Squareup.com - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
75% 
Page structure
19% 
Link structure
25% 
Server
54% 
External factors
35% 
SEO Score
Response time
0.69 s
File size
1,412.30 kB
Words
920
Media files
24
Number of links
93 internal / 11 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Staff Management Software and Tools | Square
The length of the page title is perfect. (422 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Manage your team and run your business all from one place, with connected scheduling, payroll, and management tools.
The length of the meta description is perfect. (741 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://squareup.com/us/en/staff
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: Canada
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, shrink-to-fit=no, viewport-fit=cover
format-detectiontelephone=no
sq:environment{"env":"production","country_code":"US","lang_code":"en","locale":"en-US","country_default_language":"en","default_country":"US","default_language":"en","supported_countries":["AU","CA","ES","FR","GB","IE","JP","US"],"detected_country_code":"us","available_languages":["ca","en","en-AU","en-CA","en-GB","en-IE","en-US","fr","fr-FR","fr-CA","es","es-ES","ca-ES","es-US","ja","ja-JP","pt","pt-PT"]}
sq:tracking{"eventstream":"xms","google_universal":["UA-9517040-46"],"martech":true,"autotrack":{"page_view":true,"link_click":true,"scroll_depth":true},"cdp":"41ec1b68-21b1-4687-853a-f968e54134db","new_cdp_exp_api_key":"a4e60b87-3ea2-4fb5-a8d0-b04ed68c74fa","pageview_rawdata":{"entry_id":"5TLSZkvlVJFyW2aCGnCV62","content_type":"productPage","page_owner":"Brand"},"one_trust_script_src":"https://cdn.cookielaw.org/scripttemplates/otSDKStub.js","enable_one_trust_blocking":true,"drift_id":"mshc9skt2uyu","optimizely":8447815042,"simulate_eu_one_trust_request":false,"one_trust_data_domain_script":"c4657020-c7d1-4a14-a091-267a7ee4863e","enable_onetrust_pageview_experiment":false,"enable_drift":true,"enable_usa_and_canada_one_trust":true,"pass_square_geo_to_one_trust":true,"show_one_trust_footer_link_for_usa_and_canada":true,"cdp_heartbeat_interval_seconds":5,"enable_cdp_heartbeat_url_regex":"https://","enable_new_cdp_exp":false,"cdp_batch_size":1,"enable_datadog_rum":true,"datadog_rum_application_id":"da021de4-34ec-4d5d-ac7f-adeb44b37761","datadog_rum_client_token":"pubd9af00759e65a48ba7ee3ff1dfa4260b"}
sq:gtm{"enabled":true,"domain":"tealium-f.squarecdn.com","delay":1000}
sq:flags{"use_app_subdomain":true,"enable_vidyard_player":true,"enable_page_speed_improvements":true,"enable_lazy_onload_execution":true,"enable_global_fallback_cta":false,"enable_pws_no_jquery":false,"optimizely_web_block_list":[],"enable_optimizely_fullstack":true,"enable_optimizely_contentful_tree_parser":true,"enable_optimizely_variations_remover":true,"enable_optimizely_fullstack_page_variations":true,"enable_optimizely_nav_experiments":true,"enable_optimizely_rendered_header_response":true,"personalization_segment_pages_list":["*"],"personalization_groups_pages_list":[],"datadog_rum_proxy_pages_list":[]}
descriptionManage your team and run your business all from one place, with connected scheduling, payroll, and management tools.
p:domain_verifycb526aa3706990fc2d2969e5ac7ad060
msvalidate.0135D69B458439DE93C5CAF25B15B09E6C
sq:route{"id":"5PmOqtaJssrkJ7xscIqtv0"}
langen-us
twitter:cardsummary_large_image
twitter:siteSquare
twitter:creatorSquare
twitter:domainsquareup.com
og:titleStaff Management Software and Tools | Square
og:urlhttps://squareup.com/us/en/staff
og:imagehttps://xms-production-f.squarecdn.com/xms/assets/public-web-styles/social/default-56f973ec4d9cb2927e20a0cb97201783e27bf352585fa25cddbde11aa81635a7.jpg
og:localeen_US
og:typewebsite
og:site_nameSquare
og:descriptionManage your team and run your business all from one place, with connected scheduling, payroll, and management tools.
Content-Typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
There are 2 text duplicates on this page:
  • Duplicate: *This information may be transcribed, used, and stored by third partie...
This page contains 920 words. That's ok.
33.2% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
17 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 16.17 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
The file size of the HTML document is very large (1412.3 kB).
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no, viewport-fit=cover" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 18 tags for this page.
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...5&bg=rgb:ffffff&fit=scale&fl=progressiveNo alt attribute provided
...dd2b88c026676/PD04330_-_payroll_icon.svgPD04330 - payroll icon
...5b7abc15e39aa/PD04330_-_payroll_icon.svgPD04330 - payroll icon
...5b43efb2f8da97/PD04330_-_shifts_icon.svgPD04330 - shifts icon
...4f247e2c1994f6/PD04330_-_shifts_icon.svgPD04330 - shifts icon
...9fdb/PD04330_-_team_mgt_icon_-_black.svgPD04330 - team mgt icon - black
...5ea5c9ec215338/team_mgt_icon_-_white.svgteam mgt icon - white
...0c44f3368713/PD04330_-_team_mgt_icon.svgPD04330 - team mgt icon
...b5360d034ad2/PD04330_-_team_mgt_icon.svgPD04330 - team mgt icon
...109ec2d3a2c9ae8fff8819a89511f6f3cef3.svgNo alt attribute provided
...a0f6ceb596544d258b427976224f054e8c61.svgNo alt attribute provided

