Brc.ac.uk - SEO Checker

Overview of the SEO Check
Meta information
75% 
Page quality
87% 
Page structure
74% 
Link structure
93% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.16 s
File size
49.00 kB
Words
745
Media files
19
Number of links
67 internal / 9 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Biological Records Centre
The length of the page title is perfect. (233 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.brc.ac.uk/home
The specified canonical link points to a different page.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
GeneratorDrupal 10 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
langen
charsetutf-8

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Page quality

Content
(Critically important)
The average number of words per sentence of 26.94 words is high.
This page contains 745 words. That's ok.
33.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
13 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 15 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...s/default/files/BRC_UKCEH_logo_small.pngHome
.../images/organisms_6jpg.jpg?itok=PjCrsSE1Getting started with biological recordingGetting started with biological recording
...ing scheme slide_May23.jpg?itok=GwxhzHocNo alt attribute providedRecording Scheme News Spring 2023
...ant Atlas slide_final2.jpg?itok=C6kslEdnAtlas 2020 coming soon
...images/centipede slide.jpg?itok=xVetlUtDNew centipede atlas provides insights into British speciesNew centipede atlas provides insights into British species
...public/slides/DECIDE_5.jpg?itok=Zc_hxTqTDECIDE : informing recording where we most need recordsDECIDE : informing recording where we most need records
...es/TargetingMaps_slide.jpg?itok=_M3rgkYiTargeting Revists Maps now available for Grasshoppers, Craneflies, Ground beetles, Soldierflies and LadybirdsTargeting Revists Maps now available for Grasshoppers, Craneflies, Ground beetles, Soldierflies and Ladybirds
..._DSC_8488_ROBBIT_slide.jpg?itok=309QB5_nA field margin with wild flowers in an agricultural landscapeEcology's first "Risk of Bias" tool developed
...ides/Poms_Picture2 (3).jpg?itok=zST-Bd6kApp and website boost pollinator surveysApp and website boost pollinator surveys
.../slides/Apps_block (1).jpg?itok=XcTW2hYSBRC supports a range of apps to aid biological recordingBRC supports a range of apps to aid biological recording
...ult/files/pictures/images/NBN logo_0.pngNBN
...blic/articles/revisits.png?itok=c_fII_2sscreenshot of the targeting revisits map for soldierflies
...lic/articles/NFBR 2025.png?itok=nkodOKk-Poster for symposium, with image of part of a UK map displaying biological record locations
...rticles/images_low_res.png?itok=wfa3HKUPCollage showing photos of some of the speakers from the BRC meeting
...es/pictures/card/volunteer-recording.jpgRecording
...ictures/card/Powney et al 2019_small.pngResearch
.../files/pictures/card/Resources_small.pngResources
...es/default/files/pictures/UKCEH-Logo.pngUK Centre for Ecology & Hydrology
/sites/default/files/pictures/jncc-logo.pngJoint Nature Conservation Committee

