Abs.gov.au - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
84% 
Page structure
79% 
Link structure
92% 
Server
95% 
External factors
100% 
SEO Score
Response time
1.65 s
File size
102.20 kB
Words
615
Media files
0
Number of links
61 internal / 8 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Australian Bureau of Statistics
The length of the page title is perfect. (270 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Australia's national statistical agency providing trusted official statistics on a wide range of economic, social, population and environmental matters.
The length of the meta description is perfect. (902 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.abs.gov.au/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Germany
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionAustralia's national statistical agency providing trusted official statistics on a wide range of economic, social, population and environmental matters.
abs.page_typeHomepage
theme-color#326297
apple-mobile-web-app-titleAustralian Bureau of Statistics
format-detectiontelephone=no
application-nameAustralian Bureau of Statistics
msapplication-config/themes/custom/abs_theme/favicons/browserconfig.xml
msapplication-tilecolor#326297
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
langen
twitter:cardsummary_large_image
twitter:descriptionAustralia's national statistical agency providing trusted official statistics on a wide range of economic, social, population and environmental matters.
twitter:site@ABSStats
twitter:titleAustralian Bureau of Statistics
twitter:imagehttps://www.abs.gov.au/themes/custom/abs_theme/images/abs-meta-image.png
twitter:image:altAustralian Bureau of Statistics logo
og:site_nameAustralian Bureau of Statistics
og:urlhttps://www.abs.gov.au/
og:titleAustralian Bureau of Statistics
og:descriptionAustralia's national statistical agency providing trusted official statistics on a wide range of economic, social, population and environmental matters.
og:imagehttps://www.abs.gov.au/themes/custom/abs_theme/images/abs-meta-image.png
og:image:typeimage/png
og:image:width1080
og:image:height604
og:image:altAustralian Bureau of Statistics logo
charsetutf-8

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Page quality

Content
(Critically important)
Only 1 paragraph/s was/were found on this page.
This page contains 615 words. That's ok.
15% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 18.5 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: update
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

No media files were found.

