Coolroofs.org - SEO Checker

Overview of the SEO Check
Meta information
77% 
Page quality
78% 
Page structure
91% 
Link structure
77% 
Server
78% 
External factors
100% 
SEO Score
Response time
1.10 s
File size
60.50 kB
Words
670
Media files
10
Number of links
101 internal / 9 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - Cool Roof Rating Council
The length of the page title is perfect. (298 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is empty.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://coolroofs.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionEmpty
langen
twitter:cardsummary_large_image
twitter:siteEmpty
twitter:urlhttps://coolroofs.org/
twitter:titleHome - Cool Roof Rating Council
twitter:descriptionEmpty
twitter:imageEmpty
fb:app_idEmpty
og:urlhttps://coolroofs.org/
og:typewebsite
og:titleHome - Cool Roof Rating Council
og:imageEmpty
og:image:width1200
og:image:height630
og:descriptionEmpty
og:site_nameCool Roof Rating Council
og:localeen_US
og:locale:alternateen_US
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 670 words. That's ok.
19.7% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 23.67 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 13 tags for this page.
Image SEO
(Somewhat important)
5 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
Read the 2025 CRRC Annual Report
The H1 heading is perfect.
Headings
(Important)
There are 27 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Read the 2025 CRRC Annual Report
H2 Empty heading
H2 Latest News
H2 Upcoming Events
H2 Podcast Episodes Featuring the CRRC
H3 The CRRC is a 501(c)(3) nonprofit organization that develops fair, accurate, and credible methods for evaluating and labeling the radiative properties of roofing and exterior wall products
H3 The mission of the Cool Roof Rating Council (CRRC) is to bring objective, scientific information related to cool surfaces to critical discussions and informed decisions about the impacts of heat is...
H3 Roof Rating Program
H3 Wall Rating Program
H3 Cool Roof and Wall Resources
H3 CRRC Online Rating Portal Login
H3 Become a CRRC Member
H3 Free On-Demand Course
H3 Harnessing the Mutual Benefits of Cool Roofs + Rooftop PV
H3 New Cool Surfaces Toolkit Site Provides Public with Resources and Knowledge Base
H3 CRRC Newsletter Issue 1 2026
H3 CRRC Newsletter Issue 2 2025
H3 Kurt Shickman Receives 2025 Marty Hastings Award
H3 Member Meeting
H3 Technical Committee Meeting
H3 Education Committee Meeting
H3 Building Enclosure Podcast
H3 Ask a Roofer Podcast
H3 RoofersCoffeeShop Podcast
H3 Stay up to date with the CRRC
H3 Cool Roof Rating Council
H4 Learn More
H5 Search coolroofs.org
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
2 links don't have an anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 9 external links on this page.
LinkAttributesAnchor text
https://coolroofs.org/Cool Roof Rating Council
https://coolroofs.org/programsRating Programs
/programs/roof-rating-programRoof Rating Program
/programs/roof-rating-program/...Become a Licensee
/programs/roof-rating-program/...Rate a Roofing Product
/programs/roof-rating-program/...All Forms
/programs/roof-rating-program/...Using the Label
/programs/roof-rating-program/...Roof Program FAQs
/programs/roof-rating-program/...CRRC Validation Testing
/programs/wall-rating-programWall Rating Program
/programs/wall-rating-program/...Text duplicate Become a Licensee
/programs/wall-rating-program/...Rate a Wall Product
/programs/wall-rating-program/...Text duplicate All Forms
/programs/wall-rating-program/...Text duplicate Using the Label
/programs/wall-rating-program/...Wall Program FAQs
/programs/wall-rating-program/...CRRC Online Wall Rating Portal
/programs/product-testing-and-...Product Testing and Weathering
