Auro.de - SEO Checker

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Overview of the SEO Check
Meta information
89% 
Page quality
62% 
Page structure
52% 
Link structure
85% 
Server
87% 
External factors
100% 
SEO Score
Response time
2.88 s
File size
303.90 kB
Words
300
Media files
39
Number of links
44 internal / 7 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
AURO Naturfarben: Gesundheit und Nachhaltigkeit vereint
The length of the page title is perfect. (523 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
AURO Naturfarben – mit über 40 Jahren Erfahrung stehen wir für hochwertige Produkte, die ein gesundes Zuhause und eine umweltbewusste Gestaltung ermöglichen.
The meta description is too long: 1028 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://auro.de/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de-de
Server location: Germany
The following language is defined by HTML: de-de
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionAURO Naturfarben – mit über 40 Jahren Erfahrung stehen wir für hochwertige Produkte, die ein gesundes Zuhause und eine umweltbewusste Gestaltung ermöglichen.
robotsfollow, index, max-snippet:-1, max-video-preview:-1, max-image-preview:large
generatorElementor 3.30.2; features: additional_custom_breakpoints; settings: css_print_method-internal, google_font-enabled, font_display-auto
msapplication-TileImagehttps://auro.de/wp-content/uploads/2024/06/cropped-auro-favicon-1_2-270x270.png
article:published_time2023-03-09T16:51:48+01:00
article:modified_time2025-06-10T16:34:55+02:00
langde-de
twitter:cardsummary_large_image
twitter:titleAURO Naturfarben: Für ein gesundes Zuhause und eine nachhaltige Gestaltung
twitter:descriptionTauche ein in die Welt von AURO Naturfarben! Mit über 40 Jahren Erfahrung bieten wir hochwertige Produkte, die nicht nur ein gesundes Zuhause fördern, sondern auch umweltbewusste Gestaltung ermöglichen. Entdecke die perfekte Symbiose aus Gesundheit und Nachhaltigkeit mit unseren natürlichen Farben. Sei Teil unserer Geschichte und gönne dir ein Zuhause, das deinen Werten entspricht. #auro_naturalpaints_official #Gesundheit #Nachhaltigkeit
twitter:imagehttps://auro.de/wp-content/uploads/2022/07/AURO-Logo-Claim.png
twitter:label1Verfasst von
twitter:data1benjamin_pagel
twitter:label2Lesedauer
twitter:data2Weniger als eine Minute
og:localede_DE
og:typewebsite
og:titleAURO Naturfarben: Für ein gesundes Zuhause und eine nachhaltige Gestaltung
og:descriptionTauche ein in die Welt von AURO Naturfarben! Mit über 40 Jahren Erfahrung bieten wir hochwertige Produkte, die nicht nur ein gesundes Zuhause fördern, sondern auch umweltbewusste Gestaltung ermöglichen. Entdecke die perfekte Symbiose aus Gesundheit und Nachhaltigkeit mit unseren natürlichen Farben. Sei Teil unserer Geschichte und gönne dir ein Zuhause, das deinen Werten entspricht. #auro_naturalpaints_official #Gesundheit #Nachhaltigkeit
og:urlhttps://auro.de/
og:site_nameAURO Naturfarben
og:updated_time2025-06-10T16:34:55+02:00
og:imagehttps://auro.de/wp-content/uploads/2022/07/AURO-Logo-Claim.png
