Admission.princeton.edu - SEO Checker

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Overview of the SEO Check
Meta information
98% 
Page quality
72% 
Page structure
29% 
Link structure
93% 
Server
89% 
External factors
100% 
SEO Score
Response time
0.63 s
File size
96.20 kB
Words
1179
Media files
22
Number of links
82 internal / 21 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Princeton University Admission
The length of the page title is perfect. (277 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Princeton University is a vibrant community of scholarship and learning that stands in the nation's service and in the service of all nations.
The length of the meta description is perfect. (843 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://admission.princeton.edu/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionPrinceton University is a vibrant community of scholarship and learning that stands in the nation's service and in the service of all nations.
GeneratorDrupal 10 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
langen
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are 4 text duplicates on this page:
  • Duplicate 1: For each class, we bring together a varied mix of high-achieving, inte...
  • Duplicate 2: During the admission process, our goal is to find students who will th...
This page contains 1179 words. That's ok.
33.2% of the text are stop words.
22 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 22.36 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 24 tags for this page.
Image SEO
(Somewhat important)
4 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...m/princeton/assets/images/HeaderLogo.svgPrinceton Admission
...nceton/assets/images/downOrangeArrow.svgDropdown arrow
...ustom/princeton/assets/images/Search.pngSearch button
...nceton/assets/images/rightBlackArrow.svgBack to main menu
...nceton/assets/images/rightBlackArrow.svgBack to main menu
...nceton/assets/images/rightBlackArrow.svgBack to main menu
...nceton/assets/images/rightBlackArrow.svgBack to main menu
...nceton/assets/images/rightBlackArrow.svgBack to main menu
.../princeton/assets/images/twitterDark.svgNo alt attribute provided
...rinceton/assets/images/instagramDark.svgNo alt attribute provided
.../princeton/assets/images/youtubeDark.svgNo alt attribute provided
...princeton/assets/images/facebookDark.svgNo alt attribute provided
...rinceton/assets/images/black pattern.pngPicture Accent - Background
...older Tower.jpg?h=7411a672&itok=9pffE_ZsPicture Accent
...102321_0213.jpg?h=da7a484e&itok=wo2RtqRSPicture Accent
..._dja005-duo.jpg?h=977ae12e&itok=mOJDdKQpPicture Accent - Background
...ll2019_0103.jpg?h=d31fbd4c&itok=STCB5afGstudents moving to campus
...etails_0072.jpg?h=7caf623c&itok=op-6sSznstudent writing with marker
...custom/princeton/assets/images/pause.pngPlay background video
.../princeton-logo--white-text--outline.svglogo
Video URLWidthHeight
https://www.youtube.com/embed/2UkifrZuG8A100%553
...ry-lab_pan-left_walk-through-lab_800.mp4

