New.ox.ac.uk - SEO Checker

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Overview of the SEO Check
Meta information
75% 
Page quality
56% 
Page structure
67% 
Link structure
31% 
Server
83% 
External factors
100% 
SEO Score
Response time
0.42 s
File size
57.80 kB
Words
507
Media files
16
Number of links
174 internal / 16 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Homepage | New College
The length of the page title is perfect. (229 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.new.ox.ac.uk/homepage
The specified canonical link points to a different page.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
GeneratorDrupal 10 (https://www.drupal.org); Commerce 2
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
langen
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
No paragraphs were detected.
This page contains 507 words. That's ok.
14.6% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 5 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 10 tags for this page.
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/themes/custom/new_college/logo.pngHome
...ault/files/inline-images/nc_logo_new.pngNo alt attribute provided
.../2024-10/Picture1.jpg.webp?itok=5rhu7lZBA group of New College students in Garden Quad
...ic/2024-05/Pic2_0.jpg.webp?itok=Lsaiqz4YA student working in the Gradel study space
...024-10/Picture1_0.jpg.webp?itok=EvpL3JV1Students in Holywell Quad
...Visit the College.jpg.webp?itok=oYpj04_dView from Old Lodge
...rd, MS 384, f. 1r.jpg.webp?itok=IpFZ8pCCNew College Notes
...r our exhibition].jpg.webp?itok=9GjfG6SNImage of New College, Oxford, from the Oxonia Illustrata
...nora Driscoll (5).jpg.webp?itok=UrNRYWG0Honora Driscoll
...s/default/files/inline-images/logo_0.pngNew College logo
...fault/files/inline-images/oxford-uni.pngNo alt attribute provided
...iles/inline-images/facebook-logo-red.pngFacebook logo
/sites/default/files/inline-images/x.pngX logo
...efault/files/inline-images/instagram.pngInstagram logo
.../default/files/inline-images/youtube.pngYoutube logo

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
Some headings do not have any content.

