Bloomaustralia.com - SEO Checker

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Overview of the SEO Check
Meta information
68% 
Page quality
71% 
Page structure
68% 
Link structure
25% 
Server
93% 
External factors
84% 
SEO Score
Response time
0.54 s
File size
285.40 kB
Words
559
Media files
22
Number of links
140 internal / 2 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Bloom Australia
The page title is too short. (139 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is empty.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.bloomaustralia.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-au
Server location: United States of America
The following language is defined by HTML: en-au
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionEmpty
google-site-verification3jljzHAClhZaXceMNnrafikrah05rQnKtGe6SVi3zP4
facebook-domain-verification67ytudxxugjza8m9cr85570b9z2e4f
langen-au
twitter:titleBloom Australia
twitter:imagehttp://static1.squarespace.com/static/623c4816d38d5829c927df1a/t/625ac8031cf39566555b9b2d/1650116616560/Bloom-instagram-sharing.jpg?format=1500w
twitter:urlhttps://www.bloomaustralia.com
twitter:cardsummary
og:site_nameBloom Australia
og:titleBloom Australia
og:urlhttps://www.bloomaustralia.com
og:typewebsite
og:imagehttp://static1.squarespace.com/static/623c4816d38d5829c927df1a/t/625ac8031cf39566555b9b2d/1650116616560/Bloom-instagram-sharing.jpg?format=1500w
og:image:width1200
og:image:height630
X-UA-CompatibleIE=edge,chrome=1
Accept-CHSec-CH-UA-Platform-Version, Sec-CH-UA-Model
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 559 words. That's ok.
28.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
6 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 20.69 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 11 tags for this page.
Image SEO
(Somewhat important)
13 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...aa13ee/Bloom-logo-black.png?format=1500wBloom Australia
...aa13ee/Bloom-logo-black.png?format=1500wBloom Australia
...23/Emilia+Wickstead+Homepage+Banner+.pngNo alt attribute provided
...9374e-2e1f-41fe-8468-62e915b4d33c/14.pngNo alt attribute provided
...0fd-46bc-ac31-88fc221e55af/BLOOM-143.jpgNo alt attribute provided
...6901-40f8-ad77-018a9e1d874c/jewellry.pngNo alt attribute provided
.../Screenshot+2025-07-17+at+5.45.57 pm.pngNo alt attribute provided
...375ab759-99de-408d-b665-42c62cedfd3e.jpgNo alt attribute provided
...9E-629DD728E452-599-000000FFEE9133A0.JPGNo alt attribute provided
...3251-UL9B96KXIUH09IOAFLEY/9X0A1223a2.jpgNo alt attribute provided
...7d-4f833bb30d2b/Bloom_3rd_Birthday-6.jpgNo alt attribute provided
...U6MHA3W5ZCGUDE/HollySamSneakPeeks-63.jpgNo alt attribute provided
...24b-0ec6-4efa-84c9-d843ed692f90/BB-3.jpgNo alt attribute provided
...f-90d8-31b077aa13ee/Bloom-logo-black.pngNo alt attribute provided
...GUXHRNSK33NQMCI/Bloom_3rd_Birthday-5.jpgNo alt attribute provided