Page structure

H1 heading
(Critically important)
Main Navigation (First Col)
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.
There are 37 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Main Navigation (First Col)
H1 Main Navigation (Mid Col)
H1 There are layers to this.
H1 Footer
H2 Apply
H2 Cost & Aid
H2 Academics
H2 Community
H2 Diversity
H2 Apply Duplicate text
H2 Cost & Aid Duplicate text
H2 Academics Duplicate text
H2 Community Duplicate text
H2 Diversity Duplicate text
H2 Deeper Levels Of Learning
H2 Qualified for Financial Aid
H2 Financial Aid
H2 Admission
H2 Academic Preparation
H2 Visit Us
H2 New and Noteworthy
H3 Admission Duplicate text
H3 Academic Preparation Duplicate text
H3 2025 State of the University Letter
H3 BLOG: “How to Research a University”
H3 PODCAST: “Leadership, Service, Compassion and Empathy” With Christian Potter '22
H3 BLOG: “Signing Up for Bridge Year”
H3 PODCAST: “‘Matched’ With Princeton: A Conversation With Two QuestBridge Scholars”
H3 Summer Service Internships Possible for All Princeton Undergraduates
H3 BLOG: “The Irreplaceable International Identity at Princeton”
H3 Sachs Scholarship Awarded to Two Princeton Seniors, One Oxford Student
H3 Buzzer beaters: Princeton athletes are polishing a scholarly thesis amid NCAA playoffs
H3 AI at Princeton: Pushing limits, accelerating discovery and serving humanity
H3 BLOG: "Testing, Rigor, AI, and What Are We Really Looking For? Your Questions Answered by Dean Richardson"
H3 37 Degrees & Departments
H3 50+ Minors and Certificate Programs
H3 500+ Clubs & Student Orgs
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 21 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://admission.princeton.edu/Anchor Skip to main content
https://admission.princeton.edu/IMG-ALT Princeton Admission
A-TITLE Back to Homepage
https://www.princeton.edu/External Subdomain Visit Princeton.edu
/applyApply
/cost-aidCost & Aid
/academicsAcademics
/communityCommunity
/diversityDiversity
/apply/before-you-applyBefore you apply
/apply/before-you-apply/helpfu...Helpful Tips
/applySubdomain How to Apply
/apply/international-studentsInternational Students
/apply/standardized-testingStandardized Testing
/apply/first-year-application-...Application Dates & Deadlines
/apply/application-dates-deadl...Transfer Application Dates & Deadlines
/apply/application-checklistApplication Checklist
/apply/application-checklist/t...Transfer Application Checklist
/apply/princeton-specific-ques...Princeton-specific Questions
/apply/princeton-specific-ques...Transfer Essay Questions
/apply/graded-written-paperGraded Written Paper
/apply/optional-arts-supplementOptional Arts Supplement
/apply/questbridgeQuestBridge
/apply/admission-statisticsAdmission Statistics
/cost-aid/how-financial-aid-worksHow Financial Aid Works
/cost-aid/apply-financial-aidApply For Financial Aid
/cost-aid/apply-financial-aid/...Reporting Assets and Household Status
/cost-aid/apply-financial-aid/...Income Documentation
/cost-aid/net-price-calculatorNet Price Calculator
/cost-aid/fees-payment-optionsFees & Payment Options
/academics/degrees-departmentsDegrees & Departments
/academics/minors-and-certific...Minors
/academics/what-does-liberal-a...What Does Liberal Arts Mean?
/academics/senior-thesisThe Senior Thesis
/academics/faculty-profilesFaculty Profiles
/academics/first-year-seminars...Freshman Seminars & The Precept System
/academics/intern-study-abroadIntern & Study Abroad
/academics/advising-and-mentoringAdvising & Mentoring
/community/athleticsAthletics
/community/clubs-and-organizat...Clubs & Organizations
/community/residential-college...Residential Colleges & Housing
/community/dining-optionsDining Options
/community/rotcROTC
/community/fun-facts-about-pri...Fun Facts
/diversity/statement-valuesSTATEMENT OF VALUES
/diversity/campus-resources-ce...CAMPUS RESOURCES & CENTERS
/diversity/counselor-access-cbosCOUNSELOR ACCESS & CBOS
/diversity/institutional-partnersINSTITUTIONAL PARTNERS
/diversity/diversity-equity-in...DE&I BLOG CONTENT
/diversity/new-noteworthyNew & Noteworthy
/dig-deeperDig Deeper
/contact-usContact Us
A-TITLE Contact Us
/visit-usVisit
A-TITLE Visit Us
/faqsFaqs
A-TITLE FAQs
https://www.twitter.com/applyp...External Subdomain No Text
https://instagram.com/apply.pr...External No Text
https://www.youtube.com/prince...External Subdomain No Text
https://www.facebook.com/princ...External Subdomain No Text
/applyText duplicate Apply
https://apply.princeton.edu/re...External Subdomain Request Info
/cost-aidLearn More
/applyText duplicate How to Apply
/apply/application-checklistText duplicate Application Checklist
/applyText duplicate How to Apply
/apply/application-checklistText duplicate Application Checklist
/apply/before-you-applyAcademic Preparation
/apply/standardized-testingStandardized Testing Requirements
/apply/before-you-applyText duplicate Academic Preparation
/apply/standardized-testingText duplicate Standardized Testing Requirements
/visit-us/getting-campusGetting to Campus
/visit-usAdmission Information Session
/visit-usCampus Tour
/visit-usVirtual Information Session
https://www.princeton.edu/news...External Subdomain 2025 State of the University Letter
/blogs/how-research-universityBLOG: “How to Research a University”
/blogs/leadership-service-comp...PODCAST: “Leadership, Service, Compassion and Empathy” With Christian Potter '22
/blogs/signing-bridge-yearBLOG: “Signing Up for Bridge Year”
/blogs/matched-princeton-conve...Subdomain PODCAST: “‘Matched’ With Princeton: A Conversation With Two QuestBridge Scholars”
https://www.princeton.edu/news...External Subdomain Summer Service Internships Possible for All Princeton Undergraduates
/blogs/irreplaceable-internati...BLOG: “The Irreplaceable International Identity at Princeton”
https://www.princeton.edu/news...External Subdomain Sachs Scholarship Awarded to Two Princeton Seniors, One Oxford Student
https://www.princeton.edu/news...External Subdomain Buzzer beaters: Princeton athletes are polishing a scholarly thesis amid NCAA playoffs
https://www.princeton.edu/news...External Subdomain AI at Princeton: Pushing limits, accelerating discovery and serving humanity
/blogs/testing-rigor-ai-and-wh...BLOG: "Testing, Rigor, AI, and What Are We Really Looking For? Your Questions Answered by Dean Richardson"
/blogs/my-love-letter-princetonRead Hadley's Story
/academics/degrees-departmentsText duplicate Degrees & Departments
/academics/minors-and-certific...Minors and Certificate Programs
/community/clubs-and-organizat...Explore Our Clubs
https://www.princeton.edu/External Subdomain IMG-ALT logo
A-TITLE Princeton University Home
https://admission.princeton.edu/Admission
https://accessibility.princeto...External Subdomain ACCESSIBILITY
/undergraduate-student-blogBlog
/contact-usContact
/apply/counselorsCounselors
/podcastPodcast
https://apply.princeton.edu/re...External Subdomain REQUEST INFO
/apply/joint-ivy-statementJoint Ivy Statement
https://twitter.com/applyprinc...New window External No Text
https://www.facebook.com/princ...New window External Subdomain No Text
https://www.instagram.com/appl...New window External Subdomain No Text
https://www.youtube.com/prince...New window External Subdomain No Text
https://odoc.princeton.edu/External Subdomain Dean of the College.
https://inclusive.princeton.ed...External Subdomain Diversity and Non-discrimination
https://registrar.princeton.ed...External Subdomain Privacy Notice

