Biid.org.uk - SEO Checker

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Overview of the SEO Check
Meta information
61% 
Page quality
73% 
Page structure
75% 
Link structure
72% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.21 s
File size
76.70 kB
Words
817
Media files
28
Number of links
102 internal / 9 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
British Institute of Interior Design Homepage | British Institute of Interior Design
The page title should be shorter than 580 pixels. It is 705 pixels long. Optimize title
There are word repetitions in the page title.
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://biid.org.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
robotsmax-image-preview:standard
GeneratorDrupal 10 (https://www.drupal.org); Commerce 2
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
langen
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
These Typos were found:
  • condidtions => conditions
This page contains 817 words. That's ok.
25.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 20 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 16 tags for this page.
Image SEO
(Somewhat important)
23 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/themes/custom/biidd10-core/logo.svgBritish Institute of Interior Design logo
...d By Thierry Cardineau.png?itok=-EzRjmXWNo alt attribute provided
...-540_-_standalone_size.jpg?itok=UsN6N_xtNo alt attribute provided
..._1/public/2025-07/tile.png?itok=yVcq0Q_8No alt attribute provided
...engaging IG strategy_1.jpg?itok=uraDWEDWNo alt attribute provided
..._1/public/2025-03/tile.png?itok=cDVAbkHpNo alt attribute provided
.../building_regs_image_0.jpg?itok=c-bp5ItJBuilding Regs Image
...cruelty_free_client__0.jpg?itok=GXikpEAwNo alt attribute provided
/sites/default/files/2024-06/_55A9369_0.jpgAs a designer, I envisioned this top-floor residence in a tower as a sophisticated second home-an oasis for weekends and a welcoming retreat for guests. My goal was to create a space that transcends the ordinary, capturing the refined atmosphere of a luxury hotel while offering a sense of escape and relaxation. Guided by the philosophy of “Art de vivre,” I carefully integrated elements that reflect personal passions and cherished interests into a calm, timeless setting.
...ngrid interior designer Macclesfield.pngNo alt attribute provided
...t/files/Rihan_Penthouse_Show_Flat_4_.jpgNo alt attribute provided
...s/Landscape-K-Space_Eastdown Park_15.jpgkitchen design, kitchen refurbishment, kitchen renovation, kitchen diner, dinning room, dining room design, extension design, ground floor extension, reading window, large back window, glass door, glazed back of the house
...efault/files/The Sawmill WEB PH-19 2.jpgNo alt attribute provided
.... _MG_8070-Edit_HIGHRES_Billy Bolton.jpgNo alt attribute provided
...t/files/2024-08/363A1833-Enhanced-NR.jpgKitchen shot from one of our Manchester projects as featured in C-Top by Cosentino.
/sites/default/files/2025-04/Slide11.JPGNo alt attribute provided
/sites/default/files/Brentford-18.jpgNo alt attribute provided
.../2025-06/Event Listing.jpg?itok=VViuUG2xNo alt attribute provided
...2025-01/Women Laughing.jpg?itok=cKoLoHLXNo alt attribute provided
...iles/2024-04/professional_guidance_2.pngNo alt attribute provided
...fault/files/2024-04/institute_status.pngNo alt attribute provided
.../default/files/2024-04/CPD_support_0.pngNo alt attribute provided
...les/2024-04/speaking_oppurtunities_1.pngNo alt attribute provided
...lt/files/2024-04/networking_events_0.pngNo alt attribute provided
...nt Logo Small 2024 (1).png?itok=rwL9TDmcNo alt attribute provided
...tchbox-PP Homepage 200.png?itok=LMFu5sR5No alt attribute provided
...line_copper_pp_website.png?itok=obBQn7FsNo alt attribute provided
...-07/nala_logotype-02_2.png?itok=Cc_g4SrGNo alt attribute provided

