Advocacy.sba.gov - SEO Checker

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Overview of the SEO Check
Meta information
61% 
Page quality
87% 
Page structure
70% 
Link structure
56% 
Server
70% 
External factors
100% 
SEO Score
Response time
0.68 s
File size
104.10 kB
Words
1079
Media files
23
Number of links
131 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Office of Advocacy – The independent voice for small businesses and entities.
The page title should be shorter than 580 pixels. It is 697 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://advocacy.sba.gov/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: Germany
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
robotsmax-image-preview:large
generatorPowered by WPBakery Page Builder - drag and drop page builder for WordPress.
msapplication-TileImagehttps://advocacy.sba.gov/wp-content/uploads/2024/03/Advo-A-seal.png
langen-us
twitter:cardsummary
twitter:urlhttps://advocacy.sba.gov/
twitter:titleOffice of Advocacy
twitter:descriptionThe independent voice for small businesses and entities.
og:localeen_us
og:site_nameOffice of Advocacy
og:urlhttps://advocacy.sba.gov/
og:titleOffice of Advocacy
og:descriptionThe independent voice for small businesses and entities.
og:typewebsite
X-UA-CompatibleIE=edge
charsetUTF-8

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Page quality

Content
(Critically important)
This page contains 1079 words. That's ok.
31.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
15 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.03 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: »
Some tags are too long. With 74 characters this one is longer than 70 characters:
"to ensure small businesses have a voice in the federal regulatory process."
Image SEO
(Somewhat important)
6 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...s/2019/03/a_right-larger-header-site.pngAdvocacy
...ent/uploads/2019/03/mobile-icon-logo.pngOffice of Advocacy
...Pearl-Street-Mall-Boulder-CO-scaled.jpegBoulder, Colorado: Shops, businesses, and restaurants along Pearl Street Mall, a pedestrian mall.
...ads/2025/06/Advocacy-A_white-300x122.pngNo alt attribute provided
...s/2025/06/Economic-Dashboard-scaled.jpegAn employee reviewing a dashboard of statistical data on a laptop.
...25/03/Small-Business-Owner-1024x777.jpegA small boutique shop owner managing orders on a laptop with shipping boxes on a desk.
...ploads/2025/06/small-business-icon-1.pngNo alt attribute provided
...content/uploads/2025/06/US-Flag-icon.pngNo alt attribute provided
...nt/uploads/2025/06/Job-Suitcase-icon.pngNo alt attribute provided
...ntent/uploads/2025/06/Employees-icon.pngEmployees icon
...oads/2025/06/Known-Export-Value-icon.pngNo alt attribute provided
...t/uploads/2025/06/Ship-Exporter-icon.pngNo alt attribute provided
...t-angle-picture-id495755592-1024x625.jpgEast facade of the United States Capitol
...2025/07/Agency-Roundtable-1536x1024.jpegPartial view of a woman holding a microphone while speaking to a diverse audience.
...loads/2025/06/Laptop-User-1528x1024.jpegA pair of hands typing on a laptop keyboard.
...025/06/Economic-Dashboard-1536x1024.jpegAn employee reviewing a dashboard of statistical data on a laptop.
.../2025/06/Business-Seminar-1536x1024.jpegView of entrepreneurs asking questions from the audience while attending a business conference.
...and-Restaurant-Employment-Fact-Sheet.jpgEmployees meeting at the cash register at a restaurant establishment.
...ds/2024/07/SBA-Footer_Logo-Red-White.pngU.S. Small Business Administration
.../uploads/2024/07/FB-socialmedia-icon.pngFacebook social media icon
...t/uploads/2024/07/X-socialmedia-icon.pngX social media icon
.../uploads/2024/07/LI-socialmedia-icon.pngLinkedin social media icon
...nt/uploads/2024/07/Email-site-icon-1.pngLinkedin social media icon