Heading structure

Heading levelContent
H2 Main navigation
H2 Secondary navigation
H2 Main navigation Duplicate text
H2 Secondary navigation Duplicate text
H2 Latest News
H2 Find us
H2 Footer
H3 Located in central Oxford, New College is a supportive and encouraging community, set in an environment which allows students and staff, from all backgrounds, to flourish.
H3 Empty heading
Anchor text is an URL
Some anchor texts are used more than once.
1 links don't have an anchor text.
There are 3 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 16 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.new.ox.ac.uk/Anchor Skip to main content
/conferences-and-bbConferences
https://www.new.ox.ac.uk/diningDining
/accommodation-ConferenceConference Accommodation
/function-roomsMeeting and Function Rooms
/conference-testimonialsConference Testimonials
https://www.new.ox.ac.uk/b_and_bB&B
/conference-faqsConference FAQs
https://www.new.ox.ac.uk/pricingPricing
/old-membersOld Members
/old-members-eventsOld Members' Events
/update-your-detailsUpdate Your Details
/oldmembers/visiting/collegeVisiting the College
A-TITLE Old Members' Visiting the College
/support-new-collegeSupport New College
/get-involvedGet Involved
A-TITLE Supporting the College
/stay-informedStay Informed
/privacy-policyPrivacy Notice
A-TITLE Privacy Notice
/complaintsComplaints
A-TITLE Complaints
/college-clothing-and-giftsCollege Clothing and Gifts
/contact-DevelopmentContact Us
https://www.new.ox.ac.uk/gaudesGaudes
/choir-and-chapelChoir and Chapel
/meet-teamMeet the Team
/node/1360Chapel Gallery
https://www.newcollegechoir.com/External Subdomain The Choir
http://www.newcollegechoir.com...External Subdomain Webcasts: Listen to Chapel Services
/organ-recitalsOrgan Recitals
A-TITLE Find information on the New College Organ Recitals
/prayer-requestsPrayer Requests
/node/666dcba8-8902-4153-9f04-...Vespers
A-TITLE Scripture and music for the service.
/library-and-archivesLibrary and Archives
https://www.new.ox.ac.uk/libraryThe Library
A-TITLE The Library, New College Library and Archives, Oxford
/rare-books-and-manuscriptsRare Books and Manuscripts
A-TITLE Rare Books and Manuscripts, New College Library and Archives, Oxford
https://www.new.ox.ac.uk/archivesThe Archives
A-TITLE The Archives, New College Library and Archives, Oxford
/publicationsPublications
A-TITLE Publications, New College Library and Archives, Oxford
/book-borrowing-serviceBook Borrowing Service
A-TITLE Book Borrowing Service, New College Library, Oxford
/book-purchase-requestsBook Purchase Requests
A-TITLE Book Purchase Requests, New College Library, Oxford
/recent-acquisitionsRecent Acquisitions
A-TITLE Recent Acquisitions to the Library's Collections, New College Library, Oxford
/new-college-notesNew College Notes
A-TITLE New College Notes — the e-journal of New College, Oxford
/rare-books-galleryRare Books Gallery
A-TITLE Rare Books Gallery, New College Library and Archives, Oxford
/manuscriptsManuscripts Gallery
A-TITLE Manuscripts Gallery, New College Library and Archives, Oxford
/archives-galleryArchives Gallery
A-TITLE Archives Gallery, New College Library and Archives, Oxford
/exhibitionsExhibitions
A-TITLE Exhibitions, New College Library and Archives, Oxford
/contact-usContact us
https://www.new.ox.ac.uk/newsNews
https://www.new.ox.ac.uk/eventsEvents
https://www.new.ox.ac.uk/collegeAbout Us
/new-college-historyCollege History
/our-buildings-gardensOur buildings & gardens
/treasures-and-chattelsTreasures & Chattels
https://www.new.ox.ac.uk/b_and_bText duplicate B&B
/equality-and-diversityEquality and Diversity
/study-hereStudy Here
/why-new-collegeUndergraduate Study
A-TITLE Why apply to New College as an undergraduate?
/graduate-studyGraduate Study
A-TITLE Introduction to Graduate Study
/visiting-student-programmesVisiting Student Programmes
/current-membersCurrent Members
/practicalitiesPracticalities
/social-lifeSocial Life
/our-academic-communityOur Academic Community
/academic-administrationAcademic Administration
/health-welfareHealth & Welfare
/freshers-informationFreshers' Information
https://unioxfordnexus.sharepo...External Subdomain New College SharePoint
A-TITLE Link to SharePoint Hub
/careers-supportUniversity Careers Service
/working-with-schoolsWorking with Schools
/our-outreach-teamOur Outreach Team
https://www.new.ox.ac.uk/step-upNew College's Step-Up Programme
/oxfordforwalesOxford for Wales
/72-weeks-podcast72 Weeks: Podcast
/gdpr-risk-assessmentsGDPR & Risk Assessments
/our-outreach-partnersOur Outreach Partners
/resources-bankResources Bank
/subject-study-daysSubject Study Days
/visiting-the-collegeText duplicate Visiting the College
/self-guided-toursSelf-guided tours
/planned-closuresPlanned Closures
/directionsDirections
https://www.new.ox.ac.uk/IMG-ALT Home
A-TITLE Home
/conferences-and-bbText duplicate Conferences
https://www.new.ox.ac.uk/diningText duplicate Dining
/accommodation-ConferenceText duplicate Conference Accommodation
/function-roomsText duplicate Meeting and Function Rooms
/conference-testimonialsText duplicate Conference Testimonials
https://www.new.ox.ac.uk/b_and_bText duplicate B&B
/conference-faqsText duplicate Conference FAQs
https://www.new.ox.ac.uk/pricingText duplicate Pricing
/old-membersText duplicate Old Members
/old-members-eventsText duplicate Old Members' Events
/update-your-detailsText duplicate Update Your Details
/oldmembers/visiting/collegeText duplicate Visiting the College
A-TITLE Old Members' Visiting the College
/support-new-collegeText duplicate Support New College
/get-involvedText duplicate Get Involved
A-TITLE Supporting the College
/stay-informedText duplicate Stay Informed
/privacy-policyText duplicate Privacy Notice
A-TITLE Privacy Notice
/complaintsText duplicate Complaints
A-TITLE Complaints
/college-clothing-and-giftsText duplicate College Clothing and Gifts
/contact-DevelopmentText duplicate Contact Us
https://www.new.ox.ac.uk/gaudesText duplicate Gaudes
/choir-and-chapelText duplicate Choir and Chapel
/meet-teamText duplicate Meet the Team
/node/1360Text duplicate Chapel Gallery
