Cl.hm.com - SEO Checker

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Overview of the SEO Check
Meta information
97% 
Page quality
54% 
Page structure
71% 
Link structure
78% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.19 s
File size
150.90 kB
Words
163
Media files
12
Number of links
41 internal / 15 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
H&M Chile | Moda Online, Hogar y Ropa de Niños | H&M CL
The length of the page title is perfect. (540 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
H&M es tu destino en compras de moda, hogar, bebés, niños y más. Explora las nuevas colecciones y encuentra prendas de calidad a precios asequibles.
The length of the meta description is perfect. (951 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://cl.hm.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: es
Language defined in HTML: es-cl
Server location: Germany
The following language is defined by HTML: es-cl
Alternate/Hreflang Links
(Somewhat important)
The alternate link to the page itself is missing.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
generated-at2025-07-20T04:01:48.349Z
viewportwidth=device-width, initial-scale=1
robotsindex,follow
descriptionH&M es tu destino en compras de moda, hogar, bebés, niños y más. Explora las nuevas colecciones y encuentra prendas de calidad a precios asequibles.
next-head-count12
google-site-verificationWKwtxpIxg5vH9msUf5k1hae8r1WtGolXpB9QaPE3V6w
langes-cl
og:titleH&M Chile | Moda Online, Hogar y Ropa de Niños
og:descriptionH&M es tu destino en compras de moda, hogar, bebés, niños y más. Explora las nuevas colecciones y encuentra prendas de calidad a precios asequibles.
og:urlhttps://cl.hm.com
og:typewebsite
charsetutf-8

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Page quality

Content
(Critically important)
There are only 163 words on this page. Use at least 250 words to provide useful information.
Some words from the page title are not used within the pages content
Only 2 paragraph/s was/were found on this page.
There are 2 text duplicates on this page:
  • Duplicate: El contenido de esta página web está protegido por copyright y es prop...
24.5% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
The average number of words per sentence of 19 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...e8621b10d58c605eba2fcdf5.webp&w=154&q=75Home
...e8621b10d58c605eba2fcdf5.webp&w=154&q=75Home
...e8621b10d58c605eba2fcdf5.webp&w=154&q=75Home
...6___a6e0e90e3b5f3310888047820ec3a577.jpgImage banner
...0___bc63193b7687b18bdd1a0942bbd771d4.jpgEdición Preppy
...c___d9b11e91c0d0f1ed68e3a38106b4bf82.jpgClásicos Renovados
...4___20e4a3d9284beefb0d940df946a00261.jpgInfo card 1
...d___b0ac038cdc45e8afe39405a7610eec9e.jpgInfo card 2
...9___8d89ebccfe9b7a7518bc4459fa1d65d7.jpgInfo card 3
...3___0e3e26df0280992187c4b5584c428b16.jpgInfo card 4
...___d81e534ae8621b10d58c605eba2fcdf5.webpStore Logo
...___17472fbdfbc77db1d0d8e432001b81e8.webplogo

Page structure

H1 heading
(Critically important)
The H1 heading is empty
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Empty heading
H2 Edición Preppy
H2 Clásicos Renovados
H2 NOVEDADES
H4 NOVEDADES Duplicate text
Some anchor texts are used more than once.
4 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 15 external links on this page.