Page structure

H1 heading
(Critically important)
Advocacy - The independent voice for small businesses and entities. Advocacy
Too many H1 headings
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Advocacy - The independent voice for small businesses and entities. Advocacy
H1 OUR MISSION
H1 Advocacy Insights
H2 Led by the Chief Counsel
H2 To ensure small businesses have a voice in the federal regulatory process.
H2 Small Business Facts
H2 <500
H2 36.2M
H2 88.9%
H2 62.3M
H2 33%
H2 97.2%
H2 Regulatory Alerts
H2 Agency Roundtables
H2 Comment Letters
H2 Economic Research
H2 Regional Outreach
H3 Who We Are »
H3 What We Do »
H3 How to Get Involved »
H3 The RFA »
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 5 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://advocacy.sba.gov/hotline/Subdomain Let us help you cut through the red tape! Call the Red Tape Hotline at 800-827-5722 and select option 3. Or, email your small business concerns to RedTape@sb...
https://advocacy.sba.gov/Subdomain Advocacy - The independent voice for small businesses and entities.
IMG-ALT Advocacy
/category/regulation/regulator...Subdomain Regulatory Alerts
/category/regulation/alerts-ar...Subdomain Regulatory Alerts Archive
/category/regulation/letters-t...Subdomain Letters to Agencies
/category/regulation/agency-ro...Subdomain Agency Roundtables
/category/regulation/agency-ro...Subdomain Roundtable Recaps
/category/regulation/internati...Subdomain International Trade
/research-publications/Subdomain Research Publications
/category/research/research-pu...Subdomain Economic Studies
/category/research/research-pu...Subdomain FAQs About Small Business
/category/research/research-pu...Subdomain Research Spotlights
/category/research/research-pu...Subdomain Small Business Facts
/category/research/research-pu...Subdomain State Profiles
/small-business-data-resources/Subdomain Small Business Data Resources
/regional-advocates/Subdomain Regional Advocates
/regional-advocates/region-1-a...Subdomain Region 1 Advocate and Bio
/regional-advocates/region-2-a...Subdomain Region 2 Advocate and Bio
/regional-advocates/region-3-a...Subdomain Region 3 Advocate and Bio
/regional-advocates/region-4-a...Subdomain Region 4 Advocate and Bio
/regional-advocates/region-5-a...Subdomain Region 5 Advocate and Bio
/regional-advocates/region-6-a...Subdomain Region 6 Advocate and Bio
/regional-advocates/region-7-a...Subdomain Region 7 Advocate and Bio
/regional-advocates/region-8-a...Subdomain Region 8 Advocate and Bio
/regional-advocates/region-9-a...Subdomain Region 9 Advocate and Bio
/regional-advocates/region-10-...Subdomain Region 10 Advocate and Bio
/category/outreach/regional-ou...Subdomain Regional Outreach
/regulatory-reform/Subdomain Regulatory Reform
/category/newsroom/news-articles/Subdomain Blog
/category/newsroom/news-articl...Subdomain Archived News
/category/newsroom/congressional/Subdomain Congressional Testimony
/category/newsroom/congression...Subdomain Legislative Correspondence
/category/newsroom/congression...Subdomain Reports to Congress
/category/newsroom/events/Subdomain Events
https://advocacy.sba.gov/media/Subdomain Media
/category/newsroom/press-relea...Subdomain Press Releases
/resources/reference-library/Subdomain Reference Library
/resources/regulatory-flexibil...Subdomain Regulatory Flexibility Act
/category/resources/annual-rep...Subdomain Annual Reports on the RFA
/resources/regulatory-flexibil...Subdomain RFA Basics
/resources/regulatory-flexibil...Subdomain Data Resources for Federal Agencies
/resources/regulatory-flexibil...Subdomain RFA Compliance Guide for Agencies
/resources/small-business-reso...Subdomain Small Business Resources
/resources/small-business-reso...Subdomain Guide to Federal Rulemaking