og:image:secure_urlhttps://auro.de/wp-content/uploads/2022/07/AURO-Logo-Claim.png
og:image:width1172
og:image:height736
og:image:altauro
og:image:typeimage/png
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are only 300 words on this page. Good pages should have about 800 words of useful content.
28.7% of the text are stop words.
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 10.29 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
15 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...epress-multilingual-cms/res/flags/en.svgEnglisch
...epress-multilingual-cms/res/flags/de.svgDeutsch
...or-child/assets/images/auro-logo-top.svgAuro Logo Top
...ld/assets/images/auro-logo-bottom-de.svgAuro Logo Bottom
...NP_2025_SIEGEL_1-1_Sieger_kontur_DE.webpNo alt attribute provided
...39mgzzv27w0zreaq7qjyo4fyfc2jrxugl8uo.jpgCOLOURS FOR LIFECOLOURS FOR LIFE
...tt3pjcrdiy7alwprdgqbj6mgs9zq3ex3uakw.jpgMöbel & HolzfußbödenMöbel & Holzfußböden
...mfvttrgkz3wnd50yws0k38a582f8doib71u8.jpgInnenräumeInnenräume
...15iaarybv28gettjeu2gdrxglf53iy4dup74.jpgReinigung & PflegeReinigung & Pflege
...4nuimewzebbotktlzsoi0mtsbz1hxibdc3yo.jpgSpezialprodukte & WerkzeugeSpezialprodukte & Werkzeuge
...39mgzzv27w0zreaq7qjyo4fyfc2jrxugl8uo.jpgCOLOURS FOR LIFECOLOURS FOR LIFE
...ytxmbpz32ieldeinm2ulg1opvgn7nwrfc9w0.jpgHolzflächenHolzflächen
...hgy0ecogvbk8xrj9utaxzc35vw6pi2lh3fv4.jpgÖleÖle
...iaqtductkpw9tgyw629mcdk84fty0xo6tic0.jpgFassadenFassaden
.../uploads/2023/02/Kreis_Infografik_V2.svgNo alt attribute provided
...uploads/2023/01/AdobeStock_169338854.pngNo alt attribute provided
...23/01/AdobeStock_90367356-1-540x1024.pngNo alt attribute provided
...023/01/AdobeStock_439403300-1024x682.jpgNo alt attribute provided
...23/01/AdobeStock_507919326-1024x1024.jpgNo alt attribute provided
...023/01/AdobeStock_305590977-910x1024.jpgNo alt attribute provided
...023/01/AdobeStock_295706729-1024x683.jpgNo alt attribute provided
...023/01/AdobeStock_336292746-1024x690.pngNo alt attribute provided
...23/01/AdobeStock_90367356-2-540x1024.pngNo alt attribute provided
...3sitmxzymnzo08ep8o742ymynwn6o55nzlm0.jpgAURO COLOURS FOR LIFE HolzlasurAURO_Social Media
...6tm5hrsxo7ng9pp9f1i4owz05rkdg3fcjmzs.jpgAURO_Social MediaAURO_Social Media
...4lapbe91qkvizoqfbjss4mvkg2qypuwgkk6g.jpgAURO_Social MediaAURO_Social Media
...brm2g13b57w4t23j46pc3nwc58mqxnxr2nc.jpegAURO_Social MediaAURO_Social Media
.../2024/07/Moodboard_Oktober-1024x1024.pngNo alt attribute provided
...d/assets/icons/category-top-haendler.svgTop-Händler Icon
...assets/icons/category-hauptsortiment.svgHauptsortiment Icon
...assets/icons/category-eingeschraenkt.svgEingeschränktes Sortiment Icon
...hild/assets/icons/category-reinigung.svgNur Reinigungssortiment Icon
...r-child/assets/icons/category-mixing.svgFarbmischservice Icon
...NP_2025_SIEGEL_1-1_Sieger_kontur_DE.webpNo alt attribute provided
...ontent/uploads/2023/01/AURO-Logo_RGB.jpgNo alt attribute provided
...epress-multilingual-cms/res/flags/en.svgNo alt attribute provided
...epress-multilingual-cms/res/flags/de.svgNo alt attribute provided

