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Brisbane.qld.gov.au - SEO Checker

Overview of the SEO Check

Meta information

97%

Page quality

71%

Page structure

87%

Link structure

77%

Server

78%

External factors

100%

SEO Score

SEO Score Widget

Response time

0.88 s

File size

131.80 kB

Words

460

Media files

Number of links

71 internal / 10 external

Task list of SEO Improvements 4 Tasks

Use good alternative descriptions (alt attributes) for your images.Important!
Remove duplicate heading texts.Important!
Improve the page response time.Tip!
Add a favicon markup to the HTML code.Tip!

Meta specifications 97% achieved

Title

(Critically important)

Home | Brisbane City Council

The length of the page title is perfect. (263 pixels out of 580 max pixel length)

There are no duplicate words in the title

Meta Title

Meta description

(Critically important)

Access Brisbane City Council services. Find information about our programs and policies. Discover how we deliver for Brisbane residents and local communities.

The length of the meta description is perfect. (990 pixels out of 1000 max pixel length)

Meta Description

Crawlability

(Critically important)

There are no problems in accessing the website.

Search Engine Crawlers

Canonical URL

(Important)

https://www.brisbane.qld.gov.au/

There is a valid canonical link specified.

Canonical Tag

Language

(Somewhat important)

Language detected in text: en

Language defined in HTML: en

Server location: Australia

The following language is defined by HTML: en

Declaring language in HTML

Alternate/Hreflang Links

(Somewhat important)

There are no alternate links specified on this page.

Hreflang

Other meta tags

(Somewhat important)

There is no rel next meta tag on this page.

There is no rel prev meta tag on this page.

Meta Tags

Domain

(Somewhat important)

The domain is no subdomain.

The domain length is good.

The domain does not contain non-latin characters.

Domain for SEO

Page URL

(Somewhat important)

No parameters were found in the URL.

No session ID was found in the URL.

The URL does not have too many subdirectories.

SEO-friendly URLs

Charset encoding

(Somewhat important)

The charset encoding (UTF-8) is set correctly.

Character Encoding

Doctype

(Nice to have)

The doctype HTML 5 is set correctly.

The doctype is placed at first in the HTML code.

HTML Doctype

Favicon

(Nice to have)

No favicon is linked in the HTML code.

Favicon

Meta tags

Name	Value
description	Access Brisbane City Council services. Find information about our programs and policies. Discover how we deliver for Brisbane residents and local communities.
viewport	width=device-width, initial-scale=1
bcc:content_type	brisbanecitycouncil:common/content-types/page
bcc:publication_date	2025-04-27T23:14:40Z
lang	en
twitter:title	Home
twitter:description	Access Brisbane City Council services. Find information about our programs and policies. Discover how we deliver for Brisbane residents and local communities.
twitter:image	https://www.brisbane.qld.gov.au/content/dam/brisbane-metro/images/Brisbane-Metro-multiple-commuters-platform.png/jcr:content/renditions/cq5dam.web.1280.1280.jpeg
og:title	Home
og:description	Access Brisbane City Council services. Find information about our programs and policies. Discover how we deliver for Brisbane residents and local communities.
og:image	https://www.brisbane.qld.gov.au/content/dam/brisbane-metro/images/Brisbane-Metro-multiple-commuters-platform.png/jcr:content/renditions/cq5dam.web.1280.1280.jpeg
charset	UTF-8

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Page quality 71% achieved

Content

(Critically important)

There are only 460 words on this page. Good pages should have about 800 words of useful content.

24.6% of the text are stop words.

Keywords used in the page title are also used in the page content. That's good!

Words from the H1 heading are used in the page content.

The page contains a listing, which indicates a good text layout.

6 paragraphs were found on this page.

No placeholders texts or images were found.

There are no duplicates on the site.

The average number of words per sentence of 12.08 words is good.

Content is King

Frames

(Critically important)

This page does not use a frameset.

Frames and framesets

Mobile optimization

(Somewhat important)

No Apple touch icon is specified.

A viewport "width=device-width, initial-scale=1" is provided.

Mobile Optimization

Bold and strong tags

(Somewhat important)

The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.

Strong and Bold Tags

Image SEO

(Somewhat important)

9 images have no alt attribute. The content of alt attributes is used by search engines.

Image SEO

This page is optimized perfectly for social networks.