Page structure

H1 heading
(Critically important)
Welcome
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (7 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Welcome
H2 Main menu
H2 Biological Records Centre
H2 News from the Biological Records Centre
H2 Recording
H2 Research
H2 Resources
H2 Policies
H3 Go to the Eventbrite page for bookings and further details
H3 What we do
H3 Why we do it
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 9 external links on this page.
LinkAttributesAnchor text
https://www.brc.ac.uk/Anchor Skip to main content
https://www.brc.ac.uk/homeIMG-ALT Home
A-TITLE Home
https://www.brc.ac.uk/homeText duplicate Home
https://www.brc.ac.uk/recordingRecording
/getting-started-biological-re...Intro to recording
A-TITLE Getting started with biological recording
/recording-schemesRecording schemes
/article/targeting-revisits-ma...Targeting Revisits Maps
/theme/apps-and-technologyApps and technology
https://www.brc.ac.uk/irecordiRecord
/theme/citizen-scienceCitizen Science
/theme/time-brcHistory of Recording
/research-publicationsResearch
/theme/red-listing-and-indicatorsRed Listing and Indicators
/theme/climate-change-ecologyClimate Change Ecology
/theme/invasion-biologyInvasion Biology
/theme/insect-plant-interactionsInsect-Plant Interactions
/theme/changing-habitatsChanging Habitats
/theme/air-pollutionAir Pollution
https://www.brc.ac.uk/biblioBibliography
https://www.brc.ac.uk/resourcesSubdomain Resources
/theme/atlasesAtlases
https://www.brc.ac.uk/appsSubdomain Mobile Apps for biological recording
A-TITLE Apps for biological recording
/theme/nbn-atlas-datasetsNBN Atlas Datasets
/article/brc-newsletterPrevious BRC Newsletters
/record-cardsRecord cards
/research-toolsResearch data and tools
/theme/species-traits-links-da...Subdomain Species traits: links to online data and resources
A-TITLE Useful links to information on species traits
https://www.brc.ac.uk/mapsVice-county and grid maps
/record_cleanerRecord Cleaner online
https://www.brc.ac.uk/linksBRC Partners
/theme/brcs-wider-partnershipsPartnerships
https://www.brc.ac.uk/staffStaff
A-TITLE BRC staff
/sites/default/files/articles/...50 years of BRC
/getting-started-biological-re...Subdomain IMG-ALT Getting started with biological recording
/article/recording-scheme-news-3Subdomain No Text
/article/bsbis-atlas-2020-publ...IMG-ALT Atlas 2020 coming soon
/article/new-centipede-atlas-p...IMG-ALT New centipede atlas provides insights into British species
https://decide.ceh.ac.uk/info/...External Subdomain IMG-ALT DECIDE : informing recording where we most need records
/article/targeting-revisits-ma...Subdomain IMG-ALT Targeting Revists Maps now available for Grasshoppers, Craneflies, Ground beetles, Soldierflies and Ladybirds
/article/members-brc-lead-deve...IMG-ALT A field margin with wild flowers in an agricultural landscape
/article/app-and-website-boost...Subdomain IMG-ALT App and website boost pollinator surveys
https://www.brc.ac.uk/appsSubdomain IMG-ALT BRC supports a range of apps to aid biological recording
https://nbn.org.uk/New window External IMG-ALT NBN
A-TITLE NBN
https://jncc.gov.uk/New window External JNCC
https://www.ceh.ac.uk/New window External Subdomain UKCEH
https://www.nerc.ac.uk/New window External Subdomain NERC
/theme/nbn-atlas-datasetsText duplicate NBN
A-TITLE NBN
/article/targeting-revisits-ma...IMG-ALT screenshot of the targeting revisits map for soldierflies
/article/targeting-revisits-ma...Targeting Revisits Maps: New version available
/article/biological-recording-...IMG-ALT Poster for symposium, with image of part of a UK map displaying biological record locations
/article/biological-recording-...Biological Recording: Local To National Virtual Symposium
https://www.eventbrite.co.uk/e...New window External Subdomain Eventbrite page for bookings and further details
/article/brc-national-recordin...IMG-ALT Collage showing photos of some of the speakers from the BRC meeting
/article/brc-national-recordin...BRC National Recording Schemes Meeting 2025
https://www.brc.ac.uk/newsRead all our news stories >
/recording-schemesSubdomain recording schemes and societies
/theme/atlasesatlases
A-TITLE Atlases
/article/website-hosting-and-d...website hosting and development support
/theme/apps-and-technologytechnology
https://www.brc.ac.uk/staffstaff page
/theme/time-brchistorical legacy of biological recording
A-TITLE History of biological recording
/theme/apps-and-technologyText duplicate technology
/theme/red-listing-and-indicatorsevidence
/theme/climate-change-ecologyclimate
/theme/changing-habitatshabitat
https://www.brc.ac.uk/recordingText duplicate IMG-ALT Recording
A-TITLE Recording
/research-publicationsText duplicate IMG-ALT Research
A-TITLE Research
https://www.brc.ac.uk/ResourcesText duplicate IMG-ALT Resources
A-TITLE Resources
https://www.ceh.ac.uk/New window External Subdomain IMG-ALT UK Centre for Ecology & Hydrology
A-TITLE UK Centre for Ecology & Hydrology
https://jncc.gov.uk/New window External IMG-ALT Joint Nature Conservation Committee
A-TITLE Joint Nature Conservation Committee
/privacy-noticePrivacy Notice
https://www.brc.ac.uk/legalTerms of Use
https://www.brc.ac.uk/cookiesCookies
/newsletter/subscribeSubscribe to newsletter
https://twitter.com/___brc___?...External Follow @___brc___
https://brc.ac.uk/(BRC)

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.brc.ac.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.16 seconds.
The file size of the HTML document is fine (49 kB).

HTTP Response Header

NameValue
access-control-allow-origin*
cache-controlmust-revalidate, no-cache, private
content-encodinggzip
content-languageen
content-typetext/html; charset=UTF-8
expiresSun, 19 Nov 1978 05:00:00 GMT
servernginx
strict-transport-securitymax-age=300
x-content-type-optionsnosniff
x-drupal-cacheHIT
x-drupal-dynamic-cacheHIT
x-frame-optionsSAMEORIGIN
x-generatorDrupal 10 (https://www.drupal.org)
x-pantheon-styx-hostnamestyx-fe1fe2-c-566bc4cf6-bw28v
x-styx-req-id3ad3f3f2-6ace-11f0-a52e-3ece37bc383e
dateSun, 27 Jul 2025 09:44:03 GMT
x-served-bycache-ams2100102-AMS, cache-fra-eddf8230074-FRA
x-cacheMISS, MISS
x-cache-hits0, 0
x-timerS1753609443.110957,VS0,VE40
varyAccept-Encoding, Cookie, Cookie
age0
accept-rangesbytes
via1.1 varnish, 1.1 varnish
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 66 referring domains.
This page has 423 backlinks.
This page has backlinks from 55 different ip addresses.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.md
Disallow: /composer/Metapackage/README.txt
Disallow: /composer/Plugin/ProjectMessage/README.md
Disallow: /composer/Plugin/Scaffold/README.md
Disallow: /composer/Plugin/VendorHardening/README.txt
Disallow: /composer/Template/README.txt
Disallow: /modules/README.txt
Disallow: /sites/README.txt
Disallow: /themes/README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
biological58%Check
Records58%Check
Biological Records58%Check
Biological Records Centre57%Check
biological recording53%Check
BRC52%Check
Welcome50%Check
BRC provides45%Check
Recording44%Check
Resources42%Check

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