Baloise.com - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
58% 
Page structure
58% 
Link structure
92% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.19 s
File size
69.20 kB
Words
233
Media files
1
Number of links
11 internal / 6 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Baloise - Ihr inspirierender Partner
The length of the page title is perfect. (305 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Die Baloise Gruppe ist Ihr inspirierender Partner. Wir bieten innovative Lösungen für alle, die sich einfach sicher fühlen wollen. Erfahren Sie mehr zu unserer Strategie, lesen Sie aktuelle News oder bewerben Sie sich auf aktuelle Jobangebote.
The meta description is too long: 1490 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.baloise.com/de/home.html
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de
Server location: Switzerland
The following language is defined by HTML: de
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
format-detectiontelephone=no
robotsindex,follow
descriptionDie Baloise Gruppe ist Ihr inspirierender Partner. Wir bieten innovative Lösungen für alle, die sich einfach sicher fühlen wollen. Erfahren Sie mehr zu unserer Strategie, lesen Sie aktuelle News oder bewerben Sie sich auf aktuelle Jobangebote.
keywordsEmpty
titleBaloise - Ihr inspirierender Partner
og:descriptionDie Baloise Gruppe ist Ihr inspirierender Partner. Wir bieten innovative Lösungen für alle, die sich einfach sicher fühlen wollen. Erfahren Sie mehr zu unserer Strategie, lesen Sie aktuelle News oder bewerben Sie sich auf aktuelle Jobangebote.
imagehttps://www.baloise.com/.imaging/focalpoint/share/1200/dam/jcr:5858198e-4481-4aad-9a58-5d35c7bab115/home-header.jpg
msapplication-config/.resources/baloise-templating/5.33.1--18405-218ca5f/webresources/assets/favicon/browserconfig.xml
msapplication-TileColor#ffffff
theme-color#ffffff
google-site-verificationV4i9B06XtugaA5lt-V0gYmymlUTMhP0ifibBjNrQ0NA
facebook-domain-verificationtg82adyjccmkmaximzsko55ouv7l3v
langde
twitter:imagehttps://www.baloise.com/.imaging/focalpoint/share/1200/dam/jcr:5858198e-4481-4aad-9a58-5d35c7bab115/home-header.jpg
og:typewebsite
og:titleBaloise - Ihr inspirierender Partner
og:urlhttps://www.baloise.com/de/home.html
og:imagehttps://www.baloise.com/.imaging/focalpoint/share/1200/dam/jcr:5858198e-4481-4aad-9a58-5d35c7bab115/home-header.jpg
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
There are only 233 words on this page. Use at least 250 words to provide useful information.
Some words from the page title are not used within the pages content
Only 2 paragraph/s was/were found on this page.
The average number of words per sentence of 7.88 words is low.
22.7% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

No media files were found.

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
There are no headings specified on the page. Headings are important for search engine optimization and help to structure your content.

Heading structure

No headings were found.
3 links don't have an anchor text.
The number of internal links is ok.
Every linktext is unique.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 6 external links on this page.

Found links on this page

LinkAttributesAnchor text
/de/home/news-stories.htmlAlle News & Stories anzeigen
/de/jobs/blog/karrieretipps/20...No Text
/de/jobs/blog/rund-um-die-balo...No Text
/de/jobs/blog/karrieretipps/20...No Text
/de/home/investoren.htmlZur Investor Relations Startseite
https://www.facebook.com/baloi...New window External Subdomain Facebook
https://www.instagram.com/fakt...New window External Subdomain Instagram
https://www.xing.com/companies...New window External Subdomain Xing
https://www.linkedin.com/compa...New window External Subdomain LinkedIn
https://www.youtube.com/user/B...New window External Subdomain YouTube
https://open-insurance.org/New window External GitHub
/de/home/information/impressum...Impressum
/de/home/information/rechtlich...Rechtliche Hinweise
/de/home.htmlBaloise Gruppe
/de/home/information/datenschu...Datenschutz
/de/home/information/cookie-po...Cookie Policy
/de/home/information/mailpolic...Mail Policy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.baloise.com/de/home.html"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.19 seconds.
The file size of the HTML document is fine (69 kB).

HTTP Response Header

NameValue
last-modifiedWed, 21 May 2025 09:14:57 GMT
expiresThu, 01 Jan 1970 00:00:00 GMT
x-magnolia-registrationRegistered
set-cookie105 Characters
content-encodinggzip
content-typetext/html;charset=UTF-8
via1.1 varnish, 1.1 varnish
pragmano-cache
cache-controlno-cache, no-store, must-revalidate, max-age=0
accept-rangesbytes
dateWed, 21 May 2025 09:43:31 GMT
x-served-bycache-fra-etou8220144-FRA, cache-fra-etou8220143-FRA
x-cacheMISS, MISS
x-cache-hits0, 0
x-timerS1747820612.514770,VS0,VE60
varyAccept-Encoding
strict-transport-securitymax-age=31557600; includeSubDomains
content-length10641
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 112 referring domains.
This page has 2,166 backlinks.
This page has backlinks from 85 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# robots.txt for baloise.com
User-agent: *
User-agent: *
Allow: /
Disallow: /*/applications
Disallow: /*/email-disclaimer
Disallow: /*/einkauf
Disallow: /*/*/call-back.html
Disallow: /*/call-back.html
Disallow: /*/auth
Disallow: /auth


Sitemap: https://www.baloise.com/sitemaps/baloise-com.xml

Similar sites

Search preview

www.baloise.com › home.html
Baloise - Ihr inspirierender Partner
Die Baloise Gruppe ist Ihr inspirierender Partner. Wir bieten innovative Lösungen für alle, die sich einfach sicher fühlen wollen. Erfahren Sie mehr zu unserer Strategie, lesen Sie aktuelle News oder bewerben Sie sich auf aktuelle Jobangebote.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Baloise63%Check
Baloise Gruppe55%Check
News46%Check
Gruppe46%Check
Aktuelle46%Check
Strategie46%Check
Jobangebote46%Check
Lösungen46%Check
Aktuelle News46%Check
News Stories Strategie42%Check
Show more keywords and terms

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