Chemicals.basf.com - SEO Checker

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Overview of the SEO Check
Meta information
79% 
Page quality
44% 
Page structure
46% 
Link structure
86% 
Server
100% 
External factors
12% 
SEO Score
Response time
0.22 s
File size
322.40 kB
Words
113
Media files
5
Number of links
7 internal / 28 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Chemicals
The page title is too short. (94 pixels of 580 max pixel length) Optimize title
The page title is only one word.
There are no duplicate words in the title
Meta description
(Critically important)
Our aspiration is to grow profitably and create value for society ► This is how we create chemistry for a sustainable future
The length of the meta description is perfect. (749 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: Germany
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
msapplication-config/assets/favicons.v1/browserconfig.xml
og:titleChemicals
og:typewebsite
og:urlhttps://chemicals.basf.com/global/en
og:descriptionOur aspiration is to grow profitably and create value for society ► This is how we create chemistry for a sustainable future
descriptionOur aspiration is to grow profitably and create value for society ► This is how we create chemistry for a sustainable future
themetheme-light-blue
theme-color#0464ADFF
langen-us
twitter:cardsummary_large_image
twitter:titleChemicals
twitter:descriptionOur aspiration is to grow profitably and create value for society ► This is how we create chemistry for a sustainable future
og:titleChemicals
og:typewebsite
og:urlhttps://chemicals.basf.com/global/en
og:descriptionOur aspiration is to grow profitably and create value for society ► This is how we create chemistry for a sustainable future
charsetutf-8

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Page quality

Content
(Critically important)
There are only 113 words on this page. Use at least 250 words to provide useful information.
Only 1 paragraph/s was/were found on this page.
14.2% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 19 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...micals_LLC_Port_Arthur_North_America.jpgNo alt attribute provided

Page structure

H1 heading
(Critically important)
Chemicals
Too many H1 headings
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (9 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Chemicals
H1 Committed to your success
H2 Follow us
Baselink: /
There are too few (7) internal links on this page.
Some anchor texts are used more than once.
2 links don't have an anchor text.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (28) on this page.

Found links on this page

LinkAttributesAnchor text
/global/enNew window No Text
/global/en/contactNo Text
/416f46d2-4642-3844-affb-78980...No Text
https://twitter.com/share?url=...New window External A-TITLE twitter
https://www.linkedin.com/share...New window External Subdomain A-TITLE linkedin
http://www.facebook.com/sharer...New window External Subdomain A-TITLE facebook
/global/en/PetrochemicalsNew window Overview
A-TITLE Overview
/global/en/IntermediatesProduct Lines
A-TITLE Product Lines
/global/en/MonomersText duplicate Overview
A-TITLE Overview
https://www.basf.com/global/en...External Subdomain Text duplicate Overview
A-TITLE Overview
https://www.linkedin.com/compa...New window External Subdomain A-TITLE Join us in LinkedIn
https://www.facebook.com/basfNew window External Subdomain A-TITLE Join us in Facebook
https://twitter.com/BASFNew window External A-TITLE Join us in Twitter
https://www.youtube.com/user/basfNew window External Subdomain A-TITLE Join us in YouTube
https://www.flickr.com/photos/...New window External Subdomain A-TITLE Join us in flickr
https://www.instagram.com/basf...New window External Subdomain A-TITLE Join us in Instagram
https://www.slideshare.net/basfNew window External Subdomain A-TITLE Join us in SlideShare
https://www.basf.com/global/en...External Subdomain Career
A-TITLE Career
https://www.basf.com/global/en...External Subdomain Media
A-TITLE Media
https://www.basf.com/global/en...External Subdomain Sustainability
A-TITLE Sustainability
https://products.basf.com/glob...External Subdomain Product Finder
A-TITLE Product Finder
https://www.basf.com/global/en...External Subdomain Industry Overview
A-TITLE Industry Overview
https://www.basf.com/global/en...External Subdomain Innovation
A-TITLE Innovation
https://www.basf.com/global/en...External Subdomain Multimedia
A-TITLE Multimedia
https://www.basf.com/global/en...External Subdomain eBusiness
A-TITLE eBusiness
https://www.basf.com/global/en...External Subdomain Publications
A-TITLE Publications
https://www.basf.com/global/en...External Subdomain News
A-TITLE News
https://www.basf.com/global/en...External Subdomain Compliance Hotline
A-TITLE Compliance Hotline
https://www.basf.com/global/en...External Subdomain Data protection @ BASF
A-TITLE Data protection @ BASF
https://www.basf.com/global/en...External Subdomain Disclaimer
A-TITLE Disclaimer
https://www.basf.com/global/en...External Subdomain Credits
A-TITLE Credits
/global/en/legal/data-protectionPrivacy policy
A-TITLE Privacy policy
https://www.basf.com/global/en...External Subdomain Responsible Disclosure Statement
A-TITLE Responsible Disclosure Statement
https://www.basf.com/global/en...External Subdomain Suppliers & Partners
A-TITLE Suppliers & Partners
https://www.basf.com/global/en...External Subdomain Contact
A-TITLE Contact

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://chemicals.basf.com/global/en"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.22 seconds.
The file size of the HTML document is fine (322 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
dateSun, 27 Jul 2025 11:41:23 GMT
content-encodingbr
etagW/"509b1-wokZYryQlgP4SAk8uJDjAstSlBs"
varyAuthorization, Accept-Encoding
x-cacheHit from cloudfront
via1.1 9c7c26f5beeb09381cea450ea3581b36.cloudfront.net (CloudFront)
x-amz-cf-popFRA50-C1
alt-svch3=":443"; ma=86400
x-amz-cf-idG5c_e58rYocqRbjEdNhzlWwW4Q4ClLF01aB0thvQvhLbywI5k39nyw==
age126
x-content-type-optionsnosniff
strict-transport-securitymax-age=63072000; includeSubDomains; preload
x-permitted-cross-domain-policiesnone
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 4 referring domains.
This page only has 9 backlinks.
This page only has few backlinks from 4 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# robots.txt

Sitemap: https://chemicals.basf.com/sitemap.xml

Similar sites

Search preview

chemicals.basf.com › global
Chemicals
Our aspiration is to grow profitably and create value for society ► This is how we create chemistry for a sustainable future

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Chemicals69%Check
Performance Chemicals52%Check
BASF46%Check
success38%Check
Production38%Check
Verbund38%Check
Product38%Check
Committed38%Check
low38%Check
Follow38%Check
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