Page structure

H1 heading
(Critically important)
EMILIA WICKSTEAD
Too many H1 headings
The H1 heading is too short (16 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 EMILIA WICKSTEAD
H1 DANIELLE FRANKEL
H1 EXCLUSIVELY AT BLOOM.
H1 Browse our Journal.
H1 Stay connected.
H2 Book our studio.
Some anchor texts are used more than once.
11 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 2 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.bloomaustralia.com/Anchor Skip to Content
https://www.bloomaustralia.com/IMG-ALT Bloom Australia
/designers-allDesigners
/designersAll Designers
/vivienne-westwoodVIVIENNE WESTWOOD
/danielle-frankelDanielle Frankel
/elly-sofocliElly Sofoclí
/varcaVARCA
/the-lawThe LAW
/asarASAR
/ab-ellieA.B. Ellie
/book-onlineAppointments
/trunk-showsTrunk Shows
/shop-bloomShop
/shopShop All
/shop/jewelleryJewellery
/shop/footwearFootwear
/shop/veilsVeils
/shop/accessories/hair-accesso...Hair Accessories
/shop/accessories/giftsGifts
/shop/accessories/fragranceFragrance
/saleSale
/about-1More Bloom
/bloom-studioThe Studio
/aboutOur Story
/journalJournal
/bloom-bridesBloom Brides
/contact-usContact
/cartNo Text
/cartNo Text
/book-onlineBook
https://www.bloomaustralia.com/Text duplicate IMG-ALT Bloom Australia
/designers-allText duplicate Designers
/designersText duplicate All Designers
/vivienne-westwoodText duplicate VIVIENNE WESTWOOD
/danielle-frankelText duplicate Danielle Frankel
/elly-sofocliText duplicate Elly Sofoclí
/varcaText duplicate VARCA
/the-lawText duplicate The LAW
/asarText duplicate ASAR
/ab-ellieText duplicate A.B. Ellie
/book-onlineText duplicate Appointments
/trunk-showsText duplicate Trunk Shows
/shop-bloomText duplicate Shop
/shopText duplicate Shop All
/shop/jewelleryText duplicate Jewellery
/shop/footwearText duplicate Footwear
/shop/veilsText duplicate Veils
/shop/accessories/hair-accesso...Text duplicate Hair Accessories
/shop/accessories/giftsText duplicate Gifts
/shop/accessories/fragranceText duplicate Fragrance
/saleText duplicate Sale
/about-1Text duplicate More Bloom
/bloom-studioText duplicate The Studio
/aboutText duplicate Our Story
/journalText duplicate Journal
/bloom-bridesText duplicate Bloom Brides
/contact-usText duplicate Contact
/cartNo Text
/cartNo Text
/book-onlineText duplicate Book
/designers-allFolder: Designers
https://www.bloomaustralia.com/Back
/designersText duplicate All Designers
/vivienne-westwoodText duplicate VIVIENNE WESTWOOD
/danielle-frankelText duplicate Danielle Frankel
/elly-sofocliText duplicate Elly Sofoclí
/varcaText duplicate VARCA
/the-lawText duplicate The LAW
/asarText duplicate ASAR
/ab-ellieText duplicate A.B. Ellie
/book-onlineText duplicate Appointments
/trunk-showsText duplicate Trunk Shows
/shop-bloomFolder: Shop
https://www.bloomaustralia.com/Text duplicate Back
/shopText duplicate Shop All
/shop/jewelleryText duplicate Jewellery
/shop/footwearText duplicate Footwear
/shop/veilsText duplicate Veils
/shop/accessories/hair-accesso...Text duplicate Hair Accessories
/shop/accessories/giftsText duplicate Gifts
/shop/accessories/fragranceText duplicate Fragrance
/saleText duplicate Sale
/about-1Folder: More Bloom
https://www.bloomaustralia.com/Text duplicate Back
/bloom-studioText duplicate The Studio
/aboutText duplicate Our Story
/journalText duplicate Journal
/bloom-bridesText duplicate Bloom Brides
/contact-usText duplicate Contact
/book-onlineText duplicate Book
/trunk-shows/emilia-wickstead-...New window FIND OUT MORE
/book-onlineBOOK AN APPOINTMENT
/designersNo Text
/shop/veilsNo Text
/shop/jewelleryNo Text
/journalNew window READ THE REPORT
/danielle-frankelEXPLORE COLLECTIONS
/book-onlineText duplicate BOOK AN APPOINTMENT
/shop/p/fh-wonky-ear-cuff-goldIMG-ALT F+H wonky ear cuff 2.png
/shop/p/fh-wonky-ear-cuff-goldF+H Wonky Ear Cuff
/shop/p/fh-reversed-hoops-goldIMG-ALT F+H Reversed Hoops
/shop/p/fh-reversed-hoops-goldText duplicate F+H Reversed Hoops
/shop/p/fh-offbeat-neck-collarIMG-ALT F+H Offbeat Neck Colar
/shop/p/fh-offbeat-neck-collarText duplicate F+H Offbeat Neck Colar
/shop/p/fh-multiverse-pearl-hoopsIMG-ALT F+H Multiverse Pearl Hoops
/shop/p/fh-multiverse-pearl-hoopsText duplicate F+H Multiverse Pearl Hoops
/journalREAD THE BLOG
/journal/nybfw-bbfw-ss-26-trendsIMG-ALT NYBFW + BBFW S/S ‘26 UPCOMING TRENDS
/journal/nybfw-bbfw-ss-26-trendsText duplicate NYBFW + BBFW S/S ‘26 UPCOMING TRENDS
/journal/nybfw-bbfw-ss-26-trendsRead More →
/journal/vw-bbfw-runwayIMG-ALT The Vivienne Westwood BBFW 2025 bridal runway show
/journal/vw-bbfw-runwayText duplicate The Vivienne Westwood BBFW 2025 bridal runway show
/journal/vw-bbfw-runwayText duplicate Read More →
/journal/trends-2025IMG-ALT NYBFW F/W ‘25 UPCOMING TRENDS
/journal/trends-2025Text duplicate NYBFW F/W ‘25 UPCOMING TRENDS
/journal/trends-2025Text duplicate Read More →
/designersNo Text
/bloom-studioNo Text
/bloom-studioOur designers
/bloom-studioOur studio
/journalNo Text
/trunk-showsNo Text
/journalOur journal
/trunk-showsOur events
/designers-allText duplicate Designers
/book-onlineAppointments & Bookings
/frequently-asked-questionsFrequently Asked Questions
/contact-usContact Us
/careersCareers
/shop/veilsText duplicate Veils
/shop/footwearText duplicate Footwear
/shop/hair-accessoriesText duplicate Hair Accessories
/shop/jewelleryText duplicate Jewellery
/shop/giftsText duplicate Gifts
/shop/sample-saleS
/saleale
/journalBloom Journal
https://www.instagram.com/bloo...External Subdomain Instagram
/bloom-bridesReal Brides
/privacy-policyPrivacy Policy
https://www.freshmadecreative....New window External Subdomain Freshmade Creative