Social Sharing

Additional markup

(Nice to have)

No additional page markup was found.

HTTPS

(Somewhat important)

This website uses HTTPS to protect privacy and integrity of the exchanged data.

All included files are also transferred via HTTPS.

HTTPS

Media list

URL	Alt attribute	Title
...ent/renditions/cq5dam.web.1280.1280.jpeg	Multiple passengers at a metro station platform including a father and daughter, young woman and senior woman.
...ent/renditions/cq5dam.web.1280.1280.jpeg	No alt attribute provided
...ent/renditions/cq5dam.web.1280.1280.jpeg	No alt attribute provided
...ent/renditions/cq5dam.web.1280.1280.jpeg	No alt attribute provided
...ent/renditions/cq5dam.web.1280.1280.jpeg	No alt attribute provided
...ent/renditions/cq5dam.web.1280.1280.jpeg	No alt attribute provided
...ent/renditions/cq5dam.web.1280.1280.jpeg	No alt attribute provided
...ent/renditions/cq5dam.web.1280.1280.jpeg	A woman with 2 kids having a picnic at Spring Hill Common, Victoria Park.
...ent/renditions/cq5dam.web.1280.1280.jpeg	A front-end and side view of a South Brisbane Bus Loop with 'South Brisbane Loop, free service, 86' on the digital screen on bus front.
...ent/renditions/cq5dam.web.1280.1280.jpeg	An older couple walking with hiking poles on a track in Mt Coot-tha Reserve.
...ent/renditions/cq5dam.web.1280.1280.jpeg	No alt attribute provided
...ent/renditions/cq5dam.web.1280.1280.jpeg	No alt attribute provided
...ent/renditions/cq5dam.web.1280.1280.jpeg	No alt attribute provided
...ent/renditions/cq5dam.web.1280.1280.jpeg	banner image
...ent/renditions/cq5dam.web.1280.1280.jpeg	Wynnum Manly Foreshore Olympics Activation with foreshore in the background and pedestrians strolling.
...uncil/common/icons/mdi_email-outline.svg	email
...cil/common/logo/Brisbane-footer-logo.svg	Brisbane City Council logo
...anecitycouncil/common/logo/img_blank.png	Blank
...tycouncil/common/icons/icon-facebook.svg	FaceBook
...ycouncil/common/icons/icon-instagram.svg	Instagram
...sbanecitycouncil/common/icons/icon-x.svg	Twitter
...tycouncil/common/icons/icon-linkedin.svg	LinkedIn
...tycouncil/common/icons/icon-facebook.svg	FaceBook
...ycouncil/common/icons/icon-instagram.svg	Instagram
...sbanecitycouncil/common/icons/icon-x.svg	Twitter
...tycouncil/common/icons/icon-linkedin.svg	LinkedIn

Page structure 87% achieved

H1 heading

(Critically important)

Brisbane City Council

The H1 heading is perfect.

H1-H6 headings

Headings

(Important)

Some headings occur twice on the page.

H1-H6 headings

Heading structure

Heading level	Content
H1	Brisbane City Council
H2	Browse by category
H2	Your Brisbane
H2	What’s near me?
H3	Latest news
H3	Community updates
H3	12 free or cheap family activities in Brisbane
H3	Explore Brisbane CBD and surrounds with free City Loop buses
H3	Mt Coot-tha Reserve \| Beginner's guide to walking
H4	Popular Searches
H4	The Brisbane 2032 Olympic and Paralympic Games are coming
H5	Brisbane Food Trucks and Coffee Carts
H5	Brisbane's New Bus Network
H5	Green waste recycling service
H5	Brisbane Food Trucks and Coffee Carts Duplicate text
H5	Brisbane's New Bus Network Duplicate text
H5	Green waste recycling service Duplicate text
H5	Best parks and playgrounds for families in Brisbane
H5	Where to go walking and hiking in Brisbane
H5	Brisbane’s best: Self-care and intentional living
H5	Find what’s near me
H5	Translate this website

Link structure 77% achieved

Internal links

(Important)

Some internal link anchor texts are too long.

Some anchor texts are used more than once.

The number of internal links is ok.

All internal links are not using dynamic parameters.

Internal Linking

External links

(Nice to have)

There are 10 external links on this page.