https://www.newcollegechoir.com/External Subdomain Text duplicate The Choir
http://www.newcollegechoir.com...External Subdomain Text duplicate Webcasts: Listen to Chapel Services
/organ-recitalsText duplicate Organ Recitals
A-TITLE Find information on the New College Organ Recitals
/prayer-requestsText duplicate Prayer Requests
/node/666dcba8-8902-4153-9f04-...Text duplicate Vespers
A-TITLE Scripture and music for the service.
/library-and-archivesText duplicate Library and Archives
https://www.new.ox.ac.uk/libraryText duplicate The Library
A-TITLE The Library, New College Library and Archives, Oxford
/rare-books-and-manuscriptsText duplicate Rare Books and Manuscripts
A-TITLE Rare Books and Manuscripts, New College Library and Archives, Oxford
https://www.new.ox.ac.uk/archivesText duplicate The Archives
A-TITLE The Archives, New College Library and Archives, Oxford
/publicationsText duplicate Publications
A-TITLE Publications, New College Library and Archives, Oxford
/book-borrowing-serviceText duplicate Book Borrowing Service
A-TITLE Book Borrowing Service, New College Library, Oxford
/book-purchase-requestsText duplicate Book Purchase Requests
A-TITLE Book Purchase Requests, New College Library, Oxford
/recent-acquisitionsText duplicate Recent Acquisitions
A-TITLE Recent Acquisitions to the Library's Collections, New College Library, Oxford
/new-college-notesText duplicate New College Notes
A-TITLE New College Notes — the e-journal of New College, Oxford
/rare-books-galleryText duplicate Rare Books Gallery
A-TITLE Rare Books Gallery, New College Library and Archives, Oxford
/manuscriptsText duplicate Manuscripts Gallery
A-TITLE Manuscripts Gallery, New College Library and Archives, Oxford
/archives-galleryText duplicate Archives Gallery
A-TITLE Archives Gallery, New College Library and Archives, Oxford
/exhibitionsText duplicate Exhibitions
A-TITLE Exhibitions, New College Library and Archives, Oxford
/contact-usText duplicate Contact us
https://www.new.ox.ac.uk/newsText duplicate News
https://www.new.ox.ac.uk/eventsText duplicate Events
https://www.new.ox.ac.uk/node/1No Text
https://www.new.ox.ac.uk/collegeText duplicate About Us
/new-college-historyText duplicate College History
/our-buildings-gardensText duplicate Our buildings & gardens
/treasures-and-chattelsText duplicate Treasures & Chattels
https://www.new.ox.ac.uk/b_and_bText duplicate B&B
/equality-and-diversityText duplicate Equality and Diversity
/study-hereText duplicate Study Here
/why-new-collegeText duplicate Undergraduate Study
A-TITLE Why apply to New College as an undergraduate?
/graduate-studyText duplicate Graduate Study
A-TITLE Introduction to Graduate Study
/visiting-student-programmesText duplicate Visiting Student Programmes
/current-membersText duplicate Current Members
/practicalitiesText duplicate Practicalities
/social-lifeText duplicate Social Life
/our-academic-communityText duplicate Our Academic Community
/academic-administrationText duplicate Academic Administration
/health-welfareText duplicate Health & Welfare
/freshers-informationText duplicate Freshers' Information
https://unioxfordnexus.sharepo...External Subdomain Text duplicate New College SharePoint
A-TITLE Link to SharePoint Hub
/careers-supportText duplicate University Careers Service
/working-with-schoolsText duplicate Working with Schools
/our-outreach-teamText duplicate Our Outreach Team
https://www.new.ox.ac.uk/step-upText duplicate New College's Step-Up Programme
/oxfordforwalesText duplicate Oxford for Wales
/72-weeks-podcastText duplicate 72 Weeks: Podcast
/gdpr-risk-assessmentsText duplicate GDPR & Risk Assessments
/our-outreach-partnersText duplicate Our Outreach Partners
/resources-bankText duplicate Resources Bank
/subject-study-daysText duplicate Subject Study Days
/visiting-the-collegeText duplicate Visiting the College
/self-guided-toursText duplicate Self-guided tours
/planned-closuresText duplicate Planned Closures
/directionsText duplicate Directions
/study-hereURL anchor text
https://www.new.ox.ac.uk/study-here
/academic-administration/academic-administration
/visiting-the-college/visiting-the-college
/news/new-college-notes-issue-...Trivial anchor text
Read more
/news/magnificent-oxford-oxfor...Text duplicate Trivial anchor text
Read more
/news/dphil-student-honora-dri...Text duplicate Trivial anchor text
Read more
https://www.new.ox.ac.uk/node/4More news
https://www.new.ox.ac.uk/node/1IMG-ALT New College logo
https://www.facebook.com/newco...External Subdomain IMG-ALT Facebook logo
https://twitter.com/NewCollegeOxExternal IMG-ALT X logo
https://www.instagram.com/newc...External Subdomain IMG-ALT Instagram logo
https://www.youtube.com/@NewCo...External Subdomain IMG-ALT Youtube logo
https://www.new.ox.ac.uk/about-usCollege Links
/deans-handbookThe Dean's Handbook
/user/loginEditors' Login
/accreditation-and-acknowledge...Site Accreditations
/academic-administrationText duplicate Academic Administration
https://www.accessguide.ox.ac....External Subdomain Access Guide
A-TITLE Read the New College Access Guide
https://www.new.ox.ac.uk/about-usAbout College
/policies-statutes-accountsPolicies and Accounts
/equality-and-diversity-statis...Text duplicate Equality and Diversity
/privacy-policyPrivacy Policy
/cookie-statementCookie Statement
/visiting-the-collegeText duplicate Visiting the College
/accessibility-statementAccessibility Statement
A-TITLE Accessibility Statement Information
/working-with-schoolsSchools
/visits-and-open-daysOpen Days
/school-visitsSchool Visits
https://www.new.ox.ac.uk/step-upStep Up
https://www.new.ox.ac.uk/homepageExternal Links
https://talent.sage.hr/ab40836...External Subdomain Job Vacancies - Support Staff
A-TITLE Link to External job vacancies
https://talent.sage.hr/9d68572...External Subdomain Job Vacancies - Academic
https://unioxfordnexus.sharepo...External Subdomain SharePoint Intranet
A-TITLE SharePoint Link
https://www.newcollegeschool.org/External Subdomain New College School
https://www.newcollegechoir.com/External Subdomain Choir of New College