Page structure

H1 heading
(Critically important)
Staff
Too many H1 headings
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (5 characters). It should be at least 20 Characters long.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Staff
H1 It all happens in the Square Team app.
H2 Tools that work together to help your team work together.
H2 Get insights about team management from business experts.
H2 Nice to meet you.
H3 POS hardware and accessories to help your team make the sale.
H3 Connect Square to the software you prefer.
H3 Industry insights to move your business and team forward.
H3 Training, Managing, and Retaining Staff
H3 Choosing the Best Payroll Software for Your Business
H3 Tips to Help You Speed Up Hiring
H4 Choose your region and language
H4 Empty heading
H6 Square Register
H6 Square Stand
H6 Square Terminal
H6 Square Reader for contactless and chip
H6 Square Reader for magstripe
H6 Square Handheld
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 11 external links on this page.

Found links on this page

LinkAttributesAnchor text
/us/en/payrollPayroll
/us/en/staff/shiftsShifts
/us/en/staff/team-communicationTeam Communication
/us/en/staff/advanced-accessAdvanced Access
/us/en/payrollSquare Payroll
/us/en/staff/shiftsSquare Shifts
/us/en/staff/team-communicationSquare Team Communication
/us/en/staff/advanced-accessText duplicate Advanced Access
https://apps.apple.com/us/app/...External Subdomain No Text
https://play.google.com/store/...External Subdomain No Text
/us/en/hardwareCompare hardware
/us/en/hardware/registerLearn more
/us/en/hardware/standText duplicate Learn more
/us/en/hardware/terminalText duplicate Learn more
/us/en/hardware/contactless-ch...Text duplicate Learn more
/us/en/hardware/readerText duplicate Learn more
/us/en/hardware/handheldText duplicate Learn more
/us/en/app-marketplaceDiscover the Square App Marketplace
https://developer.squareup.com...External Subdomain Explore staff APIs
/us/en/the-bottom-lineView our resources
/us/en/the-bottom-line/podcast...Listen to the episode
/us/en/the-bottom-line/operati...Read the article
/us/en/the-bottom-line/growing...Text duplicate Read the article
/us/en/legal/general/privacyNew window Privacy Policy
/us/en/legal/general/privacyNew window Text duplicate Privacy Policy
/us/en/point-of-salePoint of sale
/us/en/paymentsPayments
/us/en/online-storeOnline
/us/en/point-of-sale/restauran...Kiosk
/us/en/invoicesInvoices
/us/en/marketingMarketing
/us/en/software/loyaltyLoyalty
/us/en/point-of-sale/features/...Customer Directory
/us/en/bankingBanking
https://squareup.com/us/en/staffStaff
/us/en/payrollText duplicate Payroll
/us/en/buy-now-pay-laterBuy Now, Pay Later
/us/en/hardwareHardware
/us/en/softwareBusiness software & solutions
/us/en/point-of-sale/restaurantsFood & Beverage
/us/en/restaurants/quick-serviceQuick Service
/us/en/restaurants/full-serviceFull Service
/us/en/restaurants/barsBars & Breweries
/us/en/point-of-sale/retailRetail
/us/en/beauty/salonsBeauty Salon
/us/en/beauty/barbershopBarbershop
/us/en/beauty/hair-salonHair Salon
/us/en/beauty/nail-salonNail Salon