Page structure

H1 heading
(Critically important)
Naturfarben
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (11 characters). It should be at least 20 Characters long.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Naturfarben
H2 Sortiment
H2 Einzigartig
H2 Inspirieren
H2 Social Media
H4 Händlersuche
H5 Empty heading
H5 Haben Sie Fragen?
H5 Entdecken
H5 Kontakt
H5 Infos
H5 Kollektionen
H5 Rechtliches
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
3 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 7 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://auro.de/Anchor Zum Inhalt wechseln
https://auro.de/en/IMG-ALT Englisch
https://auro.de/IMG-ALT Deutsch
https://auro.de/?sNo Text
https://auro.de/Händlersuche
https://auro.de/No Text
https://auro.de/IMG-ALT Auro Logo Top
https://auro.de/loginLogin
https://auro.de/loginHändlerbereich
https://auro.de/loginImporteurbereich
https://auro.de/haendlershopHändler-Webshop
/auro/sieger-deutscher-nachhal...No Text
https://auro.de/produkte/Jetzt entdecken
https://auro.de/colours-for-life/IMG-ALT COLOURS FOR LIFE
/produkte/moebel-und-holzfussb...IMG-ALT Möbel & Holzfußböden
/produkte/innenraeume/IMG-ALT Innenräume
/produkte/reinigung-und-pflege/IMG-ALT Reinigung & Pflege
/produkte/spezialprodukte-und-...IMG-ALT Spezialprodukte & Werkzeuge
https://auro.de/colours-for-life/Text duplicate IMG-ALT COLOURS FOR LIFE
/produkte/holzflaechen-im-auss...IMG-ALT Holzflächen
/produkte/moebel-und-holzfussb...IMG-ALT Öle
/produkte/aussenfarben/IMG-ALT Fassaden
https://auro.de/produkte/Alle Produkte entdecken
/auro/unsere-rohstoffe/Zur Rohstoffkunde
/inspiration-und-ratgeber/Text duplicate Jetzt entdecken
https://www.facebook.com/AURO.deNew window External Subdomain Facebook
https://www.instagram.com/auro...New window External Subdomain Instagram
https://www.youtube.com/@AUROtvNew window External Subdomain Youtube
https://auro.de/haendlersuche/New window Anchor hier.
/auro/sieger-deutscher-nachhal...No Text
https://auro.de/auro/Über uns
https://auro.de/produkte/Produkte
/auro/unsere-rohstoffe/Rohstoffkunde
https://auro.de/karriere/Karriere
https://auro.de/haendlersuche/Text duplicate Händlersuche
https://auro.de/kontakt/Kontakt
/auro/auro-weltweit/AURO weltweit
/inspiration-und-ratgeber/Inspiration & Ratgeber
https://auro.de/faq/FAQ
https://auro.de/presse/Presse
https://auro.de/colours-for-life/Colours for Life
/designers-collection/Designer's Collection
https://www.auro-classic-editi...External Subdomain Classic Edition
https://auro.de/datenschutz/Datenschutz
https://auro.de/impressum/Impressum
https://www.facebook.com/AURO.deNew window External Subdomain Text duplicate Facebook
https://www.instagram.com/auro...New window External Subdomain Text duplicate Instagram
https://www.youtube.com/@AUROtvNew window External Subdomain Text duplicate Youtube
https://auro.de/loginText duplicate Login
https://auro.de/en/English (Englisch)
https://auro.de/Text duplicate Deutsch

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://auro.de/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is very slow (2.88 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (304 kB).

HTTP Response Header

NameValue
x-powered-byPHP/8.2.28
link<https://auro.de/wp-json/>; rel="https://api.w.org/", <https://auro.de/wp-json/wp/v2/pages/7308>; rel="alternate"; title="JSON"; type="application/json", <https://auro.de/>; rel=shortlink
varyAccept-Encoding,User-Agent
content-encodingbr
content-typetext/html; charset=UTF-8
dateSun, 03 Aug 2025 17:21:11 GMT
serverApache
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 214 referring domains.
This page has 2,066 backlinks.
This page has backlinks from 94 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

Sitemap: https://auro.de/sitemap_index.xml

Similar sites

Search preview

auro.de
AURO Naturfarben: Gesundheit und Nachhaltigkeit vereint
AURO Naturfarben – mit über 40 Jahren Erfahrung stehen wir für hochwertige Produkte, die ein gesundes Zuhause und eine umweltbewusste Gestaltung ermöglichen.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
AURO75%Check
Auro Naturfarben74%Check
Produkte52%Check
40 Jahren47%Check
Jahren46%Check
stehen46%Check
Zuhause46%Check
Welt46%Check
Sortiment42%Check
Social42%Check
Show more keywords and terms

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