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.new.ox.ac.uk/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.42 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 4 CSS files. This may affect the page load time negatively.
This page loads 5 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (58 kB).

HTTP Response Header

NameValue
dateSat, 02 Aug 2025 08:31:31 GMT
serverApache/2.4.52 (Ubuntu)
x-content-type-optionsnosniff
cache-controlmax-age=300, public
x-drupal-dynamic-cacheMISS
content-languageen
x-frame-optionsSAMEORIGIN
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedFri, 01 Aug 2025 13:51:45 GMT
etag"1754056305-gzip"
varyCookie,Accept-Encoding
x-generatorDrupal 10 (https://www.drupal.org)
x-commerce-core2
x-drupal-cacheHIT
content-encodinggzip
transfer-encodingchunked
content-typetext/html; charset=UTF-8
statuscode200
http_versionHTTP/1.1

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 137 referring domains.
This page has 256 backlinks.
This page has backlinks from 126 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.md
Disallow: /composer/Metapackage/README.txt
Disallow: /composer/Plugin/ProjectMessage/README.md
Disallow: /composer/Plugin/Scaffold/README.md
Disallow: /composer/Plugin/VendorHardening/README.txt
Disallow: /composer/Template/README.txt
Disallow: /modules/README.txt
Disallow: /sites/README.txt
Disallow: /themes/README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

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Search preview

www.new.ox.ac.uk
Homepage | New College

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
New70%Check
New College63%Check
News New55%Check
College54%Check
New College Notes54%Check
main43%Check
Support43%Check
Community43%Check
Secondary43%Check
supportive43%Check
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