Outbackorganics.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
99% 
Page quality
78% 
Page structure
70% 
Link structure
65% 
Server
86% 
External factors
30% 
SEO Score
Response time
1.05 s
File size
72.00 kB
Words
517
Media files
28
Number of links
80 internal / 6 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Ethical Skin Care & Beauty Products | Outback Organics
The length of the page title is perfect. (505 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Outback Organics: Gorgeous botanical, ethical skincare solutions with a distinctive Aussie twist. Effective, ethical, affordable.
The length of the meta description is perfect. (765 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.outbackorganics.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
apple-mobile-web-app-titleOutback Organics
theme-color#ffffff
viewportwidth=device-width, initial-scale=1.0,maximum-scale=1, shrink-to-fit=no
descriptionOutback Organics: Gorgeous botanical, ethical skincare solutions with a distinctive Aussie twist. Effective, ethical, affordable.
langen-gb
og:site_nameOutback Organics
og:titleEthical Skin Care & Beauty Products
og:typewebsite
og:descriptionOutback Organics: Gorgeous botanical, ethical skincare solutions with a distinctive Aussie twist. Effective, ethical, affordable.
og:imagehttps://www.outbackorganics.co.uk/image/opal.png?size=1200&constrain=1200x630
og:image:secure_urlhttps://www.outbackorganics.co.uk/image/opal.png?size=1200&constrain=1200x630
og:image:typeimage/jpeg
og:image:heightEmpty
og:image:widthEmpty
og:image:altEthical Skin Care & Beauty Products
og:urlhttps://www.outbackorganics.co.uk/
Content-Typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 517 words. That's ok.
28% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
7 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 17.92 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0,maximum-scale=1, shrink-to-fit=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 10 tags for this page.
Image SEO
(Somewhat important)
22 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...c/100/h/90/outback-organics-33868943.svgOutback Organics
/image/artboard-1.svg?size=600No alt attribute provided
...e/thumbnail3.jpg?size=300&constrain=16x6No alt attribute provided
...thumbnail2-3.png?size=300&constrain=16x6No alt attribute provided
...thumbnail5-2.jpg?size=300&constrain=16x6No alt attribute provided
...thumbnail6-2.png?size=300&constrain=16x6No alt attribute provided
...thumbnail4-2.png?size=300&constrain=16x6No alt attribute provided
/file/oo_effective.svgOO_Effective.svg (oo_effective.svg)
/file/oo_ethical.svgOO_Ethical.svg (oo_ethical.svg)
/file/oo_affordable.svgOO_Affordable.svg (oo_affordable.svg)
...ebs110-opal-1.png?size=300&constrain=1x1No alt attribute provided
...botanical-oil.jpg?size=300&constrain=1x1No alt attribute provided
...d-face-wash-1.png?size=300&constrain=1x1No alt attribute provided
...-of-copy-of-copy-of-flash-1.jpg?size=350No alt attribute provided
/file/icon_cruelty-free.svgNo alt attribute provided
/file/icon_vegan-free.svgNo alt attribute provided
/file/icon_palm-oil-free.svgNo alt attribute provided
/file/icon_paraben-free.svgNo alt attribute provided
/file/guild-training.svgGuild-Training.svg (guild-training.svg)
/image/courses.jpg?size=300No alt attribute provided
/image/placeholder.jpg?constrain=5x7No alt attribute provided
/image/placeholder.jpg?constrain=5x7No alt attribute provided
/image/placeholder.jpg?constrain=5x7No alt attribute provided
...e/of-copy-of-holiday-sale-2.jpg?size=750No alt attribute provided
...o-newsletter-divider-bottom.svg?size=700No alt attribute provided
...o-newsletter-divider-bottom.svg?size=700No alt attribute provided
/file/outback-organics-logo-white.svgNo alt attribute provided
/img/loading.gifLoading...

Page structure

H1 heading
(Critically important)
Welcome to Outback Organics
The H1 heading contains the words Welcome to! Use important keywords instead.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Welcome to Outback Organics
H2 Our Products
H2 Our Botanical Range
H2 Why Is Aloe Vera Good For Sunburn?
H2 Outback Organics Best Sellers
H2 Essential Oils by Outback Organics
H2 Effective, affordable, ethical skin care
H2 Outback Organics on Instagram
H2 New trade customers get up to 35% off
H3 Get in touch
H3 Training and Courses
H3 Latest from the Blog
H4 Contact
H4 Get Social
H4 Address
H4 Office Hours
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
5 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 6 external links on this page.

