Casalini.ch - SEO Checker

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Overview of the SEO Check
Meta information
75% 
Page quality
94% 
Page structure
37% 
Link structure
55% 
Server
73% 
External factors
100% 
SEO Score
Response time
0.98 s
File size
234.10 kB
Words
872
Media files
24
Number of links
71 internal / 4 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Startseite - Casalini
The page title is too short. (176 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://casalini.ch/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de-ch
Server location: Switzerland
The following language is defined by HTML: de-ch
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
generatorimage-prioritizer 1.0.0-beta2
theme-color#0093E7
google-adsense-platform-accountca-host-pub-2644536267352236
google-adsense-platform-domainsitekit.withgoogle.com
msapplication-TileImagehttps://casalini.ch/wp-content/uploads/2023/06/cropped-casalini_logo-1-270x270.png
article:publisherhttps://www.facebook.com/Casalini.Werbeagentur
article:modified_time2025-05-27T08:58:54+00:00
langde-ch
twitter:cardsummary_large_image
og:localede_DE
og:typewebsite
og:titleStartseite - Casalini
og:descriptionCasalini kommuniziert. kreiert. machts. Casalini – Ihre Agentur für Branding und Kommunikation in Bern. Mit Neugier, Leidenschaft und Erfindergeist realisieren wir passgenaue Branding- und Kommunikationslösungen, die Sie überzeugen, verblüffen und mitreissen. Mehr zu uns Casalini – Ihre Agentur für Branding und Kommunikation in Bern. Mit Neugier, Leidenschaft und Erfindergeist realisieren wir passgenaue Branding- und Kommunikationslösungen, […]
og:urlhttps://casalini.ch/
og:site_nameCasalini
og:imagehttps://casalini.ch/wp-content/uploads/2024/03/sabine-graf-701x1024.jpg
charsetUTF-8

