Academy.allaboutbirds.org - SEO Checker

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Overview of the SEO Check
Meta information
95% 
Page quality
75% 
Page structure
100% 
Link structure
70% 
Server
74% 
External factors
100% 
SEO Score
Response time
0.78 s
File size
172.70 kB
Words
1030
Media files
35
Number of links
75 internal / 9 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Bird Academy | The Cornell Lab | Courses Tutorials Videos
The length of the page title is perfect. (523 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Bird Academy’s self-paced online courses, videos, and free webinars help you learn bird identification, behavior, art, photography, and more. Develop your s ...
The length of the meta description is perfect. (973 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://academy.allaboutbirds.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: Canada
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
Language for link pointing to page itself inaccurate
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
google-site-verificationpk52LYLiuRkq_Ons83va2nSvX4F74vQ5_M7aJYCowB4
keywordsCornell, Ornithology, Birds, Birding, Nature, Conservation, Education, Courses
msapplication-TileColor#FFF
msapplication-TileImagehttps://academy.allaboutbirds.org/wp-content/uploads/2016/08/cropped-med_CL_BirdOnly_RGB-01-270x270.png
theme-color#FFF
robotsmax-image-preview:large
descriptionBird Academy’s self-paced online courses, videos, and free webinars help you learn bird identification, behavior, art, photography, and more. Develop your s ...
langen-us
twitter:cardsummary_large_image
twitter:siteCornellBirds
twitter:titleBird Academy | The Cornell Lab | Courses Tutorials Videos
twitter:descriptionBird Academy’s self-paced online courses, videos, and free webinars help you learn bird identification, behavior, art, photography, and more. Develop your s ...
twitter:imagehttps://academy.allaboutbirds.org/wp-content/uploads/2015/09/ba-social.jpg
og:typewebsite
og:urlhttps://academy.allaboutbirds.org/
og:titleBird Academy | The Cornell Lab | Courses Tutorials Videos
og:descriptionBird Academy’s self-paced online courses, videos, and free webinars help you learn bird identification, behavior, art, photography, and more. Develop your s ...
og:imagehttps://academy.allaboutbirds.org/wp-content/uploads/2015/09/ba-social.jpg
og:image:width1300
og:image:height900
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
This page contains 1030 words. That's ok.
32.5% of the text are stop words.
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 13.19 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 21 tags for this page.
Image SEO
(Somewhat important)
4 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ts/img/logos/CLO_BirdAcademy_Web_RGB.svgBird Academy
.../img/logos/CLO_BirdAcademy_Horiz_RGB.svgCornell Lab Bird Academy
...nting-course_catalogue-4-3_2-600x400.jpgclose up of hand painting a bird
...o_Poolar-thumb-scaled-scaled-600x400.jpgBaltimore Oriole on a branch with flowers
...loads/2017/04/birdsong-thumb-600x400.jpgYellow Warbler
.../uploads/2018/11/feederbirds-600x400.jpgPurple Finch
...9/08/Nature-journaling-setup-600x400.jpgNature journal and watercolor tray
...ds/2021/12/kids_thumbnails_1-600x400.jpgfather and son looking through binoculars
...DorianAnderson_616691848crop-600x400.jpgThe head of a Western Gull
...tero-Costa_Rica-ML488840201-600x400.jpegtwo red, black and yellow birds perched on either side of a tree trunk
...reat-Gray-Owl-_Melissa-Groo--600x400.jpgGreat Gray Owl in flight
.../2023/04/hummingbird_thumb_3-600x400.jpgRuby-topaz Hummingbird
...ntent/uploads/2023/01/thumb1-600x400.jpgSanderling closeup
...nting-course_catalogue-4-3_2-600x400.jpgclose up of hand painting a bird
...BundleCardImage_Backyard_alt-600x400.jpgNo alt attribute provided
...undleCardImage_newbirder_alt-600x400.jpgNo alt attribute provided
...10/BABundleCardImage_Mindful-600x400.jpggrid with Bohemian waxwing and close-up of a drawing
...022/10/BABundleCardImage_Wow-600x400.jpgcollage with loons, crow, and owl in a grid
...BABundleCardImage_AdvancedID-600x400.jpggrid with Peregrin falcon and Wilson warbler
...2/10/BABundleCardImage_BoB-1-600x400.jpgGrid with Indigo Bunting, White Ibis, and Scarlet Tanager
...ocet-Jennifer-Leigh-Warner-2-600x400.jpgAmerican Avocet wading in the water
.../uploads/2025/05/612993342-3-600x400.jpgNo alt attribute provided
...udhathoki___macaulay_library-600x400.jpgNo alt attribute provided
...cleGoose_LukeSeitz_103563481-600x400.jpgA pair of Barnacle Geese in a wetland
...t/uploads/2024/10/CardbyKristenRuegg.pngCard with field notes and yellow feathers
...sbill_ZaneShantz_ML473624991-600x400.jpgred bird with black wings and white wing bars with a confer seed in its beak
...v3/assets/img/jpgs/ba_home_342950871.jpgDickcissel flying with wings open to the side
...v3/assets/img/jpgs/ba_home_166081311.jpgKing Eider with wings spread and chest puffed out
...Rose-Jeanette_Stella_Sapsucker_Woods.jpgMother and daughter holding binoculars and looking at nature
...oads/2019/04/Jane-Kim-by-Kelly-Hsaio.jpgJane Kim
...loads/2018/11/Kevin-McGowan-v1-3x2-1.jpgKevin McGowan in the woods with binoculars
...05/Melissa-Groo-by-Heather-Ainsworth.jpgMelissa Groo with Her Camera
/wp-content/uploads/2018/09/IanDavies.jpegIan Davies
...ets/img/logos/CLO_Logo_Horiz_RGB_Wht.svgCornell Lab of Ornithology
data:[...] Base64Cornell University

