Bates.edu - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
57% 
Page structure
50% 
Link structure
95% 
Server
46% 
External factors
100% 
SEO Score
Response time
0.95 s
File size
76.50 kB
Words
452
Media files
7
Number of links
59 internal / 12 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Bates College | Lewiston, Maine
The length of the page title is perfect. (287 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Bates College is a coeducational, nonsectarian, nationally recognized residential college of the liberal arts and sciences in Lewiston, Maine.
The length of the meta description is perfect. (856 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.bates.edu/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
theme-color#881124
viewportwidth=device-width, initial-scale=1
robotsmax-image-preview:large
generatorWordPress 6.8.2
google-site-verificationnSjvMXUFSxzPv2_7iz03DeWuzH6bAfzdtz_urxjdXLU
descriptionBates College is a coeducational, nonsectarian, nationally recognized residential college of the liberal arts and sciences in Lewiston, Maine.
msapplication-TileImagehttps://www.bates.edu/wp-content/themes/b/bates-framework/styles/images/bates_favicon_2016.ico
article:published_time2013-08-06T19:41:59+00:00
article:modified_time2025-06-26T12:09:28+00:00
article:authorhttps://www.bates.edu/wordpress/
langen
twitter:site@batescollege
twitter:cardsummary
fb:pages6177010821
og:site_nameBates College
og:localen_US
og:typearticle
og:urlhttps://www.bates.edu/
og:descriptionBates College is a coeducational, nonsectarian, nationally recognized residential college of the liberal arts and sciences in Lewiston, Maine.
og:title‘With Ardor and Devotion’
og:imagehttps://www.bates.edu/wp-content/uploads/2014/05/hathorn_bates_6637390405_f95e0a72d6_b.jpg?1375818119
og:image:urlhttps://www.bates.edu/wp-content/uploads/2014/05/hathorn_bates_6637390405_f95e0a72d6_b.jpg?1375818119
og:image:width1024
og:image:height683
X-UA-CompatibleIE=edge,chrome=1
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are only 452 words on this page. Good pages should have about 800 words of useful content.
28.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
7 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 21.45 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 15 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...content/themes/b/home/im/icon-bobcat.svgIcon for Future Students
...ent/themes/b/home/im/icon-faculty-01.svgIcon for Academic Programs
...ent/themes/b/home/im/icon-megaphone1.svgIcon for Calendars & Key Dates
...content/themes/b/home/im/icon-map-01.svgIcon for Virtual Campus Tours
...tent/themes/b/home/im/instagram-logo.pngInstagram logo