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Page quality

Content
(Critically important)
There are 2 text duplicates on this page:
  • Duplicate: Mit Neugier, Leidenschaft und Erfindergeist realisieren wir passgenaue...
This page contains 872 words. That's ok.
40% of the text are stop words.
14 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 15.97 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 17 tags for this page.
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...uploads/2024/03/sabine-graf-701x1024.jpgsabine graf
...i_andrea_zulauf_2023_fertig-678x1024.jpgcasalini_andrea_zulauf_2023_fertig
...t/uploads/2023/06/felix_neu-683x1024.jpgfelix_neu
...artina_hunziker_2023_fertig-678x1024.jpgcasalini_martina_hunziker_2023_fertig
..._ana_guggisberg_2023_fertig-678x1024.jpgcasalini_ana_guggisberg_2023_fertig
...4/09/casalini_team_teaser_video-jpg.avifNo alt attribute provided
...i_werbeagentur_hotel_krebs_1_header.avifcasalini_werbeagentur_hotel_krebs_1_header
...lini_werbeagentur_adler_2_textblock.avifcasalini_werbeagentur_adler_2_textblock
.../2025/06/adler-adelboden-headerbild.avifadler-adelboden-headerbild
...016.00_00_14_40.Standbild001-scaled.avifC0016.00_00_14_40
...lini_werbeagentur_bank_eek_1_header.avifcasalini_werbeagentur_bank_eek_1_header
.../2025/05/51954_100_Spenden_Karte_DE.avif51954_100_Spenden_Karte_DE
...Lernende_Web_Bilder_Header_1440x480.avifClientis_Lernende_Web_Bilder_Header_1440x480
..._erklaervideo_ausbildung_thumbnails.avif52060_myMix_erklaervideo_ausbildung_thumbnails
...erbeagentur_metas_diereferenz_header.jpgcasalini_werbeagentur_metas_diereferenz_header
.../07/casalini_werbeagentur_hsb_header.jpgcasalini_werbeagentur_hsb_header
...ploads/2023/05/Casa_Casalini-300x208.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
Casalini
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (8 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
There are 33 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Casalini
H2 kommuniziert. kreiert. machts.
H2 Unser Angebot
H2 Unsere Profis
H2 Über Casalini
H2 Projekte
H2 Kunden, mit denen wir zusammenarbeiten
H2 Über Casalini Duplicate text
H2 Branding
H2 Kommunikation
H2 Projekte Duplicate text
H2 Casalini News
H2 Kontakt
H3 Unsere Leistungen für Ihren Erfolg
H3 Marken- & Organisationsentwicklung
H3 Unternehmens- & Marketingkommunikation
H3 Kontakt Duplicate text
H3 Was es über uns zu wissen gibt
H3 Unsere Arbeiten
H3 01
H3 02
H3 03
H3 04
H3 04 Duplicate text
H3 05
H4 Ziehen
H4 Ziehen Duplicate text
H5 Strategie
H5 Konzeption
H5 Kreation
H5 Realisation
H5 Produktion
H5 Evaluation
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
There are 15 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 4 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://casalini.ch/Anchor Skip to content
https://casalini.ch/team/Unser Team
https://casalini.ch/branding/Branding
/kommunikation/Kommunikation
https://casalini.ch/ueber-uns/Mehr zu uns
https://casalini.ch/Anchor No Text
https://casalini.ch/angbot/Anchor No Text
https://casalini.ch/angbot/Anchor No Text
/2024/03/20/sabine-graf/IMG-ALT sabine graf
/2024/03/20/sabine-graf/Sabine Graf
/2024/03/20/sabine-graf/New window Trivial anchor text
Mehr lesen
/2023/06/02/andrea-zulauf/IMG-ALT casalini_andrea_zulauf_2023_fertig
/2023/06/02/andrea-zulauf/Andrea Zulauf
/2023/06/02/andrea-zulauf/New window Text duplicate Trivial anchor text
Mehr lesen
/2023/06/02/felix-zulauf/IMG-ALT felix_neu
/2023/06/02/felix-zulauf/Felix Zulauf
/2023/06/02/felix-zulauf/New window Text duplicate Trivial anchor text
Mehr lesen
/2023/05/26/martina-hunziker/IMG-ALT casalini_martina_hunziker_2023_fertig
/2023/05/26/martina-hunziker/Martina Kuprecht
/2023/05/26/martina-hunziker/New window Text duplicate Trivial anchor text
Mehr lesen
/2023/05/24/ana-guggisberg/IMG-ALT casalini_ana_guggisberg_2023_fertig
/2023/05/24/ana-guggisberg/Ana Guggisberg
/2023/05/24/ana-guggisberg/New window Text duplicate Trivial anchor text
Mehr lesen
https://casalini.ch/team/Zum ganzen Team
https://casalini.ch/ueber-uns/Text duplicate Mehr zu uns
https://casalini.ch/New window Anchor No Text
https://casalini.ch/ueber-uns/Text duplicate Mehr zu uns
https://casalini.ch/projekte/Zu allen Projekten
/referenzen/jubilaeumsbuch-hot...IMG-ALT casalini_werbeagentur_hotel_krebs_1_header
/referenzen/jubilaeumsbuch-hot...Jubiläumsbuch Hotel Krebs Interlaken