/resources/small-business-reso...Subdomain Small Business Guide to Comment Letter Writing
/home/about/who-we-are/Subdomain Who We Are
/home/about/who-we-are/what-we...Subdomain What We Do
/home/about/careers/job-board/Subdomain Job Board
/home/about/contact/Subdomain Contact Advocacy
/home/about/leadership/Subdomain Leadership
/home/about/advocacy-2016-legi...Subdomain Legislative Priorities
/home/about/performance/Subdomain Performance and Budget
/home/about/staff/Subdomain Staff
https://advocacy.sba.gov/Subdomain IMG-ALT Office of Advocacy
/home/about/Subdomain LEARN MORE »
/regional-advocates/Subdomain MEET YOUR REGIONAL ADVOCATE »
/2025/06/30/2025-small-busines...Subdomain Explore State Data
/home/about/who-we-are/Subdomain Who We Are »
/home/about/who-we-are/what-we...Subdomain What We Do »
/regulatory-reform/Subdomain How to Get Involved »
/resources/regulatory-flexibil...Subdomain The RFA »
https://advocacy.sba.gov/hotline/Subdomain Text duplicate LEARN MORE »
/category/research/research-pu...Subdomain VIEW MORE FACTS »
/category/regulation/regulator...Subdomain REGULATORY ALERTS »
/category/regulation/agency-ro...Subdomain ROUNDTABLES »
/category/regulation/letters-t...Subdomain COMMENT LETTERS »
/research-publications/Subdomain ECONOMIC RESEARCH »
/regional-advocates/Subdomain OUTREACH »
/category/newsroom/news-articles/Subdomain VIEW ARTICLES »
/category/newsroom/news-articl...Subdomain SMALL BUSINESS VICTORIES »
https://www.sba.gov/External Subdomain IMG-ALT U.S. Small Business Administration
https://www.facebook.com/Advoc...External Subdomain IMG-ALT Facebook social media icon
https://x.com/AdvocacySBAExternal IMG-ALT X social media icon
https://www.linkedin.com/compa...External Subdomain IMG-ALT Linkedin social media icon
/category/regulation/Subdomain REGULATION
/category/research/Subdomain RESEARCH
/category/news-articles/news/r...Subdomain OUTREACH
/category/newsroom/Subdomain NEWSROOM
/category/resources/Subdomain RESOURCES
/who-we-are/Subdomain ABOUT
/category/regulation/regulator...Subdomain Text duplicate Regulatory Alerts
/category/regulation/letters-t...Subdomain Text duplicate Letters to Agencies
/category/regulation/agency-ro...Subdomain Text duplicate Agency Roundtables
/category/research/state-profi...Subdomain Text duplicate State Profiles
https://connect.sba.gov/Home/A...External Subdomain Accessibility
/category/regulation/regulator...Subdomain Text duplicate Regulatory Alerts
/category/regulation/alerts-ar...Subdomain Text duplicate Regulatory Alerts Archive
/category/regulation/letters-t...Subdomain Text duplicate Letters to Agencies
/category/regulation/agency-ro...Subdomain Text duplicate Agency Roundtables
/category/regulation/agency-ro...Subdomain Text duplicate Roundtable Recaps
/category/regulation/internati...Subdomain Text duplicate International Trade
/research-publications/Subdomain Text duplicate Research Publications
/category/research/research-pu...Subdomain Text duplicate Economic Studies
/category/research/research-pu...Subdomain Text duplicate FAQs About Small Business
/category/research/research-pu...Subdomain Text duplicate Research Spotlights
/category/research/research-pu...Subdomain Text duplicate Small Business Facts
/category/research/research-pu...Subdomain Text duplicate State Profiles
/small-business-data-resources/Subdomain Text duplicate Small Business Data Resources
/regional-advocates/Subdomain Text duplicate Regional Advocates
/regional-advocates/region-1-a...Subdomain Text duplicate Region 1 Advocate and Bio
/regional-advocates/region-2-a...Subdomain Text duplicate Region 2 Advocate and Bio
/regional-advocates/region-3-a...Subdomain Text duplicate Region 3 Advocate and Bio
/regional-advocates/region-4-a...Subdomain Text duplicate Region 4 Advocate and Bio
