaffold/README.md
Disallow: /composer/Plugin/VendorHardening/README.txt
Disallow: /composer/Template/README.txt
Disallow: /modules/README.txt
Disallow: /sites/README.txt
Disallow: /themes/README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

# add sitemap [CROWN-1425]
Sitemap: https://www.crowncork.com/sitemap.xml

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Search preview

crowncork.com
Brand-Building Packaging | Crown
Crown Holdings, Inc. is a leading supplier of beverage packaging, food packaging, aerosol packaging, metal closures, promotional packaging and transit packaging products to companies around the world.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Crown79%Check
Packaging66%Check
CROWN HOLDINGS66%Check
Food Packaging60%Check
Transit Packaging60%Check
Beverage Packaging59%Check
Packaging Products58%Check
promotional packaging58%Check
Aerosol Food Packaging57%Check
HOLDINGS54%Check
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