/us/en/industry/spaDay Spa
/us/en/beauty/tattoo-and-piercingTattoo & Piercing
/us/en/beauty/med-spaMed spa
/us/en/industry/fitnessFitness
/us/en/services/professional-s...Professional Services
/us/en/services/home-and-repairHome & Repair
/us/en/franchisesFranchises
/us/en/pricingPricing
/us/en/why-squareWhy Square?
/us/en/the-bottom-lineThe Bottom Line
https://squareup.com/us/en/salesSales
https://squareup.com/help/us/enSupport
https://community.squareup.com/External Subdomain Square Community
https://developer.squareup.com...External Subdomain Developer Platform
/us/en/payments/merchant-servicesMerchant Services
https://square.fello.com/?utm_...External Subdomain Rent Hardware
https://squareup.com/us/en/aboutAbout
https://squareup.com/us/en/pressPress & Media
https://block.xyz/careers/jobsExternal Careers
/us/en/referral-programReferrals
/us/en/partnershipsPartners
https://squareup.com/us/en/staffAnchor United States (English)
https://twitter.com/Square/External A-TITLE Twitter
https://www.facebook.com/square/External Subdomain A-TITLE Facebook
https://instagram.com/square/External A-TITLE Instagram
/us/en/legal/general/privacyPrivacy Notice
/us/en/legal/general/payments/...Security
/us/en/legal/general/uaTerms of Service
/us/en/legal/general/licensesLicenses
/us/en/legal/general/govGovernment
/us/en/legal/capital/capital-l...Square Capital, LLC Licenses
/us/en/legal/general/consumer-...Consumer Health Privacy
/us/en/legal/general/dcHardware Compliance Certifications
https://block.xyz/External Block, Inc.
/au/en/staff?country_redirecti...Australia (English)
/ca/en/staff?country_redirecti...Canada (English)
/ca/fr/staff?country_redirecti...Canada (Français)
/fr/fr/staff?country_redirecti...France (Français)
/ie/en/staff?country_redirecti...Ireland (English)
/jp/ja/staff?country_redirecti...日本 (日本語)
/es/es/staff?country_redirecti...España (Español)
/es/ca/staff?country_redirecti...Espanya (Català)
/gb/en/staff?country_redirecti...United Kingdom (English)
/us/en/staff?country_redirecti...Text duplicate United States (English)
/us/es/staff?country_redirecti...Estados Unidos (Español)
/au/en/staff?country_redirecti...Text duplicate Australia (English)
/ca/en/staff?country_redirecti...Text duplicate Canada (English)
/ca/fr/staff?country_redirecti...Text duplicate Canada (Français)
/fr/fr/staff?country_redirecti...Text duplicate France (Français)
/ie/en/staff?country_redirecti...Text duplicate Ireland (English)
/jp/ja/staff?country_redirecti...Text duplicate 日本 (日本語)
/es/es/staff?country_redirecti...Text duplicate España (Español)
/es/ca/staff?country_redirecti...Text duplicate Espanya (Català)
/gb/en/staff?country_redirecti...Text duplicate United Kingdom (English)
/us/en/staff?country_redirecti...Text duplicate United States (English)
/us/es/staff?country_redirecti...Text duplicate Estados Unidos (Español)

Server configuration

HTTP redirects
(Critically important)
The checked page does not redirect to another URL.
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.69 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is very large (1,412 kB).