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.bloomaustralia.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.54 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (285 kB).

HTTP Response Header

NameValue
accept-rangesbytes
age0
content-encodinggzip
content-typetext/html;charset=utf-8
dateSat, 26 Jul 2025 08:00:43 GMT
etagW/"2ebfc88b40ea2908adb306c79d42e3cc"
expiresThu, 01 Jan 1970 00:00:00 GMT
serverSquarespace
set-cookie72 Characters
strict-transport-securitymax-age=15552000
varyAccept-Encoding
x-content-type-optionsnosniff
x-contextidWJWehmlX/xbcavplQ
x-frame-optionsSAMEORIGIN
content-length36467
statuscode200
http_versionHTTP/2

External factors

This page is very well linked from other websites.
This page has backlinks from 28 referring domains.
This page has 39 backlinks.
This page has backlinks from 27 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# Squarespace Robots Txt

User-agent: Amazonbot
User-agent: anthropic-ai
User-agent: Applebot-Extended
User-agent: CCBot
User-agent: ChatGPT-User
User-agent: Claude-Web
User-agent: ClaudeBot
User-agent: cohere-ai
User-agent: DuckAssistBot
User-agent: FacebookBot
User-agent: Google-CloudVertexBot
User-agent: Google-Extended
User-agent: GPTBot
User-agent: Meta-ExternalAgent
User-agent: meta-externalagent
User-agent: PerplexityBot
User-agent: Quora-Bot
User-agent: AdsBot-Google
User-agent: AdsBot-Google-Mobile
User-agent: AdsBot-Google-Mobile-Apps
User-agent: *
Disallow: /config
Disallow: /search
Disallow: /account$
Disallow: /account/
Disallow: /commerce/digital-download/
Disallow: /api/
Allow: /api/ui-extensions/
Disallow: /static/
Disallow:/*?author=*
Disallow:/*&author=*
Disallow:/*?tag=*
Disallow:/*&tag=*
Disallow:/*?month=*
Disallow:/*&month=*
Disallow:/*?view=*
Disallow:/*&view=*
Disallow:/*?format=json
Disallow:/*&format=json
Disallow:/*?format=page-context
Disallow:/*&format=page-context
Disallow:/*?format=main-content
Disallow:/*&format=main-content
Disallow:/*?format=json-pretty
Disallow:/*&format=json-pretty
Disallow:/*?format=ical
Disallow:/*&format=ical
Disallow:/*?reversePaginate=*
Disallow:/*&reversePaginate=*

Sitemap: https://www.bloomaustralia.com/sitemap.xml

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Search preview

www.bloomaustralia.com
Bloom Australia

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Bloom65%Check
Bloom Australia62%Check
Australia56%Check
EMILIA52%Check
WICKSTEAD52%Check
Bloom Journal52%Check
Book43%Check
Shop39%Check
APPOINTMENT39%Check
Studio38%Check
Show more keywords and terms

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