Page structure

H1 heading
(Critically important)
Australian Bureau of Statistics
The H1 heading is perfect.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Australian Bureau of Statistics
H2 ABS Main Menu
H2 Breadcrumb
H2 Articles
H2 Statistics
H2 About
H2 Social
H2 Footer - Bottom
H3 Population
H3 Consumer price index
H3 Gross domestic product
H3 Average weekly earnings
H3 Unemployment rate
H3 Australia's population rose by 445,900 (1.7%) in 2024
H3 Explore new Aboriginal and Torres Strait Islander health data now
H3 New horticulture, livestock, and broadacre crops data now available
H3 Data by region
H3 Media centre
H3 Economic Measurement Conference: opening address
H3 National Aboriginal and Torres Strait Islander Health Measures Survey - Results for Very Remote Australia
H3 Deaths due to COVID-19, influenza and RSV in Australia - 2023 - May 2025
H3 13 key details about unpaid care and modelling sex and age in the Labour Account
H6 Provide feedback
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 8 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.abs.gov.au/Australian Bureau of Statistics
A-TITLE Home
https://www.abs.gov.au/Anchor Open main menu
https://www.abs.gov.au/statisticsStatistics
https://www.abs.gov.au/censusCensus
A-TITLE Census
/participate-surveyParticipating in a survey
https://www.abs.gov.au/aboutAbout
/statistics/people/population/...Population 27,400,013 31 December 2024 Estimated resident population
/statistics/economy/price-inde...Consumer price index 2.4% Annual change March 2025 quarter All groups, original
/statistics/economy/national-a...Gross domestic product 0.2% Quarterly change Mar 2025 Chain volume measure, seasonally adjusted
/statistics/labour/earnings-an...Average weekly earnings $1,975.80 November 2024 Full-time adults ordinary time
/statistics/labour/employment-...Unemployment rate 4.1% May 2025 Seasonally Adjusted
/quicktabs/nojs/homepage_relea...Latest releases
/quicktabs/nojs/homepage_relea...Future releases
/statistics/industry/building-...Wednesday 16 July 2025 Dwelling commencements rise in March Building Activity, Australia
/statistics/industry/tourism-a...Tuesday 15 July 2025 Aussie trips overseas in May up 12% on pre-COVID level Overseas Arrivals and Departures, Australia
/media-centre/media-releases/a...Monday 14 July 2025 Media release - ABS to conduct Census Test in August
/statistics/economy/business-i...Thursday 10 July 2025 Monthly Business Turnover Indicator
/media-centre/media-releases/b...Thursday 10 July 2025 Media release - Business turnover slows in May Monthly Business Turnover Indicator, May 2025
/statistics/industry/building-...Wednesday 09 July 2025 | Update Building Approvals data for small geographic areas Building Approvals, Australia
/statistics/economy/finance/mo...Friday 04 July 2025 Monthly Household Spending Indicator
/media-centre/media-releases/h...Friday 04 July 2025 Media release - Household spending rises 0.9% in May Monthly Household Spending Indicator, May 2025
/release-calendar/latest-releasesSubdomain View all latest releases
/statistics/labour/employment-...View current release
/statistics/health/health-cond...Text duplicate View current release
/statistics/standards/australi...Text duplicate View current release
/statistics/people/people-and-...Text duplicate View current release
/statistics/labour/jobs/payrol...Text duplicate View current release
/statistics/labour/employment-...Text duplicate View current release
/statistics/labour/jobs/job-mo...Text duplicate View current release
/release-calendar/future-releasesView more future releases
/statistics/people/population/...Subdomain Australia's population rose by 445,900 (1.7%) in 2024 National, state and territory population, December 2024
/statistics/people/aboriginal-...Subdomain Explore new Aboriginal and Torres Strait Islander health data now National Aboriginal and Torres Strait Islander Health Measures Survey 2022-24
/statistics/industry/agricultureSubdomain New horticulture, livestock, and broadacre crops data now available Discover updated agricultural statistics
/databyregionSubdomain Data by region Explore key statistics by geographical area
/media-centreMedia centre Browse our media releases and find out the latest ABS news.
/about/our-organisation/austra...Subdomain Economic Measurement Conference: opening address A speech by Dr David Gruen AO, Australian Statistician
/articles/NATSIHMS-results-ver...Released 30 June 2025 National Aboriginal and Torres Strait Islander Health Measures Survey - Results for Very Remote Australia View article
/articles/deaths-due-covid-19-...Released 27 June 2025 Deaths due to COVID-19, influenza and RSV in Australia - 2023 - May 2025 View article
/articles/13-key-details-about...Released 27 June 2025 13 key details about unpaid care and modelling sex and age in the Labour Account View article
https://www.abs.gov.au/articlesView all articles
https://www.abs.gov.au/A-TITLE Home
/release-calendarLatest and future releases
A-TITLE Latest and future releases
https://www.abs.gov.au/statisticsTopics
A-TITLE Topics
/databyregionSubdomain Data by region
A-TITLE Data by region
/statistics/statistical-geographyStatistical geography
A-TITLE Statistical geography
/statistics/microdata-tablebui...Microdata and TableBuilder
A-TITLE Microdata and TableBuilder
https://dataexplorer.abs.gov.au/External Subdomain Data explorer
A-TITLE Data explorer
/about/data-services/data-inte...Subdomain Data integration
A-TITLE Data integration
/about/data-services/consultan...Request data
A-TITLE Request data
/statistics/understanding-stat...Understanding statistics
A-TITLE Understanding statistics
/welcome-new-abs-websiteAbout our website
A-TITLE About our website
/about/abs-careersWork with us
A-TITLE Work with us
/media-centreMedia centre
A-TITLE Media centre
/how-cite-abs-sourcesCiting ABS
A-TITLE Citing ABS
https://consult.abs.gov.au/External Subdomain Consultation hub
A-TITLE Consultation hub
/about/contact-usContact us
A-TITLE Contact us
/about/legislation-and-policy/...Security vulnerability disclosure
A-TITLE Security vulnerability disclosure
https://surveys.hotjar.com/c5c...New window External Subdomain Provide feedback Help us shape our website
https://www.facebook.com/absstatsExternal Subdomain Facebook
A-TITLE The official ABS Facebook site
https://www.instagram.com/abss...External Subdomain Instagram
A-TITLE The ABS official Instagram account
https://twitter.com/ABSStatsExternal X (formerly Twitter)
A-TITLE The official ABS X (formerly Twitter) account
https://www.linkedin.com/compa...External Subdomain LinkedIn
A-TITLE The official ABS Linkedin profile
https://www.youtube.com/@Austr...External Subdomain YouTube
A-TITLE The official ABS YouTube channel
/website-privacy-copyright-and...Creative commons
A-TITLE Creative commons
/website-privacy-copyright-and...Copyright
A-TITLE Copyright
/website-privacy-copyright-and...Disclaimer
A-TITLE Disclaimer
/about/legislation-and-policy/...Privacy
A-TITLE Privacy
/website-privacy-copyright-and...Accessibility
A-TITLE Accessibility
/about/staff-login-optionsStaff login
A-TITLE Staff login