Found links on this page

LinkAttributesAnchor text
/contactLocation
/IMG-ALT Outback Organics
/shop/basketNo Text
/searchNo Text
/accountsSign in or Register
/?vat_prices=exclusiveEx Vat
/?vat_prices=inclusiveInc Vat
/accountsText duplicate Sign in or Register
/?vat_prices=exclusiveText duplicate Ex Vat
/?vat_prices=inclusiveText duplicate Inc Vat
/delivery-returnsMore about delivery costs
https://www.essentialbeautysup...New window External Subdomain Essential Beauty Supplies
/No Text
/accountsAccount
/shop/basketBasket
/about-usAbout Us
/shop/category/waxWax
/shop/category/peelablePeelable
/shop/category/stripStrip
/shop/category/cartridgesCartridges
/shop/category/classic-strip-w...Classic Strip Wax
/shop/category/pre-and-post-de...Post and Pre-Depilation
/shop/category/pre-depilationPre-Depilation
/shop/category/post-depilationPost-Depilation
/shop/category/retailRetail
/shop/category/giftsGifts
/shop/category/salon-essentialsSalon Essentials
/shop/category/equipmentEquipment
/shop/category/waxing-starter-...Waxing Starter Kits
/shop/category/marketingMarketing
/shop/category/essentialsWaxing Essentials
/shop/category/aromatherapyAromatherapy
/shop/category/skincareSkincare
/shop/category/womens-skincareWomen's Skincare
/shop/category/mens-skincareMen's Skincare
/shop/category/trainingTraining
/contactContact Us
/shopShop Now
/about-usAbout Our Products
/shop/category/waxWaxes
/shop/category/pre-and-post-de...Pre and Post Depilation Skincare
/shop/category/skincareText duplicate Skincare
/shopView the Full Range
/shop/category/pre-and-post-de...FIND OUT MORE ABOUT OUR BOTANICALS
/trainingFind out more about Training & CourseS
/blog/article/why-is-aloe-vera...No Text
/blog/article/why-is-aloe-vera...Why Is Aloe Vera Good For Sunburn?
/blog/article/why-is-aloe-vera...30th May 2025 | 2 minute read
/blog/article/outback-organics...No Text
/blog/article/outback-organics...Outback Organics Best Sellers
/blog/article/outback-organics...16th May 2025 | 3 minute read
/blog/article/essential-oils-b...No Text
/blog/article/essential-oils-b...Essential Oils by Outback Organics
/blog/article/essential-oils-b...2nd May 2025 | 4 minute read
/blogMore from the Blog
/shopSEE OUR FULL RANGE
https://www.instagram.com/outb...New window External Subdomain Follow us on Instagram
/tradeFind out more
/No Text
/shopAll Products
/shop/category/wax-2Text duplicate Wax
/shop/category/pre-and-post-de...Pre & Post Depilation
/shop/category/retail-2Text duplicate Retail
/shop/category/salon-essentialsText duplicate Salon Essentials
/shop/category/skincare-3Text duplicate Skincare
/trainingText duplicate Training
/about-usText duplicate About Us
/contactText duplicate Contact Us
/pressPress
/blogBlog
/faqsFAQs
/tradeTrade Register
/accountsTrade Login
/accountsMy Account
/delivery-returnsDelivery & Returns
/terms-and-conditionsTerms & Conditions
/privacy-policyPrivacy Policy
/cookie-policyCookie Policy
/request-personal-dataRequest Personal Data
https://www.facebook.com/outba...New window External Subdomain No Text
https://www.youtube.com/user/o...New window External Subdomain No Text
https://www.instagram.com/outb...New window External Subdomain No Text
/admin/login.phpNofollow Admin Area
/privacyNofollow Privacy and Cookie Policy
/accessibilityNofollow Accessibility Statement
https://www.sonderdigital.co.uk/External Subdomain Website by Sonder Digital

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.outbackorganics.co.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is slow (1.05 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (72 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=UTF-8
dateMon, 30 Jun 2025 11:15:25 GMT
set-cookie62 Characters
serverApache
expiresThu, 19 Nov 1981 08:52:00 GMT
cache-controlno-store, no-cache, must-revalidate
pragmano-cache
content-security-policydefault-src * data: blob: filesystem: about: ws: wss: 'unsafe-inline' 'unsafe-eval'; script-src * data: blob: 'unsafe-inline' 'unsafe-eval'; connect-src * data: blob: 'unsafe-inline'; img-src * data: blob: 'unsafe-inline'; frame-src * data: blob: ; style-src * data: blob: 'unsafe-inline'; font-src * data: blob: 'unsafe-inline'; frame-ancestors * data: blob:;
x-content-type-optionsnosniff
content-encodinggzip
varyAccept-Encoding
x-cacheMiss from cloudfront
via1.1 de142d0ad142b3c0e86791d0b145349a.cloudfront.net (CloudFront)
x-amz-cf-popFRA60-P9
x-amz-cf-idmyDTGv_OOTB_eZD5FMBUmVIWnKgPGFJc0QyYt-bTg2zOKCZP62YWOg==
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 10 referring domains.
This page only has 56 backlinks.
This page only has few backlinks from 9 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

Sitemap: https://www.outbackorganics.co.uk/sitemap.xml
User-agent: *
Disallow: /admin/
Disallow: /*.php
User-Agent: MJ12bot
Crawl-Delay: 10

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Search preview

www.outbackorganics.co.uk
Ethical Skin Care & Beauty Products | Outback Organics
Outback Organics: Gorgeous botanical, ethical skincare solutions with a distinctive Aussie twist. Effective, ethical, affordable.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Outback Organics93%Check
Outback92%Check
Organics92%Check
Ethical65%Check
ethical skin63%Check
Skin62%Check
Botanical Skin Care58%Check
Botanical Skin57%Check
Effective54%Check
Affordable54%Check
Show more keywords and terms

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