Aep.ae - SEO Checker

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Overview of the SEO Check
Meta information
75% 
Page quality
93% 
Page structure
78% 
Link structure
63% 
Server
22% 
External factors
100% 
SEO Score
Response time
0.90 s
File size
44.30 kB
Words
542
Media files
20
Number of links
59 internal / 8 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home | Al Etihad Payments
The length of the page title is perfect. (245 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is empty.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://aep.ae/en/
The specified canonical link points to a different page.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United Arab Emirates
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
descriptionEmpty
keywordsEmpty
langen-us
twitter:cardsummary_large_image
twitter:titleEmpty
twitter:descriptionEmpty
twitter:imagehttps://aep.ae
twitter:urlhttps://aep.ae/en/
og:titleEmpty
og:descriptionEmpty
og:imagehttps://aep.ae
og:urlhttps://aep.ae/en/
X-UA-CompatibleIE=edge,chrome=1
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 542 words. That's ok.
25.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 20.64 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no" is provided.
This page only loads 1 JavaScript files. That's good!
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 11 tags for this page.
Image SEO
(Somewhat important)
4 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
https://aep.ae/media/irtpaev1/logo.svgLogo
/assets/images/Accessibility.svgNo alt attribute provided
/assets/images/Accessibility-active.svgNo alt attribute provided
https://aep.ae/assets/images/hamburger.pngicon
...ia/wg3pqw0s/hero-banner-homepage-jpg.pngHero Banner Homepage Jpg
/media/v2fh2dqw/jaywan-card.jpgJaywan Card
/media/dgjdislv/ceo-aep-dsc00021.jpgCEO AEP DSC00021
...r/uae-instant-payments-platform-aani.pngUAE Instant Payments Platform Aani
https://aep.ae/media/xhfp0qtn/desktop.webpDesktop (1)
https://aep.ae/assets/images/art-01.pngNo alt attribute provided
https://aep.ae/assets/images/art-02.pngNo alt attribute provided
https://aep.ae/media/e5udt2yc/asset-2-1.svgAsset 2 1
/media/4xalydqe/payment-img.pngPayment Img
/media/pvqleo5o/services-icon.svgServices Icon
/media/525g0u02/services-icon-01.svgServices Icon 01 (1)
/media/oorn0ly3/services-icon-02.svgServices Icon 02 (1)
/media/1w1hzs3k/frame-427322117.jpgFrame 427322117
...up/72eadf0accc04c9b15a438dbab5deacc.webp72Eadf0accc04c9b15a438dbab5deacc
/media/hxrhpzqp/65acec910f14c.jpg65Acec910f14c
https://aep.ae/media/irtpaev1/logo.svgLogo