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.abs.gov.au/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is very slow (1.65 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (102 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=UTF-8
content-encodinggzip
x-drupal-dynamic-cacheUNCACHEABLE (poor cacheability)
content-languageen
x-content-type-optionsnosniff
x-frame-optionsdeny
x-generatorDrupal 10 (https://www.drupal.org)
content-security-policydefault-src 'self'; connect-src 'self' https://www.google-analytics.com wss://*.hotjar.com https://*.hotjar.com https://*.hotjar.io https://*.funnelback.com https://*.abs.gov.au https://analytics.google.com https://www.googletagmanager.com; font-src 'self' data: https://fonts.gstatic.com https://*.hotjar.com https://*.hotjar.io; frame-src 'self' https://*.hotjar.com https://*.hotjar.io https://www.youtube.com https://www.youtube-nocookie.com https://platform.twitter.com https://www.facebook.com/ https://web.facebook.com/ https://maps.abs.gov.au/ https://absstats.maps.arcgis.com https://storymaps.arcgis.com https://www.google.com/recaptcha/ https://recaptcha.google.com/recaptcha/ https://statmaps.abs.gov.au/; img-src 'self' data: blob: http://www.googletagmanager.com https://ssl.gstatic.com https://www.gstatic.com https://www.google-analytics.com https://*.hotjar.com https://*.hotjar.io https://*.ytimg.com https://analytics.google.com https://www.googletagmanager.com; object-src 'none'; script-src 'self' 'unsafe-inline' 'unsafe-eval' https://www.googletagmanager.com https://tagmanager.google.com https://www.google-analytics.com https://ssl.google-analytics.com https://*.hotjar.com https://*.hotjar.io https://platform.twitter.com/ https://connect.facebook.net https://analytics.google.com https://www.google.com/recaptcha/ https://www.gstatic.com/recaptcha/ cdnjs.cloudflare.com connect.facebook.net https://cdn.jsdelivr.net https://cdnjs.cloudflare.com https://unpkg.com https://www.google.com platform.twitter.com; style-src 'self' 'unsafe-inline' https://tagmanager.google.com https://fonts.googleapis.com cdnjs.cloudflare.com https://cdn.jsdelivr.net https://cdnjs.cloudflare.com https://unpkg.com; style-src-elem 'self' 'unsafe-inline' https://tagmanager.google.com https://fonts.googleapis.com cdnjs.cloudflare.com https://cdn.jsdelivr.net https://cdnjs.cloudflare.com https://unpkg.com; worker-src 'self' blob: https://*.hotjar.com https://*.hotjar.io; base-uri 'none'; form-action 'self' https://*.clients.funnelback.com https://*.abs.gov.au https://login.microsoftonline.com/; frame-ancestors 'none'; upgrade-insecure-requests
x-drupal-cacheHIT
x-xss-protection1; mode=block
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referrer-policyno-referrer-when-downgrade
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strict-transport-securitymax-age=31536000
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varyCookie,accept-encoding
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statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 2,909 referring domains.
This page has 24,354 backlinks.
This page has backlinks from 1,708 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

Sitemap: https://www.abs.gov.au/sitemap.xml
User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Paths not in sitemap.
Disallow: /full
Disallow: /section

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www.abs.gov.au
Australian Bureau of Statistics
Australia's national statistical agency providing trusted official statistics on a wide range of economic, social, population and environmental matters.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Statistics77%Check
Australia77%Check
Australian62%Check
Bureau62%Check
Australian Bureau62%Check
Population54%Check
ABS50%Check
National50%Check
Economic50%Check
National Aboriginal48%Check
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