Found links on this page

LinkAttributesAnchor text
/mujer-seleccionados-40Mujer
/hombre-seleccionados-40Hombre
/bebes-seleccionados-40Bebé
/ninos-2-8a-seleccionados-402-8 AÑOS
/ninos-9-14a-seleccionados-409-14 AÑOS
/home-seleccionados-40Home
https://cl.hm.com/Text duplicate IMG-ALT Home
https://cl.hm.com/mujerText duplicate Mujer
https://cl.hm.com/hombreText duplicate Hombre
https://cl.hm.com/ninosNiños
https://cl.hm.com/homeText duplicate Home
https://cl.hm.com/mi-cuentaNo Text
https://cl.hm.com/favoritosNo Text
https://cl.hm.com/Text duplicate IMG-ALT Home
https://cl.hm.com/mi-cuentaNo Text
https://cl.hm.com/favoritosNo Text
https://cl.hm.com/mujerText duplicate Mujer
https://cl.hm.com/hombreText duplicate Hombre
https://cl.hm.com/ninosText duplicate Niños
https://cl.hm.com/homeText duplicate Home
https://cl.hm.com/mujer-novedadesIMG-ALT Image banner
https://cl.hm.com/mujer-novedadesCOMPRAR AHORA
/mujer-ropa-de-temporadaIMG-ALT Edición Preppy
/mujer-ropa-de-temporadaText duplicate COMPRAR AHORA
/mujer/ropa-formalIMG-ALT Clásicos Renovados
/mujer/ropa-formalText duplicate COMPRAR AHORA
https://cl.hm.com/mujer-novedadesVER TODO
https://cl.hm.com/mujerText duplicate Mujer
https://cl.hm.com/hombreText duplicate Hombre
https://cl.hm.com/ninosText duplicate Niños
https://cl.hm.com/homeText duplicate Home
https://career.hm.com/cl-es/External Subdomain Trabajar en H&M
https://hmgroup.com/about-us/External Acerca del grupo H&M
https://hmgroup.com/sustainabi...External Responsabilidad Social
https://about.hm.com/content/h...External Subdomain Prensa
https://hmgroup.com/investors/External Relación con inversionistas
https://hmgroup.com/about-us/c...External Política empresarial
/servicio-al-clienteServicio al cliente
https://cl.hm.com/mi-cuentaMi cuenta
/servicio-al-cliente/comprar-e...Nuestras tiendas
/servicio-al-cliente/enviosClick&Collect - Retiro en tienda
/servicio-al-cliente/privacida...Términos y condiciones
/servicio-al-cliente/privacida...Aviso de privacidad
/servicio-al-cliente/contactoContacto
/servicio-al-cliente/tarjeta-d...Gift Card
/servicio-al-cliente/privacida...Aviso de cookies
https://cl.hm.com/members¡únete ahora y recibe un 10% de descuento en tu próxima compra! Conoce más
https://www.facebook.com/New window External Subdomain A-TITLE Facebook
https://www.instagram.com/New window External Subdomain A-TITLE Instagram
https://www.pinterest.com/New window External Subdomain A-TITLE Pinterest
https://www.twitter.com/New window External Subdomain A-TITLE Twitter
https://www.instagram.com/hmNew window External Subdomain Text duplicate A-TITLE Instagram
https://open.spotify.com/playl...New window External Subdomain A-TITLE Spotify
https://www.youtube.com/user/h...New window External Subdomain A-TITLE YouTube
https://ar.pinterest.com/hm/_c...New window External Subdomain Text duplicate A-TITLE Pinterest
https://es-la.facebook.com/peo...New window External Subdomain Text duplicate A-TITLE Facebook

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://cl.hm.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.19 seconds.
The file size of the HTML document is fine (151 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
access-control-allow-origin*
cache-controlpublic, max-age=0, must-revalidate
content-dispositioninline
content-encodingbr
dateMon, 21 Jul 2025 09:40:28 GMT
etagW/"e6dad7ea330400dff5677af863f30d52"
serverVercel
strict-transport-securitymax-age=63072000
varyRSC, Next-Router-State-Tree, Next-Router-Prefetch, Next-Url
x-matched-path/es-CL
x-vercel-cacheHIT
x-vercel-idfra1::lx4h9-1753090828432-de963efb73b7
x-cacheMiss from cloudfront
via1.1 11e35514d631a9a9566fd489de935c06.cloudfront.net (CloudFront)
x-amz-cf-popFRA56-P2
x-amz-cf-id5AEJbIMS3uLGXrDF_rIlpluTEeSHleDsY8wDUJeDPMEeSAcBal6KtA==
age106688
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 41 referring domains.
This page has 230 backlinks.
This page has backlinks from 41 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

No valid Robots.txt file was found.

Similar sites

Search preview

cl.hm.com
H&M Chile | Moda Online, Hogar y Ropa de Niños | H&M CL
H&M es tu destino en compras de moda, hogar, bebés, niños y más. Explora las nuevas colecciones y encuentra prendas de calidad a precios asequibles.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
de Niños63%Check
niños56%Check
Chile48%Check
Colecciones46%Check
compra46%Check
Ropa de Niños46%Check
Novedades43%Check
Preppy40%Check
Renovados40%Check
H&M CL39%Check
Show more keywords and terms

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