Page structure

H1 heading
(Critically important)
Empowering Payments
The H1 heading is too short (19 characters). It should be at least 20 Characters long.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Empowering Payments
H2 Our payment solutions power the UAE’s growth
H2 Other Services
H2 Latest News
H3 EmpoweringInstant Payments
H3 UAESWITCH
H3 Jaywan
H3 UAEWPS
H5 UAE links Jaywan card scheme to global networks in major payments push
H5 Al Etihad Payments enters co-badging agreements on card schemes
H5 Al Etihad Payments signs co-badging deals with international card schemes
Some anchor texts are used more than once.
1 links don't have an anchor text.
There are 6 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 8 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.linkedin.com/compa...New window External Subdomain A-TITLE LinkedIn
https://www.facebook.com/AlEti...External Subdomain A-TITLE #
https://www.instagram.com/alet...New window External Subdomain A-TITLE Instagram
https://www.youtube.com/@aleti...New window External Subdomain A-TITLE YouTube
https://aep.ae/en/IMG-ALT Logo
https://aep.ae/en/No Text
https://aep.ae/en/about-us/About Us
A-TITLE About Us
/en/about-us/management-team/Management Team
https://aep.ae/en/partners/Partners
https://aep.ae/en/services/Services
A-TITLE Services
https://aep.ae/en/services/aani/Aani
/en/services/about-aani/About Aani
/en/services/aani-help/Aani Help
/en/services/jaywan/Jaywan
/en/services/about-jaywan/About Jaywan
https://aep.ae/en/news-media/News & Insights
A-TITLE News & Insights
/en/news-media/press-releasesa...Press Releases/Articles
/en/news-media/insights/Insights
https://aep.ae/en/careers/Careers
A-TITLE Careers
https://aep.ae/en/contact-us/Contact Us
A-TITLE Contact Us
https://aep.ae/ar/عربي
https://aep.ae/en/about-us/Text duplicate About Us
/en/about-us/management-team/Text duplicate Management Team
https://aep.ae/en/partners/Text duplicate Partners
https://aep.ae/en/services/Text duplicate Services
https://aep.ae/en/services/aani/Text duplicate Aani
/en/services/about-aani/Text duplicate About Aani
/en/services/aani-help/Text duplicate Aani Help
/en/services/jaywan/Text duplicate Jaywan
/en/services/about-jaywan/Text duplicate About Jaywan
https://aep.ae/en/news-media/Text duplicate News & Insights
/en/news-media/press-releasesa...Text duplicate Press Releases/Articles
/en/news-media/insights/Text duplicate Insights
https://aep.ae/en/careers/Text duplicate Careers
https://aep.ae/en/contact-us/Text duplicate Contact Us
https://aep.ae/ar/Text duplicate عربي
https://aep.ae/en/about-us/Trivial anchor text
Read More
A-TITLE Read More
/en/news-media/press-releasesa...Jaywan: UAE's new domestic card payment scheme; all your questions answered
A-TITLE Jaywan: UAE's new domestic card payment scheme; all your questions answered
/en/news-media/press-releasesa...Transforming UAE's digital economy with innovative payment solutions.
A-TITLE Transforming UAE's digital economy with innovative payment solutions.
/en/news-media/press-releasesa...Aani instant payments platform reaches 1.5 million users in UAE.
A-TITLE Aani instant payments platform reaches 1.5 million users in UAE.
https://aep.ae/en/about-us/Text duplicate Trivial anchor text
Read More
A-TITLE Read More
https://aep.ae/en/services/aani/Text duplicate Trivial anchor text
Read More
A-TITLE Read More
/en/news-media/press-releasesa...Text duplicate Trivial anchor text
Read More
A-TITLE Read More
/en/news-media/press-releasesa...Text duplicate Trivial anchor text
Read More
A-TITLE Read More
/en/news-media/press-releasesa...Text duplicate Trivial anchor text
Read More
A-TITLE Read More
https://aep.ae/Text duplicate IMG-ALT Logo
https://twitter.com/aletihad_payNew window External A-TITLE Twitter
https://www.facebook.com/AlEti...External Subdomain Text duplicate A-TITLE #
https://www.instagram.com/alet...New window External Subdomain Text duplicate A-TITLE Instagram
https://www.linkedin.com/compa...New window External Subdomain Text duplicate A-TITLE LinkedIn
https://aep.ae/en/Home
https://aep.ae/en/about-us/Text duplicate About Us
/en/about-us/management-team/Text duplicate Management Team
https://aep.ae/en/partners/Text duplicate Partners
https://aep.ae/en/contact-us/Text duplicate Contact Us
https://aep.ae/en/services/aani/Text duplicate Aani
/en/services/about-aani/Text duplicate About Aani
/en/services/aani-help/Text duplicate Aani Help
/en/services/jaywan/Text duplicate Jaywan
/en/services/about-jaywan/Text duplicate About Jaywan
https://aep.ae/en/news-media/News & Media
/en/news-media/press-releasesa...Text duplicate Press Releases/Articles
/en/news-media/insights/Text duplicate Insights
https://aep.ae/en/sitemap/Sitemap
/en/digital-participation-policy/Digital Participation Policy
https://aep.ae/en/privacy-policy/Privacy Policy
/en/terms-and-conditions/Terms and conditions

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://aep.ae/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time of 0.90 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page only loads 2 CSS files. That's ok.
This page only loads 1 JavaScript files. That's good!
The file size of the HTML document is fine (44 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
strict-transport-securitymax-age=2592000
x-frame-optionsSAMEORIGIN
x-content-type-optionsnosniff
x-xss-protection1; mode=block
x-permitted-cross-domain-policiesnone
access-control-allow-origin*
access-control-allow-methodsGET,POST
access-control-allow-headersOrigin, X-Requested-With, Content-Type, Accept
dateMon, 23 Jun 2025 18:13:47 GMT
content-length45358
statuscode200
http_versionHTTP/1.1

External factors

This website has excellent links from other websites.
This page has backlinks from 62 referring domains.
This page has 233 backlinks.
This page has backlinks from 50 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wwwroot/
Disallow: /Database/
Disallow: /App_Plugins/
Disallow: /Properties/
Disallow: /bin/
Disallow: /Config/
Disallow: /Umbraco/
Disallow: /obj/
Disallow: /uSync/
Disallow: /Views/
Sitemap: https://aep.ae/sitemap.xml

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Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Payments67%Check
Al Etihad Payments60%Check
Card Payments57%Check
Etihad54%Check
Empowering54%Check
power54%Check
payments platform51%Check
Payment Solutions50%Check
Electronic Payments49%Check
Digital Payment48%Check
Show more keywords and terms

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