/referenzen/jubilaeumsbuch-hot...New window Text duplicate Trivial anchor text
Mehr lesen
/referenzen/sommertage-in-den-...IMG-ALT casalini_werbeagentur_adler_2_textblock
/referenzen/sommertage-in-den-...Sommertage in den Alpen - Hotel Adler Adelboden
/referenzen/sommertage-in-den-...New window Text duplicate Trivial anchor text
Mehr lesen
/referenzen/adler-adelboden-at...IMG-ALT adler-adelboden-headerbild
/referenzen/adler-adelboden-at...Adler Adelboden - attraktiver Arbeitgeber
/referenzen/adler-adelboden-at...New window Text duplicate Trivial anchor text
Mehr lesen
/referenzen/treuhand-suisse-ei...IMG-ALT C0016.00_00_14_40
/referenzen/treuhand-suisse-ei...Treuhand Suisse - ein Videostatement für den Geschäftsbericht
/referenzen/treuhand-suisse-ei...New window Text duplicate Trivial anchor text
Mehr lesen
/referenzen/bank-eek-mit-einem...IMG-ALT casalini_werbeagentur_bank_eek_1_header
/referenzen/bank-eek-mit-einem...Bank EEK - mit einem Themenschwerpunkt durchs Geschäftsjahr
/referenzen/bank-eek-mit-einem...New window Text duplicate Trivial anchor text
Mehr lesen
/referenzen/eine-goldene-karte...IMG-ALT 51954_100_Spenden_Karte_DE
/referenzen/eine-goldene-karte...Eine goldene Karte als Merci
/referenzen/eine-goldene-karte...New window Text duplicate Trivial anchor text
Mehr lesen
/referenzen/clientis-mit-lerne...IMG-ALT Clientis_Lernende_Web_Bilder_Header_1440x480
/referenzen/clientis-mit-lerne...Clientis - mit Lernenden für die neuen Lernenden
/referenzen/clientis-mit-lerne...New window Text duplicate Trivial anchor text
Mehr lesen
/referenzen/clientis-mymix-mit...IMG-ALT 52060_myMix_erklaervideo_ausbildung_thumbnails
/referenzen/clientis-mymix-mit...Clientis MyMix - mit Erklärvideo direkt zur Zielgruppe
/referenzen/clientis-mymix-mit...New window Text duplicate Trivial anchor text
Mehr lesen
/referenzen/metas-aktualitaete...IMG-ALT casalini_werbeagentur_metas_diereferenz_header
/referenzen/metas-aktualitaete...METAS - Aktualitäten aus der Schweizer und internationalen Metrologiewelt
/referenzen/metas-aktualitaete...New window Text duplicate Trivial anchor text
Mehr lesen
/referenzen/hans-schmid-ag-ein...IMG-ALT casalini_werbeagentur_hsb_header
/referenzen/hans-schmid-ag-ein...Hans Schmid AG - ein frischer Auftritt
/referenzen/hans-schmid-ag-ein...New window Text duplicate Trivial anchor text
Mehr lesen
https://casalini.ch/kontakt/Kontakt
https://casalini.ch/?page_id=6939Offene Jobs
https://ch.linkedin.com/compan...New window External Subdomain Linkedin
https://www.instagram.com/casa...New window External Subdomain Instagram
https://www.facebook.com/Casal...New window External Subdomain Facebook
/datenschutzerklaerungDatenschutzerklärung
https://casalini.ch/impressum/Impressum
https://casalini.ch/ueber-uns/Über Casalini
https://casalini.ch/team/Casalini-Team
https://casalini.ch/ueber-uns/Anchor Unsere Philosophie
/arbeiten-bei-casalini/Arbeiten bei Casalini
https://casalini.ch/branding/Text duplicate Branding
/kommunikation/Text duplicate Kommunikation
https://casalini.ch/projekte/Projekte
https://casalini.ch/?page_id=2065Casalini News
https://casalini.ch/kontakt/Text duplicate Kontakt
http://new.casalini-testserver...External Subdomain Anchor No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://casalini.ch/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.98 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (234 kB).

HTTP Response Header

NameValue
link<https://casalini.ch/wp-json/>; rel="https://api.w.org/", <https://casalini.ch/wp-json/wp/v2/pages/8270>; rel="alternate"; title="JSON"; type="application/json", <https://casalini.ch/>; rel=shortlink
server-timingwp-before-template;dur=214.2
varyAccept-Encoding
content-encodinggzip
content-typetext/html; charset=UTF-8
dateTue, 22 Jul 2025 11:03:07 GMT
serverApache
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 47 referring domains.
This page has 64 backlinks.
This page has backlinks from 47 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://casalini.ch/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

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Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Casalini81%Check
Casalini Werbeagentur61%Check
Kommunikation43%Check
Projekte43%Check
Arbeiten43%Check
Kontakt43%Check
Clientis38%Check
Hotel38%Check
Branding38%Check
Adler38%Check
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