Page structure

H1 heading
(Critically important)
Develop your skills, feed your curiosity
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Develop your skills, feed your curiosity
H2 Find the Courses Right for You
H2 Why Choose Bird Academy
H2 Here to Help You Learn
H2 From the Bird Academy Community
H2 There’s More to Learn on Bird Academy
H2 Cornell Lab of Ornithology
H3 Pursue Passion
H3 Gain Confidence
H3 Start Learning
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 9 external links on this page.

Found links on this page

LinkAttributesAnchor text
/Anchor Skip to main content
/Subdomain English
/es/Subdomain Español
/wp-login.php?redirect_to=/my-...Subdomain Sign In
/Subdomain IMG-ALT Bird Academy
/course-list/Subdomain Course Catalog
/birdwise/Subdomain BirdWise ID
/learning-games/Learning Games
/live-events/Subdomain Webinars
/wp-login.php?redirect_to=/my-...Subdomain My Courses
/summer-fun-at-bird-academy/Subdomain Discover what’s new with us this summer and join our community discussion.
https://dl.allaboutbirds.org/s...External Subdomain Shorebird ID can be tricky! Take our pocket guide on your next outing.
/product/how-to-paint-birds-wi...Subdomain Limited time course sale! How to Paint Birds with Jane Kim
/course-list/Text duplicate Course Catalog
https://macaulaylibrary.org/as...Nofollow External Macaulay Library
/product/how-to-paint-birds-wi...Subdomain How to Paint Birds with Jane Kim
/product/joy-of-birdwatching/Subdomain Joy of Birdwatching
/product/bird-song-basics-gett...Subdomain Bird Song Basics: Getting Started with Birding by Ear
/product/feeder-birds-identifi...Subdomain Feeder Birds: Identification and Behavior
/product/nature-journaling-and...Subdomain Nature Journaling and Field Sketching
/product/lets-go-outside-how-t...Subdomain Let's Go Outside! How to Connect Kids with Birds and Nature
/product/be-a-better-birder-gu...Subdomain Be a Better Birder: Gull Identification
/product/the-wonderful-world-o...Subdomain The Wonderful World of Woodpeckers
/product/how-to-photograph-bir...Subdomain How to Photograph Birds in Flight with Melissa Groo
/product/the-wonderful-world-o...Subdomain The Wonderful World of Hummingbirds
/product/be-a-better-birder-sh...Subdomain Be a Better Birder: Shorebird Identification
/product/how-to-paint-birds-wi...Subdomain Text duplicate How to Paint Birds with Jane Kim
/course-list/?category=bird-id...Bird Identification
/course-list/?category=bird-bi...Bird Biology and Behavior
/course-list/?category=art-and...Art and Technical Skills
/course-list/?nature-appreciationNature Appreciation
/product/attracting-and-learni...Subdomain Attracting and Learning Backyard Birds
/product/getting-started-with-...Subdomain Getting Started with Birding
/product/mindfulness-in-nature/Subdomain Mindfulness in Nature
/product/birds-that-wow-us/Subdomain Birds That Wow Us
/product/better-bird-id-warble...Subdomain Better Bird ID: Warblers & Raptors
/product/basics-of-bird-id/Subdomain Basics of Bird ID
/live-event/getting-started-wi...Subdomain Getting Started with Bird Photography
/live-event/introducing-birdwise/Subdomain Introducing BirdWise
/live-event/how-to-participate...Subdomain How to Participate in the Great Backyard Bird Count 2025
/live-event/odd-ducks-and-wayw...Subdomain Odd Ducks and Wayward Waterfowl ID
/live-event/mapping-migratory-...Subdomain Mapping Migratory Routes with Feathers
/live-event/merlin-bird-id-tri...Subdomain Merlin Bird ID Trivia with Birds Canada
/refund-policy/satisfaction guarantee
/person/jane-kim/Subdomain Jane Kim
/product/how-to-paint-birds-wi...Subdomain Text duplicate How to Paint Birds with Jane Kim
/person/dr-kevin-mcgowan/Subdomain Kevin McGowan, Ph.D.
/product/be-a-better-birder-gu...Subdomain Text duplicate Be a Better Birder: Gull Identification
/person/melissa-groo/Subdomain Melissa Groo
/product/how-to-photograph-bir...Subdomain Text duplicate How to Photograph Birds in Flight with Melissa Groo
/person/ian-davies/Subdomain Ian Davies
/product/ebird-essentials/Subdomain eBird Essentials
/product/be-a-better-birder-wa...Subdomain Be a Better Birder: Warbler Identification
/product/understanding-bird-be...Subdomain Understanding Bird Behavior
/product/feeder-birds-identifi...Subdomain Text duplicate Feeder Birds: Identification and Behavior
/product/bird-song-basics-gett...Subdomain Text duplicate Bird Song Basics: Getting Started with Birding by Ear
/product/bird-song-basics-gett...Subdomain Text duplicate Bird Song Basics: Getting Started with Birding by Ear
/product/be-a-better-birder-du...Subdomain Be a Better Birder: Duck and Waterfowl Identification
/discussion/community discussions
/about-bird-academy/Subdomain About Bird Academy
/meet-our-instructors/Subdomain Meet Our Instructors
/course-list/Subdomain Text duplicate Course Catalog
/gift-certificates/Subdomain Gift Certificates
/ceus/Subdomain Continuing Education Units
/take-flight-with-bird-academy...Subdomain Take Flight Program
/customer-service/Subdomain Customer Service
/refund-policy/Subdomain Refund Policy
/help-articles/Subdomain Help Articles
/my-courses/Subdomain Text duplicate My Courses
/my-orders/Subdomain My Orders
/my-gift-certificates/Subdomain Gift Balances
/textbook/Subdomain Handbook of Bird Biology, 3rd Ed.
/peterson-field-guide-to-bird-...Subdomain Peterson Field Guide to Bird Sounds
/bird-academys-a-to-z-glossary...Subdomain A-to-Z Glossary of Bird Terms
/articles/Subdomain Articles
/media-library/Subdomain Videos
https://www.birds.cornell.edu/...External Subdomain IMG-ALT Cornell Lab of Ornithology
https://www.birds.cornell.edu/...External Subdomain Privacy Policy
https://www.birds.cornell.edu/...External Subdomain Terms of Use
/bird-academy-web-accessibilit...Web Accessibility Assistance
https://twitter.com/cornellbirdsExternal No Text
https://facebook.com/cornellbirdsExternal No Text
https://www.instagram.com/corn...External Subdomain No Text
http://cornell.edu/External IMG-ALT Cornell University