External Links

Found links on this page

Link	Attributes	Anchor text
https://www.brisbane.qld.gov.au/	Anchor	Skip to main content
https://www.brisbane.qld.gov.au/		No Text
/about-council/governance-and-...		2025-26 Brisbane Budget
/about-council/rates-and-payme...		Pay rates
/bins-waste-and-recycling/wast...		Check bin day
/bins-waste-and-recycling/kerb...		Kerbside pick-up
/animals-and-pets/animal-regis...		Register a dog
/libraries-venues-and-faciliti...		Find a library
/about-council/rates-and-payme...		Pay or dispute a fine
/events-arts-and-culture/what-...		Events
https://www.brisbane.qld.gov.au/		hyperlink
/laws-and-permits/food-busines...		Brisbane Food Trucks and Coffee Carts
/transport-and-parking/public-...		Brisbane's New Bus Network
/bins-waste-and-recycling/wast...		Green waste recycling service
/laws-and-permits/food-busines...	Text duplicate	Brisbane Food Trucks and Coffee Carts
/transport-and-parking/public-...	Text duplicate	Brisbane's New Bus Network
/bins-waste-and-recycling/wast...	Text duplicate	Green waste recycling service
/about-council/your-brisbane/t...		12 free or cheap family activities in Brisbane Discover 12 free or cheap family activities in Brisbane! From water parks and BMX tracks to outdoor cinemas, l... IMG-ALT A woman with 2 kids having a picnic at Spring Hill Common, Victoria Park.
/about-council/your-brisbane/t...		Explore Brisbane CBD and surrounds with free City Loop buses Explore Brisbane CBD and surrounds with free City Loop buses. Connect to iconic sites, attractio... IMG-ALT A front-end and side view of a South Brisbane Bus Loop with 'South Brisbane Loop, free service, 86' on the digital screen on bus front.
/about-council/your-brisbane/t...		Mt Coot-tha Reserve \| Beginner's guide to walking Explore over 70 hiking trails, breathtaking views of Brisbane, and native flora and fauna. Don't miss the p... IMG-ALT An older couple walking with hiking poles on a track in Mt Coot-tha Reserve.
/about-council/your-brisbane/t...		Best parks and playgrounds for families in Brisbane
/about-council/your-brisbane/t...		Where to go walking and hiking in Brisbane
/about-council/your-brisbane/t...		Brisbane’s best: Self-care and intentional living
/about-council/your-brisbane		See all articles
/about-council/news-and-commun...		Find what’s near me
/about-council/council-project...		Find out more
/about-council/news-and-commun...		Keep me in the loop IMG-ALT email
/online-services		Online services
/animals-and-pets		Animals and pets
/bins-waste-and-recycling		Bins, waste and recycling
/building-and-planning		Building and planning
/business		Business
/community-support-and-safety		Community support and safety
/environment-and-water		Environment and water
/events-arts-and-culture		Events, arts and culture
/laws-and-permits		Laws and permits
/libraries-venues-and-facilities		Libraries, venues and facilities
/parks-and-recreation		Parks and recreation
/transport-and-parking		Transport and parking
/about-council		About Council
/online-services		Pay, report, apply
/about-council/news-and-commun...		What’s near me
/about-council/news-and-commun...		News
/events-arts-and-culture/what-...	Text duplicate	Events
/libraries-venues-and-faciliti...		Libraries
https://www.livehire.com/caree...	External Subdomain	Council jobs
/about-council/contact-council		Contact Council
/about-council/contact-council		Find a Customer Centre near you
https://www.facebook.com/Brisb...	External Subdomain	IMG-ALT FaceBook
https://www.instagram.com/bris...	External Subdomain	IMG-ALT Instagram
https://x.com/brisbanecityqld	External	IMG-ALT Twitter
https://www.linkedin.com/compa...	External Subdomain	IMG-ALT LinkedIn
/online-services	Text duplicate	Online services
/animals-and-pets	Text duplicate	Animals and pets
/bins-waste-and-recycling	Text duplicate	Bins, waste and recycling
/building-and-planning	Text duplicate	Building and planning
/business	Text duplicate	Business
/community-support-and-safety	Text duplicate	Community support and safety
/environment-and-water	Text duplicate	Environment and water
/events-arts-and-culture	Text duplicate	Events, arts and culture
/laws-and-permits	Text duplicate	Laws and permits
/libraries-venues-and-facilities	Text duplicate	Libraries, venues and facilities
/parks-and-recreation	Text duplicate	Parks and recreation
/transport-and-parking	Text duplicate	Transport and parking
/about-council	Text duplicate	About Council
/online-services	Text duplicate	Pay, report, apply
/about-council/news-and-commun...	Text duplicate	What’s near me
/about-council/news-and-commun...	Text duplicate	News
/events-arts-and-culture/what-...	Text duplicate	Events
/libraries-venues-and-faciliti...	Text duplicate	Libraries
https://www.livehire.com/caree...	External Subdomain Text duplicate	Council jobs
/about-council/contact-council	Text duplicate	Contact Council
/about-council/contact-council	Text duplicate	Find a Customer Centre near you
https://www.facebook.com/Brisb...	External Subdomain Text duplicate	IMG-ALT FaceBook
https://www.instagram.com/bris...	External Subdomain Text duplicate	IMG-ALT Instagram
https://x.com/brisbanecityqld	External Text duplicate	IMG-ALT Twitter
https://www.linkedin.com/compa...	External Subdomain Text duplicate	IMG-ALT LinkedIn
/about-council/governance-and-...		Sitemap
/about-council/employee-access		Employee access
/about-council/governance-and-...		Accessibility information
/about-council/governance-and-...		Privacy & legal information