/programs/product-testing-and-...Become a CRRC Approved Lab
/programs/product-testing-and-...Approved Labs and Test Farms
/programs/product-testing-and-...CRRC Lab Training Opportunities
/programs/product-testing-and-...Testing FAQs
/programs/crrc-logo-use-requir...CRRC Logo Use Requirements
https://coolroofs.org/membershipCRRC Membership
/membership/become-a-memberBecome a Member
/membership/current-membersCurrent Members
/membership/annual-conferenceCRRC Annual Conference
/membership/marty-hastings-awardMarty Hastings Award
/membership/member-spotlightMember Spotlight
/membership/board-electionsBoard Elections
/membership/crrc-educatorsCRRC Educators
/membership/membership-faqsMembership FAQs
https://coolroofs.org/resourcesResources
/resources/general-informationGeneral Information
/resources/what-is-a-cool-roofWhat is a Cool Roof?
/resources/what-is-a-solar-ref...What is a Cool Exterior Wall?
/resources/what-are-cool-pavem...What are Cool Pavements?
/resources/urban-heat-island-m...Urban Heat Island Mitigation
/resources/on-demand-course-de...Free On-Demand Course: Designing Buildings for Heat Resilience and Energy Efficiency
/resources/cool-surfaces-lesso...Cool Surfaces Lesson Plan
/resources/a-practical-guide-t...A Practical Guide to Cool Roofs and Cool Pavements Primer
/resources/codes-programsCodes & Programs
/resources/codes-programs-stan...Codes, Programs & Standards
/resources/financial-incentivesFinancial Incentives
/resources/ansi-crrc-s100ANSI/CRRC S100 Standard
/resources/end-user-informationEnd-User Information
/resources/contractorsFor Contractors
/resources/home-and-building-o...For Home and Building Owners
/resources/policy-program-deve...For Policymakers and Program Developers
/resources/factsheets-brochuresCRRC Factsheets and Brochures
/resources/end-user-faqsCool Roof and Wall FAQs
/resources/los-angeles-green-b...Los Angeles Green Building Code
/resources/los-angeles-green-b...LA Green Building Code Español
/resources/california-title-24California Energy Code
/resources/leedLEED Certification
https://coolroofs.org/aboutAbout
/about/board-of-directorsBoard of Directors
/about/committeesCommittees
https://coolroofs.org/about/staffStaff
https://coolroofs.org/about/faqsFAQs
https://coolroofs.org/about/pressPress Room
/about/crrc-code-of-conductCRRC Code of Conduct
https://coolroofs.org/eventsMeetings and Events
https://coolroofs.org/newsNews
https://coolroofs.org/contactContact
/directory/roofNew window Roof Products Directory
/directory/wallNew window Wall Products Directory
/documents/2025-Annual-Report_...New window No Text
https://coolroofs.org/aboutLearn More
/programs/roof-rating-programAbout the Program
/directory/roofNew window Rated Product Directory
/programs/wall-rating-programText duplicate About the Program
/directory/wallNew window Text duplicate Rated Product Directory
https://coolroofs.org/resourcesCool Roof and Wall Resources Learn basic info about cool roofs and walls or search for codes, standards, incentives, and programs that require or promote the...
A-TITLE Cool Roof and Wall Resources
https://portal.coolroofs.org/New window External Subdomain CRRC Online Rating Portal Login Submit product rating applications and test results through the Portal
A-TITLE CRRC Online Rating Portal Login
/membership/become-a-memberBecome a CRRC Member Learn the benefits of CRRC membership
A-TITLE Become a CRRC Member
/resources/on-demand-course-de...New window Text duplicate Learn More
/documents/Cool_Roofs_and_Roof...New window Text duplicate Learn More
/news/new-cool-surfaces-toolki...New Cool Surfaces Toolkit Site Provides Public with Resources and Knowledge Base Press Release June 5, 2026 The Cool Roof Rating Council (CRRC) has released ...
https://mailchi.mp/coolroofs.o...New window External CRRC Newsletter Issue 1 2026 January 12, 2026