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://academy.allaboutbirds.org/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.78 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (173 kB).

HTTP Response Header

NameValue
dateSat, 26 Jul 2025 12:02:05 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-powered-byWP Engine
expiresThu, 19 Nov 1981 08:52:00 GMT
pragmano-cache
link<https://academy.allaboutbirds.org/wp-json/>; rel="https://api.w.org/"
x-cacheableSHORT
cache-controlmax-age=600, must-revalidate
x-cacheHIT: 9
x-cache-groupnormal
x-content-type-optionsnosniff
x-xss-protection1; mode=block
cf-cache-statusDYNAMIC
set-cookie283 Characters
content-encodingbr
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servercloudflare
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statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 252 referring domains.
This page has 72,601 backlinks.
This page has backlinks from 191 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

# Directories
Disallow: /wp-includes/
Disallow: /wp-content/plugins/
Disallow: /wp-content/cache/
Disallow: /wp-content/themes/
Disallow: /wp-content/uploads/wc-logs/
Disallow: /wp-content/uploads/woocommerce_transient_files/
Disallow: /wp-content/uploads/woocommerce_uploads/

# Parameters
Disallow: /*?s=*
Disallow: /*?q=*
Disallow: /*?p=*
Disallow: /*&p=*
Disallow: /search/
Disallow: /page/*
Disallow: /?author=*
Disallow: /*?replytocom
Disallow: /discussion/users/*

# Files
Disallow: /xmlrpc.php
Disallow: /wp-login.php
Disallow: /wp-register.php
Disallow: /readme.html
Disallow: /license.txt

Disallow: /*add-to-cart=*
Disallow: /cart/
Disallow: /checkout/
Disallow: /my-orders/

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Search preview

academy.allaboutbirds.org
Bird Academy | The Cornell Lab | Courses Tutorials Videos
Bird Academy’s self-paced online courses, videos, and free webinars help you learn bird identification, behavior, art, photography, and more. Develop your s ...

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Bird86%Check
Bird Academy83%Check
Academy81%Check
Bird ID76%Check
Learn Bird70%Check
Bird Photography67%Check
Bird Identification67%Check
Lab65%Check
Course63%Check
Develop62%Check
Show more keywords and terms

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