/regional-advocates/region-5-a...Subdomain Text duplicate Region 5 Advocate and Bio
/regional-advocates/region-6-a...Subdomain Text duplicate Region 6 Advocate and Bio
/regional-advocates/region-7-a...Subdomain Text duplicate Region 7 Advocate and Bio
/regional-advocates/region-8-a...Subdomain Text duplicate Region 8 Advocate and Bio
/regional-advocates/region-9-a...Subdomain Text duplicate Region 9 Advocate and Bio
/regional-advocates/region-10-...Subdomain Text duplicate Region 10 Advocate and Bio
/category/outreach/regional-ou...Subdomain Text duplicate Regional Outreach
/regulatory-reform/Subdomain Text duplicate Regulatory Reform
/category/newsroom/news-articles/Subdomain Text duplicate Blog
/category/newsroom/news-articl...Subdomain Text duplicate Archived News
/category/newsroom/congressional/Subdomain Text duplicate Congressional Testimony
/category/newsroom/congression...Subdomain Text duplicate Legislative Correspondence
/category/newsroom/congression...Subdomain Text duplicate Reports to Congress
/category/newsroom/events/Subdomain Text duplicate Events
https://advocacy.sba.gov/media/Subdomain Text duplicate Media
/category/newsroom/press-relea...Subdomain Text duplicate Press Releases
/resources/reference-library/Subdomain Text duplicate Reference Library
/resources/regulatory-flexibil...Subdomain Text duplicate Regulatory Flexibility Act
/category/resources/annual-rep...Subdomain Text duplicate Annual Reports on the RFA
/resources/regulatory-flexibil...Subdomain Text duplicate RFA Basics
/resources/regulatory-flexibil...Subdomain Text duplicate Data Resources for Federal Agencies
/resources/regulatory-flexibil...Subdomain Text duplicate RFA Compliance Guide for Agencies
/resources/small-business-reso...Subdomain Text duplicate Small Business Resources
/resources/small-business-reso...Subdomain Text duplicate Guide to Federal Rulemaking
/resources/small-business-reso...Subdomain Text duplicate Small Business Guide to Comment Letter Writing
/home/about/who-we-are/Subdomain Text duplicate Who We Are
/home/about/who-we-are/what-we...Subdomain Text duplicate What We Do
/home/about/careers/job-board/Subdomain Text duplicate Job Board
/home/about/contact/Subdomain Text duplicate Contact Advocacy
/home/about/leadership/Subdomain Text duplicate Leadership
/home/about/advocacy-2016-legi...Subdomain Text duplicate Legislative Priorities
/home/about/performance/Subdomain Text duplicate Performance and Budget
/home/about/staff/Subdomain Text duplicate Staff

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://advocacy.sba.gov/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.68 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (104 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=UTF-8
content-length19759
dateFri, 25 Jul 2025 01:57:46 GMT
content-encodinggzip
serverApache/2.4.62 (Debian)
strict-transport-securitymax-age=31536000; includeSubDomains; preload
x-powered-byPHP/8.2.27
link<https://advocacy.sba.gov/wp-json/>; rel="https://api.w.org/"
varyAccept-Encoding
x-cacheMiss from cloudfront
via1.1 f83dbfb0fedcf4135c2e4ba4b6ef2dc2.cloudfront.net (CloudFront)
x-amz-cf-popFRA56-P13
x-amz-cf-idoCD2pCv7GrpoVM066-bovQ-x2Jwavv7lu9ah8S_xTOUN-wNgKX5DBw==
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 309 referring domains.
This page has 1,151 backlinks.
This page has backlinks from 197 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

Sitemap: https://advocacy.sba.gov/wp-sitemap.xml

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Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Advocacy86%Check
Small Business74%Check
small73%Check
business73%Check
Small Businesses73%Check
voice69%Check
Independent Voice68%Check
Independent Business68%Check
independent62%Check
entities61%Check
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