Page structure

H1 heading
(Critically important)
British Institute of Interior Design Homepage
The H1 heading is perfect.
Headings
(Important)
There are 37 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 British Institute of Interior Design Homepage
H2 Site Navigation
H2 the UK's only professional institute for interior designers
H2 BIID Interior Design Awards 25 Shortlist
H2 Awards Sponsor Q&A: Sofas & Stuff 2025
H2 BIID On Demand Webinars and Workshops
H2 Welcome to the Resource Hub
H2 Sustainability resources
H2 What Is Sustainability?
H2 Legislation and Regulation
H2 Building Regulations For Interior Designers: Fire Safety Buildings Other Than Dwellings
H2 Building your business
H2 Designing with vegans in mind
H2 Introducing Our Collective
H2 Juju Interior Designs Ltd
H2 Interiors By Ingrid Ltd
H2 GALUCHAT
H2 K Space Interiors Limited
H2 Coco Interiors Ltd
H2 Mixartanddesignltd
H2 H.Skogen Design
H2 Architects Hub
H2 Element Studios
H2 BIID Leadership & Management Masterclass
H2 BIID End of Year Drinks Party
H2 How we benefit you
H2 Our Platinum Partners
H2 Newsletter
H2 Site footer. Includes: Newsletter signup, Social links, Simplified sitemap navigation and Secondary navigation.
H3 Utility Nav
H3 Professional guidance
H3 Institute status
H3 CPD support
H3 Speaking opportunities
H3 Networking events
H3 Social follow buttons
H3 Simplified sitemap navigation
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 9 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://biid.org.uk/Anchor Skip to content
https://biid.org.uk/Anchor Skip to navigation
https://biid.org.uk/IMG-ALT British Institute of Interior Design logo
https://biid.org.uk/user/loginLog in
https://biid.org.uk/mediaMedia
https://biid.org.uk/jobsJobs
https://biid.org.uk/contact-usContact
/about/about-usAbout
/about/code-conductCode of Conduct
/about/strategy-partnershipsStrategy And Partnerships
/about/council-directorsCouncil of Directors
/about/biid-teamStaff Team
/about/biid-committeesCommittees and Panels
/regional-ambassadorsRegional Ambassadors
/about/recognition-and-fellows...Recognition And Fellowships
/about/publicationsPublications
https://biid.org.uk/newsNews
https://biid.org.uk/eventsEvents
/welcome-resources-hubResources
/biid-interior-design-awardsAwards
/partner-us/partner-usPartner with us
/education-cpd/become-biid-acc...Become a CPD Provider
/partner-us/become-industry-pa...Become an Industry Partner
/partner-us/partner-your-event...Partner your Event with the BIID
/work-us/become-association-pa...Become an Association partner
/partner-us/become-biid-awards...Become an Awards Sponsor
/partner-us/become-platinum-pa...Become a Platinum Partner
https://biid.org.uk/find-supplierFind a supplier
/professional-development/care...Professional Development
/professional-development/cont...BIID CPD Requirements
/continuing-professional-devel...CPD Providers Directory
/education-cpd/become-biid-acc...Text duplicate Become a CPD Provider
/professional-development/inte...The Interior Design Careers Hub
/find-interior-designerInterior Designer
https://biid.org.uk/become-memberBecome a member
/about/about-usAbout Us
/biid-interior-design-awards-2...A-TITLE BIID Interior Design Awards 25 Shortlist, Read more
/biid-interior-design-awards-2...BIID Interior Design Awards 25 Shortlist
/biid-interior-design-awards-2...BIID Interior Design Awards 25 Shortlist Explore
/features/awards-sponsor-qa-so...A-TITLE Awards Sponsor Q&A: Sofas & Stuff 2025 , Read more
/features/awards-sponsor-qa-so...Awards Sponsor Q&A: Sofas & Stuff 2025
/features/awards-sponsor-qa-so...Awards Sponsor Q&A: Sofas & Stuff 2025 Explore
/news/biid-demand-webinars-and...A-TITLE BIID On Demand Webinars and Workshops - Social Media and Email Strategy, Read more
/news/biid-demand-webinars-and...BIID On Demand Webinars and Workshops
/news/biid-demand-webinars-and...BIID On Demand Webinars and Workshops - Social Media and Email Strategy Explore
/resources/what-sustainabilityA-TITLE What Is Sustainability?, Read more
/resources/what-sustainabilityWhat Is Sustainability?
/resources/what-sustainabilityWhat Is Sustainability? Explore
/welcome-resources-hub?field_r...Explore
/resources/building-regulation...IMG-ALT Building Regs Image
A-TITLE Building Regulations For Interior Designers: Fire Safety Buildings Other Than Dwellings, Read more
/resources/building-regulation...Building Regulations For Interior Designers: Fire Safety Buildings Other Than Dwellings
/resources/building-regulation...Building Regulations For Interior Designers: Fire Safety Buildings Other Than Dwellings Explore