Server configuration 78% achieved

HTTP redirects

(Critically important)

This page redirects to "https://www.brisbane.qld.gov.au/"

WWW Redirect

HTTP header

(Important)

No X-Powered HTTP header is sent.

The web server transmits the web page (HTML) in compressed form.

HTTP headers

Performance

(Somewhat important)

The page response time of 0.88 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.

The file size of the HTML document is fine (132 kB).

Page Speed

HTTP Response Header

Name	Value
x-frame-options	SAMEORIGIN
cache-control	private
content-security-policy	default-src 'self'; style-src 'self' https://www.googletagmanager.com https://www.gstatic.com https://fonts.googleapis.com https://cdn.jsdelivr.net 'unsafe-inline'; font-src 'self' https://fonts.gstatic.com data: https://cdn.jsdelivr.net; worker-src 'self' blob: ; frame-src * data: blob: ; frame-ancestors 'self' https://www.google.com; connect-src 'self' data: blob: wss://webmessaging.mypurecloud.com.au https://www.facebook.com https://api.mypurecloud.com.au https://api-cdn.mypurecloud.com.au https://www.google.com .clarity.ms/collect https://www.trumba.com https://edge.adobedc.net https://adobedc.demdex.net https://translate-pa.googleapis.com https://translate.googleapis.com https://translate.google.com https://mapsresources-pa.googleapis.com https://maps.googleapis.com https://3b94956824fa4397ac78956ee4f7b5c6.australiaeast.azure.elastic-cloud.com https://de3b8c510f7442278e9e707e56f0ebb9.australiaeast.azure.elastic-cloud.com https://826a1d857d734879bf8d6bf9e2e7ef19.australiaeast.azure.elastic-cloud.com https://20d0d6d5a8f04889ac1db1abd5c85242.australiaeast.azure.elastic-cloud.com https://poc-ipaas-apm-01.azure-api.net https://dev-ipaas-apm-01.azure-api.net https://uat-ipaas-apm-01.azure-api.net https://uat-ipaas-apm-01.azure-api.net https://prd-ipaas-apm-01.azure-api.net https://poc-ipaasapi.brisbane.qld.gov.au https://dev-ipaasapi.brisbane.qld.gov.au https://uat-ipaasapi.brisbane.qld.gov.au https://ipaasapi.brisbane.qld.gov.au https://places.googleapis.com https://analytics.google.com https://brisbanecitycouncil.tt.omtrdc.net https://www.google-analytics.com www.googletagmanager.com https://dpm.demdex.net; img-src 'self' https://www.google-analytics.com www.googletagmanager.com https://cm.everesttech.net data:; script-src 'self' 'unsafe-eval' 'unsafe-inline' https://www.googletagmanager.com https://assets.adobedtm.com; script-src-elem 'self' 'unsafe-inline' https://www.recaptcha.net https://connect.facebook.net https://apps.mypurecloud.com.au/genesys-bootstrap/plugins/genesysvendors.min.js https://apps.mypurecloud.com.au/journey/messenger-plugins/offersHelper.min.js https://apps.mypurecloud.com.au/journey/messenger-plugins/journey.min.js https://googleads.g.doubleclick.net https://connect.facebook.net/en_US/fbevents.js https://cdn.sajari.com/js/sj.js https://cdn.jsdelivr.net/npm/@elastic/behavioral-analytics-browser-tracker@2 https://www.clarity.ms https://woobox.com/js/plugins/woo.js https://www.trumba.com https://unpkg.com/web-vitals/dist/web-vitals.iife.js https://www.google-analytics.com https://www.youtube.com https://www.youtube.com/iframe_api https://w.soundcloud.com/player/api.js https://translate-pa.googleapis.com https://translate.googleapis.com https://translate.google.com https://maps.googleapis.com https://cdn.gtranslate.net https://www.googletagmanager.com https://assets.adobedtm.com https://apps.mypurecloud.com.au/genesys-bootstrap/genesys.min.js https://www.google.com/recaptcha/api.js https://www.gstatic.com;
referrer-policy	strict-origin-when-cross-origin
age	26683
last-modified	Fri, 08 Aug 2025 14:42:08 GMT
etag	"20f0e-63bdb9419000b-gzip"
accept-ranges	bytes
content-encoding	gzip
x-vhost	corp_website_publish_prod
content-type	text/html;charset=utf-8
x-content-type-options	nosniff
date	Fri, 08 Aug 2025 22:06:51 GMT
strict-transport-security	max-age=31557600
set-cookie	63 Characters
x-served-by	cache-fra-etou8220165-FRA
x-cache	MISS
x-timer	S1754690811.427933,VS0,VS0,VE255
vary	Accept-Encoding
content-length	32688
statuscode	200
http_version	HTTP/2