Page structure

H1 heading
(Critically important)
‘With Ardor and Devotion’
Too many H1 headings
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 ‘With Ardor and Devotion’
H1 Academics & Faculty
H1 Advice from new graduates to new students: Here’s what you should explore at Bates
H1 Bates College
H2 Future Students
H2 Academic Programs
H2 Calendars & Key Dates
H2 Virtual Campus Tours
H2 More News & Announcements
H3 Harward Center wraps up 2024–25 year with grants, awards honoring community engagement
H3 Outside-the-box Batesies: Meet five DIY students who created their own majors
H3 Short Term’s crash course in business yielded big profits for Bates students
H3 Bates College Board of Trustees elects four new members effective July 1, 2025
H5 Make a Gift
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 12 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.bates.edu/Anchor Menu
https://www.bates.edu/Subdomain A-TITLE Bates wordmark
https://www.bates.edu/Anchor Search
https://www.bates.edu/admission/Subdomain Admission
/admission/campus-visits/Subdomain Visit Campus
/admission/visit/Subdomain Visit Virtually
/financial-services/Subdomain Student Financial Services
https://www.bates.edu/academics/Subdomain Academics
https://www.bates.edu/calendar/Subdomain Calendar
https://www.bates.edu/catalog/Subdomain Course Catalog
/academics/academic-resources/Subdomain Resources
https://www.bates.edu/campus/Subdomain Campus
/dining/menu/Subdomain Dining Menu
/about/calendars-and-key-dates/Subdomain Events
https://www.bates.edu/map/Subdomain Map
https://www.bates.edu/alumni/Subdomain Alumni
/alumni/directory/Subdomain Alumni Directory
/alumni/upcoming-eventsSubdomain Text duplicate Events
https://www.bates.edu/reunion/Subdomain Reunion
https://www.bates.edu/arts/Subdomain Arts
https://www.gobatesbobcats.com/External Subdomain Athletics
/orientation/Subdomain New Students
https://www.bates.edu/library/Subdomain Library
https://www.bates.edu/news/Subdomain News
https://www.bates.edu/parents/Subdomain Parents & Families
https://www.bates.edu/about/Subdomain About Us
https://www.bates.edu/career/Subdomain Purposeful Work
https://store.bates.edu/External Subdomain College Store
https://www.bates.edu/harward/Subdomain Community-Engaged Learning
/diversity-inclusion/Subdomain Equity & Inclusion
https://www.bates.edu/president/Subdomain President
/sustainability/Subdomain Sustainability
https://www.bates.edu/giving/Subdomain Support Bates
https://quad.bates.edu/External Subdomain The Quad
/admission/visit-bates/Subdomain Learn About Visiting
https://www.bates.edu/admission/Subdomain Learn More
https://www.bates.edu/academics/Subdomain Text duplicate Learn More
/about/calendars-and-key-dates/Subdomain Text duplicate Learn More
https://www.bates.edu/tour/Subdomain Text duplicate Learn More
https://www.bates.edu/academics/Majors and Minors
https://www.bates.edu/faculty/Faculty
/news/2025/06/13/from-seniors-...Subdomain Jun 13, 2025 Advice from new graduates to new students: Here’s what you should explore at Bates We asked 14 Bates seniors, in their waning hours as resident ...
/news/2025/06/27/harward-cente...Subdomain Harward Center wraps up 2024–25 year with grants, awards honoring community engagement
/news/2025/06/26/with-majors-o...Subdomain Outside-the-box Batesies: Meet five DIY students who created their own majors
/news/2025/06/26/real-bates-bu...Subdomain Short Term’s crash course in business yielded big profits for Bates students
/news/2025/06/26/bates-college...Subdomain Bates College Board of Trustees elects four new members effective July 1, 2025
https://www.bates.edu/news/Subdomain All News
http://instagram.com/batescoll...External @batescollege
IMG-ALT Instagram logo
/about/facts/Key Bates Facts
/equity-inclusion/policies/non...See Bates' Policy on Non-Discrimination
https://www.bates.edu/Subdomain Bates College
https://www.bates.edu/give/Subdomain A-TITLE Use the Bates form for recurring gifts, gift designation, and matching gifts.
https://www.bates.edu/Anchor A-TITLE Use your Amazon account to make a gift.
https://www.bates.edu/Anchor A-TITLE Use your PayPal account to make a gift.
https://www.givecampus.com/sch...External Subdomain A-TITLE Use GiveCampus to make a gift.
/campus-safety/Subdomain Campus Safety
/communications/Subdomain Communications
https://www.bates.edu/directory/Subdomain Directory
https://www.bates.edu/employment/Subdomain Employment
/sexual-respect/Subdomain Sexual Respect / Title IX
/about/index/Subdomain A-Z Index
/about/privacy/Subdomain Privacy Policy
/about/questions-feedback/Subdomain Questions & Feedback
/admission/virtual-tour/Subdomain Virtual Tour
https://www.facebook.com/bates...External Subdomain A-TITLE Facebook icon
https://bsky.app/profile/bates...External A-TITLE Bluesky icon
https://www.threads.net/@bates...External Subdomain A-TITLE Threads icon
https://www.tiktok.com/@batesc...External Subdomain A-TITLE Tiktok icon
https://www.instagram.com/bate...External Subdomain A-TITLE Instagram icon
https://www.youtube.com/user/b...External Subdomain A-TITLE YouTube icon
https://www.linkedin.com/schoo...External Subdomain A-TITLE LinkedIn icon

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.bates.edu/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.95 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 24 CSS files. This may affect the page load time negatively.
This page loads 15 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (77 kB).

HTTP Response Header

NameValue
dateSat, 26 Jul 2025 10:37:26 GMT
serverApache/2.4.62 (Rocky Linux)
expiresSat, 26 Jul 2025 11:37:26 GMT
pragmapublic
cache-controlmax-age=3600, public
content-encodinggzip
varyAccept-Encoding
last-modifiedSat, 26 Jul 2025 10:37:26 GMT
etag"ce6153cd690fb8a4d21fcb31d206709e"
referrer-policyno-referrer-when-downgrade
access-control-allow-headersX-Requested-With
access-control-max-age86400
content-typetext/html; charset=UTF-8
transfer-encodingchunked
statuscode200
http_versionHTTP/1.1

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 435 referring domains.
This page has 8,374 backlinks.
This page has backlinks from 370 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *

Disallow: /*preview_id=*
Disallow: /*preview_nonce=*
Disallow: /*?customize_changeset_uuid=*
Disallow: /*wp-login.php*
Disallow: /*wp-admin/*
#Disallow: /wp-admin/
Allow: /*wp-admin/admin-ajax.php

Sitemap: https://www.bates.edu/sitemap.xml

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Search preview

www.bates.edu
Bates College | Lewiston, Maine
Bates College is a coeducational, nonsectarian, nationally recognized residential college of the liberal arts and sciences in Lewiston, Maine.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Bates81%Check
Bates College76%Check
College70%Check
College Lewiston66%Check
Lewiston58%Check
Maine58%Check
College Board56%Check
Bates unique56%Check
Ardor50%Check
Devotion50%Check
Show more keywords and terms

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