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://admission.princeton.edu/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.63 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (96 kB).

HTTP Response Header

NameValue
servernginx
dateSat, 24 May 2025 03:48:22 GMT
content-typetext/html; charset=UTF-8
content-length16040
cache-controlmax-age=86400, public
x-drupal-dynamic-cacheMISS
content-languageen
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
expiresSun, 19 Nov 1978 05:00:00 GMT
varyCookie,Accept-Encoding
x-generatorDrupal 10 (https://www.drupal.org)
x-drupal-cacheMISS
last-modifiedFri, 23 May 2025 15:43:56 GMT
etag"1748015036-gzip"
content-encodinggzip
x-request-idv-bc81c8a6-37ec-11f0-bf53-2f3c19b0120b
x-ah-environmentprod
age43465
viavarnish
x-cacheHIT
x-cache-hits3056
accept-rangesbytes
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 181 referring domains.
This page has 6,464 backlinks.
This page has backlinks from 167 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register/
Disallow: /user/password/
Disallow: /user/login/
Disallow: /user/logout/
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password/
Disallow: /index.php/user/register/
Disallow: /index.php/user/login/
Disallow: /index.php/user/logout/
Sitemap: https://admission.princeton.edu/sitemap.xml
Sitemap: https://admission.princeton.edu/sitemap.xml

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admission.princeton.edu
Princeton University Admission
Princeton University is a vibrant community of scholarship and learning that stands in the nation's service and in the service of all nations.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Princeton81%Check
Princeton University73%Check
Admission68%Check
Princeton University Admission68%Check
University66%Check
Princeton students61%Check
Princeton Seniors61%Check
Princeton athletes61%Check
main56%Check
Service54%Check
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