External factors 100% achieved

Backlinks

(Critically important)

This page is referenced by wikipedia.

This website has excellent links from other websites.

This page has backlinks from 821 referring domains.

This page has 28,068 backlinks.

This page has backlinks from 649 different ip addresses.

Backlinks

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: BCC-PROD-SEARCH-Elastic-Crawler Elastic Cloud (https://www.elastic.co/guide/en/cloud/current/ec-get-help.html; b674a2498cb64fdc87f5843efae832e3)
Allow: /

User-agent: *
Allow: /

Similar sites

Search preview

www.brisbane.qld.gov.au

Home | Brisbane City Council

Access Brisbane City Council services. Find information about our programs and policies. Discover how we deliver for Brisbane residents and local communities.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

Keyword	Result	Recheck
Brisbane	86%	Check
Brisbane City	82%	Check
City	81%	Check
City Council	81%	Check
Brisbane City Council	78%	Check
Council	77%	Check
Council services	61%	Check
Brisbane CBD	60%	Check
service	56%	Check
near me	55%	Check
Find	50%	Check
Recycling Service	50%	Check
Community Service	49%	Check
Services Near	48%	Check
12 free or cheap	48%	Check
free or cheap family	48%	Check
near	47%	Check
free	46%	Check
walking	46%	Check
services	46%	Check
Discover	46%	Check
Bus	46%	Check
or cheap family activities	46%	Check
waste	44%	Check
recycling	44%	Check

Show more keywords and terms

Automatically check brisbane.qld.gov.au including all subpages at once!

Check 300+ SEO parameters on every page of your website
Easy troubleshooting with optimization suggestions
Automated check for keyword optimization

Try for free
Guaranteed free of charge during trial period.

Brisbane.qld.gov.au - SEO Checker

Task list of SEO Improvements 4 Tasks

Meta specifications 97% achieved

(Critically important)

(Critically important)

(Critically important)

(Important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Nice to have)

(Nice to have)

Meta tags

Automatically check brisbane.qld.gov.au including all subpages at once!

Page quality 71% achieved

(Critically important)

(Critically important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Nice to have)

(Nice to have)

(Somewhat important)

Media list

Page structure 87% achieved

(Critically important)

(Important)

Heading structure

Link structure 77% achieved

(Important)

(Nice to have)

Found links on this page

Server configuration 78% achieved

(Critically important)

(Important)

(Somewhat important)

HTTP Response Header

External factors 100% achieved

(Critically important)

Links from Wikipedia

Robots.txt

Similar sites

Search preview

Most important keywords

Automatically check brisbane.qld.gov.au including all subpages at once!

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