https://mailchi.mp/coolroofs.o...New window External CRRC Newsletter Issue 2 2025 Newsletter July 28, 2025 View Newsletter
/news/2025-marty-hastings-awar...Kurt Shickman Receives 2025 Marty Hastings Award Press Release June 17, 2025 The Cool Roof Rating Council (CRRC) is pleased to announce Kurt Shickman as this...
https://coolroofs.org/newsNo Text
https://coolroofs.org/eventsView Calendar
/event/member-meeting16 Jun ‘26 Member Meeting June 16, 2026 at 9:00am - 4:00pm CT San Antonio, TX
/event/technical-committee-mee...17 Jun ‘26 Technical Committee Meeting June 17, 2026 at 8:00am - 12:00pm CT San Antonio, TX
/event/education-committee-mee...17 Jun ‘26 Education Committee Meeting June 17, 2026 at 1:00pm - 5:00pm CT San Antonio, TX
https://www.buildingenclosureo...New window External Subdomain Building Enclosure Podcast Audrey McGarrell - The New ANSI/CRRC S100 Standard
A-TITLE Building Enclosure Podcast
https://www.askaroofer.com/pod...New window External Subdomain Ask a Roofer Podcast Sarah Schneider & Audrey McGarrell - How Cool is Your Roof?
A-TITLE Ask a Roofer Podcast
https://www.rooferscoffeeshop....New window External Subdomain RoofersCoffeeShop Podcast Sarah Schneider & Audrey McGarrell - Sunsetting ENERGY STAR in Roofing
A-TITLE RoofersCoffeeShop Podcast
https://coolroofs.org/No Text
/cdn-cgi/l/email-protection[email protected]
/programs/roof-rating-program/...Text duplicate Rate a Roofing Product
/programs/roof-rating-program/...Text duplicate Become a Licensee
/programs/roof-rating-program/...Text duplicate All Forms
/programs/roof-rating-program/...Text duplicate Using the Label
/programs/roof-rating-program/...Text duplicate Roof Program FAQs
/programs/wall-rating-program/...Text duplicate Rate a Wall Product
/programs/wall-rating-program/...Text duplicate Become a Licensee
/programs/wall-rating-program/...Text duplicate All Forms
/programs/wall-rating-program/...Text duplicate Using the Label
/programs/wall-rating-program/...Text duplicate Wall Program FAQs
https://coolroofs.org/aboutAbout the CRRC
/membership/become-a-memberText duplicate Become a Member
https://coolroofs.org/contactContact Us
https://coolroofs.org/about/pressMedia Inquiries
https://coolroofs.org/privacyPrivacy Policy
https://coolroofs.org/termsTerms of Use
https://www.linkedin.com/compa...New window External Subdomain A-TITLE Follow Cool Roof Rating Council on LinkedIn
https://www.threads.net/@offic...New window External Subdomain A-TITLE Follow Cool Roof Rating Council on Threads
https://www.instagram.com/offi...New window External Subdomain A-TITLE Follow Cool Roof Rating Council on Instagram

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://coolroofs.org/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is slow (1.10 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (61 kB).

HTTP Response Header

NameValue
dateFri, 12 Jun 2026 03:16:14 GMT
content-typetext/html; charset=UTF-8
servercloudflare
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x-powered-byCraft CMS
link<https://coolroofs.org/>; rel="canonical"
x-frame-optionsSAMEORIGIN
x-xss-protection1; mode=block
x-content-type-optionsnosniff
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http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 503 referring domains.
This page has 2,491 backlinks.
This page has backlinks from 319 different ip addresses.

Robots.txt

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Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Roof74%Check
Cool Roof73%Check
Cool72%Check
Cool Roof Rating66%Check
Roof Rating64%Check
Cool Roofs64%Check
Cool Roof Rating Council63%Check
CRRC59%Check
CRRC Annual58%Check
Cool Surfaces57%Check

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