HTTP Response Header

NameValue
dateTue, 29 Jul 2025 20:38:49 GMT
content-typetext/html; charset=utf-8
cf-ray966f6c0c08d39e66-CDG
cf-cache-statusBYPASS
cache-controlmax-age=0, public, must-revalidate
etagW/"72ee49c5481f0e869ca7c5ce7ed949cf"
link<https://square-fonts-production-f.squarecdn.com/square-text/SquareSansText-Upright-VF.woff2>; rel=preload; as=font; type=font/woff2; crossorigin, <https://square-fonts-production-f.squarecdn.com/square-display/SquareSansDisplay-VF.woff2>; rel=preload; as=font; type=font/woff2; crossorigin, <https://square-fonts-production-f.squarecdn.com/square-text/SquareSansText-Medium.woff2>; rel=preload; as=font; type=font/woff2; crossorigin, <https://images.ctfassets.net>; rel=preconnect; crossorigin
set-cookie25 Characters
strict-transport-securitymax-age=631152000; includeSubDomains; preload
varyAccept-Encoding, Accept
access-control-allow-headersx-kpsdk-cd, x-kpsdk-ct
x-content-type-optionsnosniff
x-download-optionsnoopen
x-envoy-decorator-operation/{locale}/staff/**
x-frame-optionsSAMEORIGIN
x-permitted-cross-domain-policiesnone
x-sq-istio-migration-egress-proxysq-envoy
x-sq-istio-migration-egress-regionus-west-2
x-sq-istio-migration-ingress-proxysq-envoy
x-sq-istio-migration-ingress-regionus-west-2
x-xms-page-cache-statusHIT
x-xss-protection1; mode=block
servercloudflare
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 10 referring domains.
This page only has 161 backlinks.
This page only has few backlinks from 8 different ip addresses.
This page is referenced by wikipedia.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

# https://squareup.com robots.txt
# updated 05/12/25

User-agent: *
Allow: */invoices/invoice-templates/
Allow: */invoices/recurring-payments/
Allow: */subtopic/230
Allow: */subtopic/338
Allow: */subtopic/320
Allow: */subtopic/email
Allow: */subtopic/281
Allow: */subtopic/fulfillment

Disallow: */detect_country.json
Disallow: */tracking.json
Disallow: */test/
Disallow: */appointments/mapbox/
Disallow: */appointments/book/profile/
Disallow: */capital/consumer/invoice/merchants/
Disallow: */form/
Disallow: */gift/
Disallow: */i/
Disallow: */pay-invoice/
Disallow: */password/
Disallow: */r/
Disallow: */signup?signup_token=*
Disallow: */subscriptions/
Disallow: */email/subscriptions/
Disallow: */app-marketplace/search?*
Disallow: */signup*/search?*
Disallow: */login*/search?*
Disallow: */return/requests/
Disallow: */logout/
Disallow: */help/*/article/search?*
Disallow: */help/article/search?*
Disallow: *api/v1/
Disallow: */buyer/widget/
Disallow: */appointments/api/
Disallow: */js/
Disallow: /*.html
Disallow: */hardware/*/cart/
Disallow: */sell-now
Disallow: */academy*
Disallow: */bill-pay/bank-link/
Disallow: */bill-pay/receive-payment/
Disallow: */receipt/
Disallow: *v=verify-your-identity

Sitemap: https://squareup.com/us/en/sitemap.xml
Sitemap: https://squareup.com/us/es/sitemap.xml
Sitemap: https://squareup.com/ca/en/sitemap.xml
Sitemap: https://squareup.com/ca/fr/sitemap.xml
Sitemap: https://squareup.com/au/en/sitemap.xml
Sitemap: https://squareup.com/gb/en/sitemap.xml
Sitemap: https://squareup.com/jp/ja/sitemap.xml
Sitemap: https://squareup.com/ie/en/sitemap.xml
Sitemap: https://squareup.com/fr/fr/sitemap.xml
Sitemap: https://squareup.com/es/es/sitemap.xml
Sitemap: https://squareup.com/es/ca/sitemap.xml
Sitemap: https://squareup.com/us/en/the-bottom-line/sitemap_index.xml
Sitemap: https://squareup.com/au/en/the-bottom-line/sitemap_index.xml
Sitemap: https://squareup.com/gb/en/the-bottom-line/sitemap_index.xml

Similar sites

Search preview

squareup.com › staff
Staff Management Software and Tools | Square
Manage your team and run your business all from one place, with connected scheduling, payroll, and management tools.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Staff72%Check
Staff management68%Check
Staff Management Software64%Check
management62%Check
tools62%Check
Management Tools62%Check
Management Software60%Check
Business Management60%Check
team58%Check
Square56%Check
Show more keywords and terms

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