/welcome-resources-hub?field_r...Text duplicate Explore
/resources/designing-vegans-mindA-TITLE Designing with vegans in mind, Read more
/resources/designing-vegans-mindDesigning with vegans in mind
/resources/designing-vegans-mindDesigning with vegans in mind Explore
/welcome-resources-hub?field_r...Text duplicate Explore
/users/junko-kameiJuju Interior Designs Ltd
/users/junko-kameiView profile
/users/ingrid-sirovaInteriors By Ingrid Ltd
/users/ingrid-sirovaText duplicate View profile
/users/marie-noelle-swiderskiGALUCHAT
/users/marie-noelle-swiderskiText duplicate View profile
/users/krystynaK Space Interiors Limited
/users/krystynaText duplicate View profile
/users/debbie-greasleyCoco Interiors Ltd
/users/debbie-greasleyText duplicate View profile
/users/john-evansMixartanddesignltd
/users/john-evansText duplicate View profile
/users/h-skogen-designH.Skogen Design
/users/h-skogen-designText duplicate View profile
/users/omeima-osman-sid-ahmedArchitects Hub
/users/omeima-osman-sid-ahmedText duplicate View profile
/users/element-studios-design-ltdElement Studios
/users/element-studios-design-ltdText duplicate View profile
/find-interior-designerText duplicate Interior Designer
https://biid.org.uk/become-memberText duplicate Become a member
/events/biid-leadership-manage...Trivial anchor text
Read more
https://vimeo.com/1047563901New window Nofollow External Watch video id '1047563901' , opens in a new window
https://biid.org.uk/become-memberBecome a Member
https://www.gpjbaker.com/Nofollow External Subdomain GP & J Baker
https://www.swatchbox.com/Nofollow External Subdomain Swatchbox
https://cedia.org/Nofollow External CEDIA
https://www.nala.art/Nofollow External Subdomain NALA Art
https://www.facebook.com/Briti...New window External Subdomain facebook
https://twitter.com/BIIDtalkNew window External twitter
https://www.linkedin.com/compa...New window External Subdomain linkedin
https://www.instagram.com/theb...New window External Subdomain Text duplicate twitter
/about/about-usText duplicate About
https://biid.org.uk/about/historyOur history
/about/council-directorsText duplicate Council of Directors
/about/code-conductText duplicate Code of Conduct
/about/biid-teamThe BIID Team
/about/complaintsComplaints
https://biid.org.uk/become-memberText duplicate Become a Member
/become-member/registered-inte...Registered Interior Designer®
/become-member/registered-desi...Registered Design Practice
/become-member/interior-design...Associate
/become-member/interior-design...Provisional Associate
/become-member/affiliateAffiliate
/become-member/studentStudent
/continuing-professional-devel...Education, CPD & Partnerships
/professional-development/cont...Text duplicate BIID CPD Requirements
/choosing-interior-design-courseChoosing An Interior Design Course
/partner-us/become-industry-pa...Become An Industry Partner
/education-cpd-partnerships/be...Become A Platinum Partner
https://biid.org.uk/jobsText duplicate Jobs
https://biid.org.uk/find-supplierFind a Supplier
/plus/biid-privacy-policyPrivacy Policy
/plus/cookies-noticeCookie Policy
/plus/biid-general-terms-and-c...Terms & Condidtions

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://biid.org.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.21 seconds.
The file size of the HTML document is fine (77 kB).

HTTP Response Header

NameValue
servernginx
content-typetext/html; charset=UTF-8
cache-controlmax-age=3600, public
dateFri, 25 Jul 2025 12:27:48 GMT
x-drupal-dynamic-cacheUNCACHEABLE
content-languageen
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedFri, 25 Jul 2025 12:27:47 GMT
etagW/"1753446467"
varyCookie
x-generatorDrupal 10 (https://www.drupal.org)
x-commerce-core2
x-drupal-cacheHIT
strict-transport-securitymax-age=15768000
x-xss-protection1; mode=block
set-cookie24 Characters
x-serverc1-web01
content-encodingbr
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 359 referring domains.
This page has 314,020 backlinks.
This page has backlinks from 306 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

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Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Interior70%Check
Design70%Check
Institute70%Check
Interior Design70%Check
Interior Design Homepage69%Check
British Institute68%Check
BIID Interior Design65%Check
Homepage62%Check
Interior Design Awards61%Check
BIID Interior Design Awards60%Check
Show more keywords and terms

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